Fairing

Cambell: "How did you hear about us?" You: "The ad with Jason Kelce donning a robe and laying in front of a fireplace, sipping soup on a bearskin run"

another issue, another spotify playlist?! sometimes you think you’ve got everything prepped and ready and then you suddenly realize you forgot one key thing… this time you forgot to put UTMs on your ads ☠️ traditionally, your measurement might be taking a major hit too, but not with Fairing ✅

we created a bunch of spotify playlists to mentally prepare ourselves for BFCM—let's see if we have compatible music tastes 👀 mistakes happen but some have bigger consequences... imagine having to face this situation (a near end-of-the-world type), something you can’t even wish on your worst enemies 😭 at least you'll have this playlist to accompany you

3 types of post-checkout survey responders: The Speedster: Quick to answer. Chooses the first option that feels right #speed The Overthinker: Reflects deeply from the depths of their soul just to answer a HDYHAU question The Jokester: Sees “What could we do to improve your shopping experience?” and replies “100% discount” Who else are we missing?

You just captured a lead from your latest IG ad. But wait. What if that lead is worth 10x more than you think? Most businesses overlook the real value of each lead. That’s revenue left on the table. That's why we created a Lead Value Calculator. So, you can find out how much every lead is truly worth. It's free. Link in comments

Fairing CEO, Matt Bahr will be speaking as a panelist at Advertising Week 2024 in New York, diving into one of the hottest topics in the industry—podcast advertising measurement. Join him today, Thursday, October 10th at 10:30 AM EDT for the panel, “Beyond Impressions: How Pixel Attribution is Revolutionizing Podcast Advertising”. He’ll be alongside industry experts to explore how pixel-based attribution is changing the game for podcast advertisers, allowing brands to track and measure their ads with the same precision as digital platforms. If you’re heading to #AWNewYork24 and want to chat all things post-purchase surveys, zero-party data, marketing attribution, or just advertising as a whole, the Fairing team would love to connect. Reach out! Don’t miss this opportunity to learn from the best and bring your podcast advertising strategy to the next level. See you there! #MarketingAttribution #AdvertisingWeek

Is your brand ready? 💡 Or could you use some help preparing your attribution surveys for BFCM? Join us for our “7 Weeks, 7 Ways: Prep Your Post-Purchase Surveys for BFCM Success” webinar series featuring Samantha Scali, Fairing’s Customer Success Manager. She’ll be dropping the knowledge you need to optimize your surveys and make this BFCM your most successful one yet. Don’t miss out—get ahead of your competition and sign up today: https://lnkd.in/e-RGcSDv #BFCM #eCommerce #postpurchasesurveys

Why is Question Stream™ better than traditional surveys? Is it because it delivers one question at a time, boosting completion rates? Or because it remembers where customers left off, ensuring they never see the same question twice? Maybe it’s the way it adapts to different customer journeys, eliminating the need for multiple surveys. Or is it because it collects data in real-time, question by question, increasing your response rate? There are plenty of reasons. But the most important one? It works. And it works so much better.

As a company, we've collected over hundreds of millions of HYDHAU responses across BFCMs past—so you could say we've seen a thing or two. Join us for our upcoming webinar series: “7 Weeks, 7 Ways: Prep Your Post-Purchase Surveys for BFCM Success”, joined by Fairing’s very own Customer Success Manager, Samantha Scali. Sign up now to start prepping for success: https://lnkd.in/e-RGcSDv #BFCM #eCommerce #postpurchasesurveys

One of our clients is a subscription brand. Customers who discover them via an INFLUENCER spent 5x over the following 7 months. And had an LTV $15 higher than the average! If you have not explored the power of influencers yet, here's a guide: https://lnkd.in/eKqGteS6