Grw AI

The future of coaching is being built right now at Grw AI! 🚀 Taylor, our AI coach, just got an upgrade that allows her to handle much more context and to apply a whole new level of intelligence to her coaching. In this quick demo from Alex McNaughten, Taylor behaved exactly like an expert human coach (without human limitations), providing hyper-contextual support based on our actual sales process, customer data, and proven success patterns. Coaching is about getting people to think differently and ultimately act differently to drive performance. Taylor is doing this, at scale for our customers, helping them sell more, while building sales rep capability! Ultimately, great coaching like this leads to better outcomes in the role, and in life - and is why we are so passionate about it at Grw AI! 🔥

Expert coaching focuses on how to maximise the overall performance of each individual in their specific job and their development potential 🚀 We just deployed some exciting changes at Grw AI that means Taylor, our AI coach can do this even better. Now Taylor can handle much more context and also got a serious brain upgrade! In this quick demo, I'll show you how our newly enhanced AI coach helps salespeople navigate critical moments throughout their deal. In this short video Taylor behaved exactly like an expert human coach (without human limitations): 🧠 Pulling in details from all the interactions on the deal and our previous coaching conversations 🤔 Asking intelligent questions to help me to think through where I may have gone wrong and figure out my next move 🏆 Connecting to our prior customer success stories This level of contextual awareness means Taylor isn't just giving generic advice - she's providing me support based on our actual sales process, customer data, and proven success patterns. Coaching is about getting people to think differently and ultimately act differently to drive performance. Taylor is doing this, at scale for our Grw AI customers, helping them sell more, whilst building sales rep capability!

Imagine if a professional sports team only watched a game tape and got feedback once a week—no daily practice drills, no focused skill-building, no individualised development. Unthinkable, right? Yet, many businesses approach performance this way. In high-performance sports, athletes break down every move, practice specific drills, and constantly refine their craft. That's exactly what great coaching should look like in the workplace. Coaching isn't just about feedback—it's about maximizing the overall performance of each individual in their specific role and unlocking their full development potential. At its core, coaching is about getting people to think differently and ultimately act differently to drive performance. 💰 Here's why it matters: 1. Maximizing Individual Performance: Coaching tailors development to each person, focusing on specific needs, strengths, and growth opportunities. Gallup reports that companies investing in coaching see 21% greater profitability and 17% higher productivity. 2. Changing Mindsets for Better Results: Great coaching challenges current thinking patterns, helping people break through mental barriers. Organizations with strong coaching cultures experience 70% higher employee engagement (Bersin & Associates). 3. Driving Action & Accountability: Coaching turns insight into action, helping employees build habits that lead to sustained performance. Teams with effective coaching see 7X higher business impact (Human Capital Institute). 💪 What does great coaching focus on? 1. Deep Focus: Narrow down on one area at a time. Don't try to fix everything at once. 2. Asking the Right Questions: True coaching is about guiding with questions, not just giving answers. 3. Repetition and Practice: Team members need to practice a skill repeatedly until it becomes second nature. 4. Caring: It starts with genuine investment in your team's success. If you want to boost performance and cultivate future leaders, investing in coaching isn't just beneficial—it's essential. It's the key to unlocking potential, both in the present and the future. Are you coaching like your team like a high performing professional sports team or are you just watching a game tape every now and then... 🤔

Every salesperson has experienced the agonising wait for a customer’s signature so that they can finally mark the opportunity as closed won. And sometimes…when we rush our customer...or miss key steps….the proposal is never signed. In this demo, I’ll take you through how our Grw AI users are getting their personal AI sales coach to run deal reviews with them. This helps salespeople get a second opinion on where they are at in their deals, reflect and figure out their next moves. Imagine as a sales leader running thorough deal reviews like this, at scale across your team and with access to all your data. Well.. that’s what our customers are already doing! Thanks for checking out the demo and reach out to us to learn more. 

Ever had that sinking feeling? You know, when that hot deal you've been nurturing suddenly goes cold. One minute you're planning out how you'll spend your commission, the next you're staring at an inbox so empty it could echo. We've all been there, and now we don't have to go it alone. Check out this quick demo video on how our AI performance coach, Taylor, is helping sellers to strategize how to unstick their stalled deals (plus check out the fresh new home screen look for Grw AI). In this example Taylor, our AI performance coach helped me to: 1. Strategize to re-engage a silent CRO 2. Draft follow-up emails and a call plan 3. Analyze what went wrong so I don't make the same mistakes again 4. And how Taylor Leveraged all the deal context (stakeholders, competition, concerns) to give me relevant help for the situation Drop your thoughts or questions in the comment! Also, my DMs are always open if you want to talk sales team performance👇

‘I believe the single most important thing you can be as a sales org is become a talent factory’. We just dropped our latest podcast episode with Kyle Norton the CRO of Owner. Kyle broke down his leadership framework that helps him scale sales excellence. We also spoke about the importance of coaching to sales performance and what inspired his approach to rep development. Tune into the full episode, link in the comments section. Thanks for coming on the show Kyle!

Golden sheep, finding investors at the poker tables, bonfires in the woods, too many coffees to count and so many incredible relationships built. September in SF has been a whirlwind and an absolute blast 🐑 ♠ 🔥 Building a company is never easy...AND... it's a whole lot easier when you have amazing people supporting you along the way... A HUGE thank you to both Lauren Vaccarello and Shari Levitin for letting 3 Kiwis, that you'd never met F2F before, crash at your beautiful houses throughout the month and looking forward to continuing to collaborate to grow Grw AI together! A huge thank you to David Brock, one of our very earliest supporters for all your help, the incredible people you've introduced us to and for the constant gift of your sheep related humour. Yes, New Zealand has a lot of sheep. Yes, the jokes continue to come in thick and fast...with absolutely no end in sight 😂 We believe that NOTHING impacts results and someone’s career trajectory more than 1:1 coaching and we're scaling it out to millions of sales professionals with AI 🚀 We are so excited to have our OG supporters mentioned above and all the new friends we have made this last month in SF on the journey with us as we help millions of sales pros achieve their goals 🙏 Ps. a few big announcements coming soon...watch this space...