Darkroom

Six years in, still shipping the future of digital. See select highlights from 2023.

Register now: https://lnkd.in/g_n87wcH 99% of consumer brands do not integrate their Organic Social and Paid Social processes and LOSE out by not doing so. Join us on October 30th at 10AM EST where Jackson Corey and Max Showalter will discuss the following: • Organic Social as a force multiplier applied to Paid Media • Reduce CAC sustainably • Building content competencies • Achieving cost synergies for content production • Repurposing and adapting organic social content for paid social ads • How to test organic content for ad purposes Thank you to MagicBrief for hosting!

Please join this exclusive masterclass in paid and organic growth with Darkroom’s Jackson Corey and Max Showalter, and MagicBrief. Time: 10/30 at 10am EST Register here: https://lnkd.in/g_n87wcH Sign up today. In this session, you’ll gain: A proven strategy to lower your CAC while increasing longer term ROI and LTV with organic and paid working together. Insights to create impactful, high-performing content that drives both sales and engagement. Efficient methods to repurpose content, cutting production costs and maximising value. Tools to build long-term brand loyalty through sustainable organic social investment. Clear tactics to reach high-value audiences without relying on unsustainable viral trends. This will be the ideal masterclass for you and your team to unlock the full potential of your social strategy and cut costs on the way

Darkroom x Valuable Studios Oren John's Valuable Studios launched earlier this year. The brand designs one-of-a-kind apparel and accessories. We are grateful to have supported the launch and ongoing content creation through our DarkArts services. Flip through the carousel to see some of the output from this partnership.

I'm thrilled to announce that Darkroom is launching two new services: ✌️ 1. "DarkArts" — Dedicated Creative (Design + Video Editing) Since launching in Q3, we've been able to service global brands like Burton and Amazon, and startups like Valuable Studios and TALA with any design, motion, or video deliverable they need (ie paid ads, email designs, presentation decks, and more). DM me if you're interested in how it works! 2. Organic Social as a Service Organic Social has not been a service we've offered historically. We felt it was a function better served in-house with brands. But after much observation across dozens of brands, we feel we have a unique structure that brings value. We’ve always felt held back without the ability to directly impact organic reach and following for our clients—when CAC is such a pivotal leverage point in eCom. We’re officially opening up our waitlist for this service starting this month—already in high demand. ...AND I have to give a special shoutout to our recruitment team - who has been firing on all cylinders to keep up with service demand. In Q3, we had over 8,000 applicants, took 234 interviews, and made 18 hires. 🫣

Darkroom x Tini Lux Tini Lux creates highly effective, irritation-free jewelry for people with sensitive skin. Darkroom’s partnership focused on multi-year growth engagement including a comprehensive restructuring of their paid social, website optimization keyed on conversions, influential performance marketing creative and marketplace management.

Darkroom x Dedcool DedCool is a contemporary fragrance brand emphasizing genderless, vegan, and non-toxic products. Our partnership resulted in their recent launch on Amazon. More details to follow.

Such a great collaboration with Oren John

DarkArts by Darkroom We’re excited to launch creative retainers for growth marketing teams. Our evolution as an agency saw us start as a boutique design partner to working with many high-scale growth programs. Creative taste has always been our differentiator. Our creative team today is the largest at Darkroom. It’s the lifeblood of the agency and enriches all of the products and services we offer. Today, you can work with Darkroom on creative-only engagements. Explore our DarkArts services via the link below in the comments.

September recap at Darkroom: Last month was heads-down in New York. Our major milestone was launching DarkArts -- creative retainers for growth marketing teams, more on that later this week. Here's the full last month's breakdown: → Hosted our NYFW event with FERMÀT and Amazon. Met Steve Hult Connor Ling and Nadim El-Asmar. Recap vid attached. → Launched DedCool on Amazon. Shouts to Matt Lewis and Carina Chaz for the collaborative partnership. → Expanded our creative team by 4 hires. Brough on new Associate Directors in Angelina De Lucas. It is really clear that we have built the strongest creative teams in the growth marketing space, grounded by best-in-class design. → Our recruiting team accepted over 8,000 applicants last quarter, hiring only 18 new Darkroomers. I am amazed at the breadth and speed of our hiring process. Big props to Violet Selznick and Lucas Caloi Stinchi here. → Honing in on new office space in New York City to be the Darkroom flagship. We will still be remote-first, but looking for more in-person opportunities with our growing community on the East Coast. → Closed about 10 new partnerships across marketplaces, media, creative, and retention with top consumer brands. Excited to see the work that comes out of those partnerships. Q4 will be big for us with a number of service and client announcements. Will continue to update. If you want to keep up with how we’re building out the Darkroom ecosystem, follow along here.