Freight Freedom

Lida 📸 Hakobyan, truck driver-turned entrepreneur and founder of Freight Freedom, was named the overall winner of the Rising Stars category for this year’s Women in Supply award! 🎉 "Don't be afraid to promote yourself like I did," she says. "I just heard about this program. I never applied. So I said, Okay, let me just go and apply. You never know. Don't be afraid to promote yourself." Watch our exclusive interview with Lida and learn more about what she would tell herself, her advice for young female professionals and the importance of being your own brand. ⤵️ https://foodl.me/17meo4w4

"𝐒𝐨𝐦𝐞𝐭𝐢𝐦𝐞𝐬 𝐢𝐭 𝐟𝐞𝐞𝐥𝐬 𝐥𝐢𝐤𝐞 𝐭𝐡𝐞 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐢𝐬 𝟗𝟗% 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐭𝐢𝐩𝐬 😆 𝐈𝐭'𝐬 𝐠𝐫𝐞𝐚𝐭 𝐭𝐨 𝐬𝐞𝐞 𝐬𝐮𝐜𝐡 𝐮𝐬𝐞𝐟𝐮𝐥 𝐧𝐢𝐜𝐡𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧!  𝐁𝐮𝐭 𝐈 𝐥𝐨𝐯𝐞 𝐭𝐡𝐚𝐭 𝐲𝐨𝐮𝐫 𝐬𝐞𝐫𝐯𝐢𝐜𝐞 𝐭𝐚𝐫𝐠𝐞𝐭𝐬 𝐚 𝐬𝐮𝐩𝐞𝐫 𝐩𝐫𝐞𝐜𝐢𝐬𝐞 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞." I received this message from one of the award-winning writers here on LinkedIn: We all know logistics is a very specific niche. Most LinkedIn experts will turn you down if you ask for help with copywriting, and many will fail if you request lead generation assistance. How do I know? I've tried with two different ghostwriters on LinkedIn with over 100k followers, and both declined, stating my niche was too specific. When I explained my target audience, they got even more confused by the titles and terminology. That’s why I created 𝐒𝐇𝐈𝐏𝐏𝐄𝐑 𝐌𝐀𝐆𝐍𝐄𝐓 : 𝑨𝒅𝒗𝒂𝒏𝒄𝒆𝒅 𝑳𝒊𝒏𝒌𝒆𝒅𝑰𝒏 𝑻𝒂𝒄𝒕𝒊𝒄𝒔 𝒇𝒐𝒓 𝑾𝒊𝒏𝒏𝒊𝒏𝒈 𝑺𝒉𝒊𝒑𝒑𝒆𝒓𝒔 𝑾𝒊𝒕𝒉𝒐𝒖𝒕 𝑪𝒐𝒍𝒅 𝑪𝒂𝒍𝒍𝒔. 𝑻𝒉𝒊𝒔 𝒘𝒐𝒓𝒌𝒔𝒉𝒐𝒑 𝒊𝒔 𝒎𝒂𝒅𝒆 𝒇𝒐𝒓 𝒍𝒐𝒈𝒊𝒔𝒕𝒊𝒄𝒔 𝒑𝒓𝒐𝒇𝒆𝒔𝒔𝒊𝒐𝒏𝒂𝒍𝒔 ONLY. (freight brokers/agents, dispatchers, fleet managers, insurance agents, freight technology sales) 𝐅𝐨𝐫𝐠𝐞𝐭 𝐚𝐛𝐨𝐮𝐭 𝐜𝐨𝐥𝐝 𝐜𝐚𝐥𝐥𝐬 𝐚𝐧𝐝 𝐥𝐞𝐚𝐫𝐧 𝐡𝐨𝐰 𝐭𝐨 𝐮𝐬𝐞 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐭𝐨 𝐛𝐮𝐢𝐥𝐝 𝐬𝐭𝐫𝐨𝐧𝐠 𝐜𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧𝐬, 𝐢𝐦𝐩𝐫𝐨𝐯𝐞 𝐲𝐨𝐮𝐫 𝐛𝐫𝐚𝐧𝐝, 𝐰𝐢𝐧 𝐡𝐢𝐠𝐡-𝐯𝐚𝐥𝐮𝐞 𝐬𝐡𝐢𝐩𝐩𝐢𝐧𝐠 𝐜𝐥𝐢𝐞𝐧𝐭𝐬, 𝐚𝐧𝐝 𝐠𝐫𝐨𝐰 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐭𝐨 𝐦𝐮𝐥𝐭𝐢𝐩𝐥𝐞 𝟔-𝟕 𝐟𝐢𝐠𝐮𝐫𝐞𝐬. (link in the comments, we starting July 1)

If I were to organize the sequences for career growth in the logistics industry, I might structure it like this: 𝐓𝐫𝐮𝐜𝐤 𝐃𝐫𝐢𝐯𝐞𝐫: Start as a truck driver to gain firsthand experience in transportation logistics. 𝐎𝐰𝐧𝐞𝐫-𝐎𝐩𝐞𝐫𝐚𝐭𝐨𝐫: Transition to becoming an owner-operator, taking on more responsibility and autonomy. 𝐃𝐢𝐬𝐩𝐚𝐭𝐜𝐡𝐞𝐫: Move into a dispatcher role to broaden your understanding of logistics operations and planning. 𝐅𝐥𝐞𝐞𝐭 𝐎𝐰𝐧𝐞𝐫: Progress to becoming a fleet owner, managing a larger operation and multiple drivers. 𝐋𝐨𝐠𝐢𝐬𝐭𝐢𝐜𝐬 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Advance in logistics management positions, overseeing broader aspects of transportation operations and strategy. 𝐅𝐫𝐞𝐢𝐠𝐡𝐭 𝐁𝐫𝐨𝐤𝐞𝐫 𝐀𝐠𝐞𝐧𝐭: Transition into a freight broker agent role, gaining experience in negotiating freight deals and managing client relationships. 𝐅𝐫𝐞𝐢𝐠𝐡𝐭 𝐁𝐫𝐨𝐤𝐞𝐫𝐚𝐠𝐞 𝐎𝐰𝐧𝐞𝐫: Finally, consider starting your own freight brokerage, leveraging your expertise and network to build a successful business. When it comes to building a career in logistics, there's no one-size-fits-all approach. From truck driving to freight brokerage ownership, the possibilities are diverse and abundant. 𝐖𝐡𝐚𝐭 𝐰𝐚𝐬 𝐲𝐨𝐮𝐫 𝐞𝐧𝐭𝐫𝐲 𝐩𝐨𝐢𝐧𝐭 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲? (𝐌𝐢𝐧𝐞 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐠𝐮𝐞𝐬𝐬 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐩𝐢𝐜𝐭𝐮𝐫𝐞𝐬)

If someone says "She's a great freight broker" That means she knows how to: Identify the shippers' challenges Present solutions to the problem Outsource reputable and reliable carriers Build relationships with carriers Provide different options to the customer Has super negotiation skills Handle stress effectively Provide on-time updates on pick-ups and deliveries Nurture long-term relationships with carriers and shippers Continually evaluate and improve her technology and processes Close deals and continue to prospect daily Not just how to “broker freight” Freight brokering is more complex than just moving freight. If you need help with landing shippers, I got you You can try it yourself for FREE here: https://lnkd.in/en5XnxXx Get Unlimited Email Credits, LinkedIn extension, Gmail extension, Salesforce and Hubspot Integration, and 2 email sequencing for free. P.S. I have a Prerecorded easy step-by-step video guide on email sequencing in my digital ebook Done-for-You Email Templates to Land Top Shippers (link in the comments )

𝐃𝐞𝐥𝐞𝐠𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐨𝐧𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐩𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐭𝐨𝐨𝐥𝐬 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐨𝐰𝐧𝐞𝐫𝐬 𝐡𝐚𝐯𝐞. Entrepreneurs who can't or won't delegate create bottlenecks to productivity. So why do some leaders fail to delegate effectively? ✔ 𝐈𝐧𝐬𝐞𝐜𝐮𝐫𝐢𝐭𝐲 ✔ 𝐋𝐚𝐜𝐤 𝐨𝐟 𝐜𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐜𝐞 𝐢𝐧 𝐨𝐭𝐡𝐞𝐫𝐬 ✔ 𝐈𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐭𝐨 𝐭𝐫𝐚𝐢𝐧 𝐨𝐭𝐡𝐞𝐫𝐬 ✔ 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐞𝐧𝐣𝐨𝐲𝐦𝐞𝐧𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐭𝐚𝐬𝐤 ✔ 𝐇𝐚𝐛𝐢𝐭𝐬 ✔ 𝐈𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐭𝐨 𝐟𝐢𝐧𝐝 𝐬𝐨𝐦𝐞𝐨𝐧𝐞 𝐞𝐥𝐬𝐞 𝐭𝐨 𝐝𝐨 𝐢𝐭 ✔ 𝐋𝐚𝐜𝐤 𝐨𝐟 𝐭𝐢𝐦𝐞 ✔ 𝐀𝐧 '𝐈 𝐝𝐨 𝐢𝐭 𝐛𝐞𝐬𝐭' 𝐦𝐢𝐧𝐝𝐬𝐞𝐭 If you recognize yourself in any of these issues above, you probably aren't delegating enough. I used to be one of those who fell into the trap of habitual behavior—believing it was faster to do things myself and clinging to a 'I do it best' mindset. However, I eventually found myself exhausted and tired. It wasn't until I made the decision to step back, trust the process, and be patient enough to explain one more time that I began to see positive changes. So, if you're feeling tired, exhausted, or stressed in your business, it might be the perfect time to delegate. P.S. 𝐇𝐚𝐯𝐞 𝐲𝐨𝐮 𝐞𝐯𝐞𝐫 𝐟𝐞𝐥𝐭 𝐨𝐯𝐞𝐫𝐰𝐡𝐞𝐥𝐦𝐞𝐝 𝐝𝐨𝐢𝐧𝐠 𝐞𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠 𝐲𝐨𝐮𝐫𝐬𝐞𝐥𝐟, 𝐭𝐡𝐢𝐧𝐤𝐢𝐧𝐠 𝐲𝐨𝐮'𝐫𝐞 𝐭𝐡𝐞 𝐨𝐧𝐥𝐲 𝐨𝐧𝐞 𝐰𝐡𝐨 𝐜𝐚𝐧 𝐝𝐨 𝐢𝐭 𝐫𝐢𝐠𝐡𝐭? 𝐇𝐨𝐰 𝐝𝐨 𝐲𝐨𝐮 𝐩𝐥𝐚𝐧 𝐭𝐨 𝐛𝐫𝐞𝐚𝐤 𝐟𝐫𝐞𝐞 𝐚𝐧𝐝 𝐝𝐞𝐥𝐞𝐠𝐚𝐭𝐞 𝐭𝐚𝐬𝐤𝐬 𝐭𝐨 𝐚𝐯𝐨𝐢𝐝 𝐛𝐮𝐫𝐧𝐨𝐮𝐭?

Her experience as an immigrant becoming a truck driver than a broker and coach. Also, we will talk about branding, posting on LinkedIn, sales, etc.

Learnt a lot while moving this big guy ( 58000 lb, 132 high, 142 wide 132 length transformer) As a freight broker, we often lack insight into the carrier side, especially regarding the permit process, as we're not the ones directly responsible for obtaining permits. Our primary goal is to ensure the timely, safely pickup and delivery of the load. However, there are additional complexities involved . Some key takeaways from moving this large oil transformer are: ✔ Ordering Permits: It's crucial to order permits for all states the load will traverse. ✔Sequential Permit Ordering: You can initiate the process by ordering the permit for the first state and coordinating with the carrier driver while waiting for permits from subsequent states. ✔Negotiating Discounts: If not ordering directly from the state website, always inquire about potential discounts. ✔Detailed Equipment Knowledge: Understanding the equipment in detail, including both the truck and trailer specifications, such as dimensions, axles, and tire sizes, is essential. This is a great learning experience as I try to move more oversize loads as a freight broker . Even though some people try to put me down in my previous post about dispatching I will be continuing learning and serving my customers the best possible way

🏆 Reflecting on a fantastic night at the Freight Tec Award party! Have received not just one, but TWO awards – one for gross profit and another for the margin. The second one was a nice surprise! 🌟 Celebrating our achievements with a yummy meal and enjoying some private time at the Loveland Living Planet Aquarium made the evening truly memorable. It's incredibly rewarding to see the hard work pay off. 🚀 Now, looking forward to some well-deserved relaxation – tubing in Soldier Hollow Nordic Center and exploring the famous Ice castles! Grateful for the recognition and excited for what lies ahead. Rachael Kauffold, CTB #FreightTecAwards #HardWorkPaysOff #TeamSuccess #Gratitude #CelebrationTime