Cyder

Credit unions are unique. They deserve a loyalty platform that reflects that. #LoyaltyPrograms #CreditUnions

Our partnership with Claritas means millions of users will get to take control of their data (and get rewarded!) while browsing the web. The Claritas Data Account is challenging the status quo and empowering customers with control.

When you invest in loyalty, you invest in your relationship with your customers. #LoyaltyPrograms #FinancialInstitutions

Team Cyder had a great time speaking to credit unions at the GoWest conference in Denver this week. We even ran into our friends and partners from Claritas. Attending conferences and speaking to industry experts about the importance of member loyalty is just one of the many ways we are supporting the credit union ecosystem. Learn more about Cyder at getcyder.com/loyalty #CreditUnion #GoWest

Credit unions need a loyalty platform that meets their specific needs. Cyder Rewards is easy to use and designed so that credit unions can partner with local brands and impact their communities. Learn more about Cyder's Loyalty Platform at: https://lnkd.in/gtqZDTwk #CustomerLoyalty #CreditUnions

Almost every brand nowadays has some form of loyalty program. It's because loyalty programs work. They provide valuable incentives for customers to return and have positive experiences with a brand. Learn more about Cyder's Loyalty Platform at: https://lnkd.in/gtqZDTwk #CustomerLoyalty #LoyaltyPrograms

Why are credit unions struggling to reach younger generations? Credit unions, known for being more personalized and having lower rates, seem like a no-brainer for the financially savvy and socially conscious Gen Z and Millenials. Despite this, over the past decade, memberships declined amongst Millenials and Gen X and remained stagnant with Gen Z. It appears younger generations see more value in big banks. Credit unions need to upgrade their tech and target younger generations to make it as the competitive landscape and member expectations change.  Outdated tech and marketing strategies won’t acquire younger members.  Credit unions need to have the infrastructure for hyper-personalized offers, easy-to-use mobile banking interfaces, a killer social media marketing plan, and member loyalty programs that can compete with the services banks and fintechs have to offer. Credit unions need: 👉 The tech infrastructure for hyper-personalized experiences. 👉 To strengthen their digital marketing efforts, especially on social media, and engage younger audiences. 👉Creating loyalty programs that provide unique value that differs from larger financial providers.  You got to adapt to thrive! #CustomerLoyalty #LoyaltyPrograms #CreditUnions

Have you listened to our latest episode of The Marketing Insider #podcast, featuring the CEO and Co-Founder of Cyder, Sukhman Dulay? He shares why zero-party #data is the answer to walled gardens and introduces the Claritas Data Account – a way for consumers to protect their privacy, control their data, and earn rewards. Listen on Spotify https://lnkd.in/gTaxY43D

Last week we launched our new Loyalty Platform at the Credit Union Tech Forum in Québec City. 🚀 Will and Sukhman also ran a session on the future of loyalty, where they dived deep into how CUs can design the right loyalty program that meets their needs. Thank you to everyone who attended our session and came to learn about Cyder Rewards. #CUTF #CreditUnion #LoyaltyProgram

I loved Sukhman Dulay presentation on the Future of Cu Rewards and Loyalty at #CUTF2024 Not only is his energy unmatched, he took us on a deep dive into the world of loyalty and rewards programs. I had never even considered CUs having been a leader in rewards programs through patronage! And how many ways we can customize and take these programs to serve our members while sticking true to our support of our local business markets. Cus hold 70% of the small business market in Canada, we need these programs.