Hard Rock Hotel & Casino Atlantic City

On Saturday, Hard Rock Atlantic City was proud to be the Entertainment Stage Sponsor for the American Cancer Society’s (ACS) Making Strides Walk! Team Members banded together for a great cause and to raise funds to benefit the ACS’s mission locally. President, George Goldhoff, spoke to the many Walk participants who are helping to make a positive impact. Let’s all band together for a cure…Take Time to be Kind.

On Friday, during the Trace Adkins concert performance at Hard Rock Live, Trace proudly welcomed military members from the United States Air Force 177th Fighter Wing, our very own Jersey Devils! Since October 1998, the 177th has had an active involvement in numerous military operations including Iraqi Freedom and Enduring Freedom. Hard Rock hosted the 177th members with their guests and was proud to salute their efforts - thank you for your selfless service! Love All – Serve All.

Today, we recognize World Mental Health Awareness Day and are reminded that 1 in 4 people will experience a mental health condition. Mental health is becoming better understood and we all can help to reduce the stigma. Mental health includes our emotional, psychological, and social well-being and at Hard Rock, we are proud to continue to shine a light on this important cause and partner with the American Foundation for Suicide Prevention to help make a difference.

A wave of excitement hit the boardwalk on Saturday when Hard Rock Team Members, and Executives volunteered for the kick-off of the annual Pinktober Dunk Tank Event! A huge thank you to our management team for braving the Dunk Tank, and to all the volunteers and team members who cheered and helped to raise funds. We’re also grateful to our generous customers and friends for their support and their donations! The event was a great success and helped to raise $4,742. and set the tone for a fun afternoon to raise awareness for Breast Cancer and the American Cancer Society.

It was an honor to host the Wigs & Wishes Gala this past Saturday. This event represents the culmination of our team's year-round dedication, supporting courageous individuals and giving them a chance to celebrate their journey in a truly special way. We are deeply humbled to be part of their stories and to have provided an unforgettable evening of joy and celebration. Hard Rock was proud to provide a $10,000 donation for this incredible Foundation, which will make an incredible impact on so many lives. To donate visit… Love all, Serve all!

Aescape is built by people who take big bets. 💆 Eric Litman, our founder and CEO, bet that more people wanted on-demand massage they could control. 🤖 Alex Linde bet that 'big robot energy' is a thing. 🤝 Eric Stephenson, Brogan Wikarek, LMT, Tim Grae, and all the licensed massage therapists who work with us bet that Aescape wouldn’t replace their jobs, but improve them. So, it’s only fitting that Aescape made its casino debut this week. We’re now live at the Hard Rock Hotel & Casino Atlantic City. And I bet you’ll love our massage. #atlanticcity #robots #casino #hardrock

Hard Rock Atlantic City’s General Manager, Mike Sampson was proud to kick off the school year with a $10k donation to the Cape Atlantic League (CAL) to support over 7,000 student athletes from 21 member schools in Cape May, Atlantic, Cumberland, and Gloucester Counties. Promoting excellence in education, athletic advancement and community involvement for CAL embodies Hard Rock’s core motto to Take Time to be Kind.

Today, we honor the sacrifices made for the lives lost and the resilience shown on September 11th. Let us never forget. #PatriotDay #NeverForget

On Saturday, Hard Rock Atlantic City was proud to host the Out of the Darkness Community Walk to benefit the American Foundation for Suicide Prevention (AFSP) with more than 600 people walking to support this cause along with corporate partners, community leaders and team members. Since 2018, Hard Rock has been involved with the first AFSP fundraising Walk with General Manger, Mike Sampson. The funds raised go towards research, educational programs for communities & schools, advocacy, and support for survivors of suicide loss. This year, Hard Rock will raise more than $200,000 and will be one of the largest Walks in the state. This event truly embodies the spirit of Hard Rock, to Take Time to Be Kind.

This week, in collaboration with Finely Candles of Galloway, our team had the opportunity to create their own candles in the scent of their choice! This amazing event benefitted the American Foundation for Suicide Prevention ahead of the walk this Saturday. Love All. Serve All.