FWD People

Driving web revenue is crucial for modern nonprofits. As digital fundraising becomes central to individual giving, organizations need strategies to maximize online donations. Our Digital Fundraising Engine offers key insights to boost your web revenue. We guide you through showcasing impactful content from the donor's perspective and implementing A/B testing for continuous improvement. Our toolkit also covers streamlining the checkout process, leveraging AI for automated upselling, and designing engaging donation experiences. These strategies aim to incrementally increase order values and conversion rates, helping you optimize your digital fundraising channels. Is your organization seeing success in its online revenue efforts? Share your experiences or challenges below. Explore our toolkit for more strategies: https://lnkd.in/eUbbYbqX #DigitalFundraising #WebRevenue #NonprofitStrategy

Step into the field with us as we go behind the scenes capturing the future of ranching! 🎥🐄 Our cameras are rolling with vence corp, documenting how their virtual fencing system is transforming cattle management. One standout story? Jim, a forward-thinking rancher whose biodiverse Florida ranch is a testament to how AgTech and conservation go hand in hand. Jim's using Vence's technology to maintain the delicate balance of his ecosystem while efficiently managing his herd. It's a powerful example of how innovation is driving both productivity and sustainability in modern agriculture. From smart systems to dedicated ranchers, we're framing a future where technology and nature work in harmony. Can't wait to share the final cut of these groundbreaking stories! A huge thanks to the Vence team and all the innovative ranchers like Jim for letting us spotlight their important work. #AgTech #VirtualFencing #SustainableAgriculture #Conservation #InnovationInAction

As Giving Tuesday approaches, we're highlighting a significant partnership. Last year, FWD collaborated with UJA Federation of New York to enhance their fundraising strategy. The outcomes were substantial: - Over $2 million raised in one month - 206% increase in Giving Tuesday conversions year-over-year - 14.5 Return on Ad Spend (ROAS) Our integrated media approach combined targeted outreach with strategic placements. Interested in the details? View our case study: https://lnkd.in/eaQttk79 Looking to improve your end-of-year fundraising? Let's chat! #GivingTuesday #NonprofitMarketing #FundraisingStrategy

Rapid response moments are critical for nonprofits. These high-ROI opportunities can unlock urgent support for communities in need. Is your organization prepared to act swiftly? Our Digital Fundraising Engine offers key strategies for effective rapid response. From scenario planning and cross-organizational processes to actionable checklists and quick-to-market tactics, we provide a comprehensive approach to crisis management. Effective rapid response also requires strong, need-based calls-to-action. Our toolkit guides you in crafting these urgent appeals to maximize support during critical moments. How does your nonprofit approach rapid response situations? Share your experiences below. Explore our toolkit for more insights: https://shorturl.at/9pVTC #RapidResponse #CrisisResponse #NonprofitStrategy

Presidential candidates are spending big on paid media, with estimates of $370M by November. But what can brands learn from these high-stakes campaigns? Our latest blog dives into 10 key takeaways from the current election cycle. From channel diversification to creative tactics, these insights can help both nonprofits and for-profits supercharge their marketing.Curious about leveraging political campaign strategies for your brand? Check out our full analysis and see how you can apply these powerful tactics. https://lnkd.in/e96nDmW5

To kick-off our tips for fundraisers in the build up to the end of year, we’re digging into a question we’re commonly asked: How do I acquire more donors effectively?  From providing value exchanges to deploying thoughtful tests that incrementally improve conversion rates, there are lots of ways nonprofits can maximize their acquisition. Check out our tips below.  Want to learn more? Fuel your fundraising with the help of our toolkit now: https://shorturl.at/Zy4Vk What strategies have you found most successful in expanding your donor base? Share your insights in the comments. #DigitalFundraising #DonorAcquisition #NonprofitStrategy

Is your nonprofit ready for the end-of-year fundraising marathon? 2024's end-of-year fundraising season is shaping up to be a challenging one. With economic pressures and a shortened giving period, nonprofits need to be more prepared than ever. Our new blog post offers a comprehensive digital fundraising checklist to help you navigate these challenges. Learn how to capitalize on key timeframes, diversify your channels beyond email, and maximize your email effectiveness. Don't let the end-of-year rush catch you off guard. Read our blog and start preparing now for a successful year-end campaign. ✅ https://rb.gy/rqky28 #EOY2024 #FundraisingTips

Nonprofits often share similar pain points and goals for building effective digital programs. That’s why — in the build up to End of Year — we’re drawing on our 50+ years of nonprofit experience to build a toolkit for nonprofits. Ready to fuel your fundraising? Explore our toolkit: https://shorturl.at/h1mva FWD People serves nonprofits pushing a progressive agenda in healthcare, education and international aid. Looking to further your fundraising? Let's talk. #NonProfitMarketing #DigitalFundraising #Nonprofit #EndOfYear #FWDPeople

Join us behind the scenes at FWD People's summer retreat! 🎥 ✨ This video shows why in-person collaboration matters so much — catch us: - Exploring AI tools to boost our ways of working - Pitching ideas for a new client - Getting some nature in the city at Brooklyn Grange's rooftop farm - Hanging out in a Lower Manhattan pool hall after hours To us, the retreat isn't just another meeting. It strengthens our connections and is one of the ways that makes working at FWD special. These face-to-face moments remind us of the magic that happens when we're together. The ideas and bonds from these days will keep moving us forward. Here's to more collaboration, innovation, and real connection. We're moving FWD together! 💫

Back in the feed with another open role! This time on our creative & copy team! We are looking for a positive, strategic, and detail-oriented senior technical copywriter to join us in partnering with the most forward-thinking brands in animal health 🐕 🔬 🐄    Find the job description here: https://lnkd.in/ekbYju4f Interested in joining our team or know someone who would be? Please tag them in the comments. 🗣 Let's go FWD together 🚀