Fashion News reposted this
Are Retailers (and Consumers) Paying the Price of Tariffs? I recently spoke with The Drum about the escalating fallout from Trump’s latest tariffs and let’s just say, optimism is in short supply. While retailers like Target scramble to adapt, there’s a growing sense that these policies are less a strategic play and more a costly bet with shaky odds. Here’s why I’m skeptical: “Inevitable” price hikes feel unsustainable. Target’s warning about avocado and strawberry spikes isn’t just a supply chain hiccup—it’s a preview of broader inflation. Best Buy’s admission that vendors will “pass costs downstream” suggests consumers are the ultimate backstop for this tariff experiment. Supply chains aren’t “resilient”—they’re fraying. A 25% tariff on goods from Canada, Mexico, and China isn’t a nudge toward “local sourcing.” U.S. Retailers are stuck renegotiating contracts, absorbing losses, or raising prices—none of which are long-term fixes. Volatility undermines planning. With tariff threats shifting weekly, businesses are forced into reactive mode. Who wins here? Tariffs were pitched as a tool to protect U.S. interests, but so far, they’re fueling inflation, destabilizing partnerships, and alienating consumers. Retail executives warn of slowed growth and geopolitical isolation—hardly a win for Main Street. These policies feel less like a recalibration and more like a gamble with no clear endgame. Thank you to Audrey Kemp for reaching out. I’d love to hear your take on Trump’s trade policies in the comments. 🛍️💭 https://lnkd.in/gWK8y7n8 #retail #tariffs #consumer #store #target #marketing #economy #fashion #retailer