Datassential

Datassential

Information Services

Chicago, Illinois 22,306 followers

Datassential is the leading food & beverage intelligence platform influencing what's next on your plate & in your glass.

About us

Datassential is the leading food and beverage intelligence platform providing guidance on trends, competitive benchmarking, and sales intelligence. Through a suite of AI-powered solutions, an intuitive UI, and proprietary data, the food and beverage ecosystem relies on Datassential to more effectively develop, market, and sell their products. Founded in 2001, Datassential powers insights and sales intelligence for brands including Burger King, DoorDash, General Mills, Land O’ Lakes, Pepsi, Starbucks, Target, and more. At Datassential we celebrate foodies from all over the world and create a welcoming culture where people research, study, and learn about food trends. We’re committed to being the best in the industry and that means celebrating various perspectives and experiences, learning from each other, and passing on that knowledge to our clients. Food brings people together, and there’s room for everyone at Datassential’s table.

Industry
Information Services
Company size
51-200 employees
Headquarters
Chicago, Illinois
Type
Privately Held
Founded
2001
Specialties
Insights, Food & Flavor Trends, New Product Testing, Brand Measurement, Price Optimization, Machine Learning, User Interfaces, Food Data, Consumer Trends, Innovation, and Sales Enablement

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