Gilleard Dental Marketing

🔥 Implantologists: It's Time to Drill Down on Your Marketing! Are you seeing general dentists venture into basic implant procedures? While technology has made implants more accessible, your specialized skills are unmatched. It's time to bridge the gap between your expertise and patient awareness! 🦷 Why Marketing Directly to Patients Matters: 1. Establish your authority in implantology 2. Counter the rise of "quick and easy" implant solutions 3. Showcase your advanced techniques and success rates 🦷 Your Roadmap to Success: 1️⃣ Leverage Educational Content: Create informative videos and blog posts explaining the complexities of implant procedures and why specialist care matters. 2️⃣ Optimize Your Online Presence: Ensure your website clearly communicates your implant expertise and features patient testimonials. 3️⃣ Master the Implant Consultation: Refine your approach for patients researching implant options independently. 4️⃣ Build a Referral Network: Strengthen relationships with general dentists and prosthodontists for comprehensive patient care. Ready to anchor your practice's growth? Let's develop a strategy that highlights your implant mastery. Don't let generalists overshadow your specialized skills. It's time to show patients why an implantologist is crucial for long-lasting, successful implants. #ImplantDentistryMarketing #DentalInnovation #ExpertImplants

Small-Town Dental Implant Marketing presents a unique paradox. On one hand, it offers a vast, untapped patient pool craving quality care. On the other, it poses significant outreach challenges. 💠 The Opportunity Small towns boast a wide catchment area of potential patients, many of whom are underserved when it comes to advanced dental procedures. This creates a prime market for dental implant services, with less competition than urban centers 💠The Challenge Reaching these patients can be an uphill battle. Many small-town residents: 🔹 May not be active internet users 🔹Lack awareness of local advanced dental options 🔹Are unfamiliar with implant terminology or benefits 💠Bridging the Gap The key lies in strategic, targeted marketing that educates and informs. By leveraging both traditional and digital channels, small-town dental practices can: 🔹Raise awareness of their implant services 🔹Highlight the convenience of local treatment 🔹Showcase their expertise and technology With the right approach, small-town dental practices can transform this marketing challenge into a thriving implant business, serving their communities and keeping patients close to home

✨ Maximize your dental implant marketing ROI: 🌤 • Digital: Competitive but effective. Facebook, Google Ads, SEO start at $3K+. 🌦 • Radio/TV: Costly with shrinking audiences. ☀ • Direct mail: Underrated powerhouse for reaching offline prospects. Our Custom Magazine Program outperforms traditional methods: 🔥 Pre-sells readers 🔥 More cost-effective than digital 🔥 Establishes authority 🔥 Drives qualified leads ☂ Stand out as the go-to implant practice. Call 855-486-2410 to learn more.

💠 Periodontists: It's Time to Shake Up Your Marketing Game! Are you watching general dentists eat into your market share? With new tech, they're tackling procedures that were once your domain. But here's the truth: Your specialized training is unmatched. It's time to let the world know! 🔶 Why Market Directly to Patients? 1. Reclaim your territory 2. Offset declining referrals 3. Showcase your unique expertise 🔶 The Secret Sauce for Success: 1️⃣ Go Big or Go Home: Invest in marketing that delivers. Our Internet Marketing and Custom Magazine Programs are proven winners. 2️⃣ Level Up Your Front Desk: Train your team to handle direct inquiries like pros. 3️⃣ Master the Non-Referral Consult: Adapt your approach for patients coming straight to you. 4️⃣ Team Up with Restorative Pros: Create seamless patient experiences through smart partnerships. Ready to revolutionize your practice? Let's chat about your personalized strategy. Don't let general dentists steal your thunder. It's time to show patients why a periodontist is worth their time and trust. #PeriodontalMarketing #DentalInnovation #PracticeGrowth

The magazine has transformed our implant business. Gilleard is our biggest referral and makes up 25% of our business. "We are located in a densely populated area with other oral surgery practices and the magazine has really given us an edge to educate potential patients. Our marketing with Gilleard has consistently out-performed other marketing concepts we attempted in the past." Brent Newby, DDS, MD

❓ Why we developed the Custom Magazine Marketing Program Back in 2008, our first dental client wanted a way to reach new patients who needed high-production cases, such as implants and full-arches, in addition to the Internet. According to a Pew Research study, a whopping 25% of older US adults say they do not use the internet at all, and look to other sources for information on services they need. The most obvious medium was direct mail. We looked at postcards and brochures, but they just didn’t have sufficient space to showcase the dentist’s practice, and they weren’t engaging enough. This lead to the development of our Custom Magazine. We made each magazine full of pictures of the practice, patients and testimonials and features the procedures the dentist is most interested in delivering. They’re attractive, engaging and authoritative. The result was a resounding success. Our client went from about $150,000 in collections per month to about $500,000 in a relatively short amount of time. And that was 2008. We have been doing this for over 16 years and have helped many dentists take their practices to the next level. We’d like to do that for you. Call 855-486-2410 to chat, or schedule a free consultation.

Dr. Raney has a practice in a small town in Wyoming servicing a wide area around them. They wanted to increase their hybrids to a point where that’s the main thing they do. “The magazines have been so well received, it has been nuts. People who have needed help for a long time are coming to us because of the way the magazine is written and presented. They literally couldn’t eat because of their teeth. And now we are able to help them. “The magazine has been so great for us. Thank you.” Rick Raney, General Dentist Sheridan Wyoming

"I get a 13:1 ROI for the custom magazine, not including all the additional referrals I get." Dr. Lee Sheldon Magazine Program

Get Quality, Qualified New Patient Leads with a Custom Magazine just for your office Our custom magazine produces quality, qualified new leads for high-value cases and gives very good ROI. It does this by communicating the quality of your dentistry in a very professional presentation that differentiates you from the other practices; and by going to your exact target demographics. We have been doing this for 14 years and have helped many dentists take their practices to the next level. We'd like to do that for you. If you have any questions, just give us a call at 855-486-2410 or drop us a line at info@gilleardmarketing.com.

Consistently attracting qualified leads from a vast rural region. Dr. Alex Flora’s practice is located in the small rural town of Woodruff, WI with a population of just over 2,000. Last year we produced a custom magazine for his office and have been distributing it throughout the northern Wisconsin region. He has been consistently getting high-quality qualified calls into his office from the magazine, far above the national average for his distribution amount.  These patients are pre-sold on the services they are asking about and the office is only too happy to schedule these patients to come in for these high-production treatments.