Herzog & Schindler

👏 Fast Company recognized our partner The Timken Company as one of the Best Workplaces for Innovators in Manufacturing. Fast Company's list celebrates companies that encourage employees at all levels to invent new ways of doing business and improving processes. Timken was recognized for their 125-year history of customer-centric innovations, creating technical solutions for current and emerging industries. #Award #Partner #Manufacturing #Employees #Business #Innovations #Customer #Solutions

🤖 Hume AI's recent release of Empathic Voice Interface has the potential to make our interactions with AI more responsive to our emotional states, impacting everything from customer service to personal digital assistants. Our Technology Advisor, Adhish Patel, shares his insights on this development: "I find Hume AI's advancements in emotional intelligence both exciting and challenging. Enabling AI to become more emotionally attuned opens up new possibilities for enhancing user interactions, particularly in sectors like healthcare, therapy, and customer service. Real-time voice translations that convey human emotions could be another great application of this technology. However, it's crucial to strike a balance in the emotional authenticity of these systems to avoid manipulation or exploitation of users. In the wrong hands, this technology could have harmful consequences. Ethical considerations, such as transparency and user consent, will be very important as the field progresses. Moreover, real-world applications must undergo rigorous testing to ensure they foster positive user experiences." What are your thoughts on emotionally intelligent AI? 🤔 Read more below. #AI #EmotionalIntelligence #TechEthics #Innovation

🌟 The Brooklyn Museum unveiled a new logo and brand identity just in time for their 200th anniversary. The new identity draws inspiration from the museum's neoclassical architecture, incorporating elements like the building's limestone color palette and decorative circles from the facade. This approach balances the institution's rich history with a modern, welcoming feel. Our Junior Graphic Designer, Anna Yu shares her insights: "This new logo beautifully captures the museum's vibe. The playful ligatures, especially the combined U and M, add a subtle yet distinctive character that really stands out upon closer look. As a designer who has visited the Brooklyn Museum in person several times, I am really excited to see how the new branding ties into the architecture on my next visit." 🎨✨#BrooklynMuseum #Design #BrandIdentity #ArtAndCulture

👏 The Advanced Research Projects Agency for Health (ARPA-H) awarded funding to Cellino to further their "Your Cells, Your Cure" approach that hopes to improve cellular therapies. The approach had previously been awarded a semi-finalist spot in the ARPA-H Dash hosted by Polyplexus. View Willie T. Reaves Jr. & Cellino Biotech's submission to the #ARPAHDash below. 👇 https://lnkd.in/gGy3SESq

Today, our partner NextView Ventures is launching their new brand identity and website redesign. 🖥 ✨ Half a year in the making, this project reflects the efforts of a multifaceted, cross-company team. Our partner, Design Axl, guided the visual brand and website efforts with support from our designer Gregory Bond. From initial research interviews to final SEO adjustment, seeing this rebrand come to life has been a full circle experience. Meet the NextView Team and explore their new website below ⬇ https://nextview.vc #VentureCapital #Rebrand #WebsiteDesign #NewWork #Design

For people living with depression, getting the right treatment is often trial and error. Depression is a complex biological illness. But the emerging field of precision functional mapping is advancing our understanding of the changes in the brain associated with this illness. Wellcome Leap’s Multi-Channel Psych program aims to develop an integrated model of anhedonic depression that captures both internal biological factors and externally-manifested, quantifiable measures.  The team's research results using precision functional mapping are detailed below in Nature. #Neuroscience #MentalHealth #DepressionResearch #Neuroimaging #PrecisionMedicine #WellcomeLeap 

🌟 Brand managers are shifting from guarding their brand identities to encouraging consumers to co-create with them. Tools like text-to-image AI models are allowing consumers to actively engage with brands in new ways, creating deeper connections and personalization. Take The Coca-Cola Company’s “Create Real Magic” campaign as an example—consumers used AI tools to design their own ads. The result? More authentic brand engagements and visibility in spaces like Times Square. Read more about how brands are adjusting to new tech by embracing flexibility and consumer creativity without changing their identity. #BrandStrategy #AIInnovation #GenerativeAI #Cocreation #MarketingTransformation #DigitalEvolution

🤳 In social media marketing, it's tempting to focus on big-name influencers with a wide reach. But new research shows that nano influencers—those with smaller, highly engaged followings—can deliver surprising results. Studies reveal that nano influencers generate over three times the ROI of macro influencers, with a higher sales conversion rate and deeper audience trust. Brands like LaCroix Water have collaborated with smaller influencers, leading to big wins. Read the full article below. #InfluencerMarketing #SocialMediaStrategy #NanoInfluencers #ROI #DigitalMarketing

Exciting day for our partners at The Timken Company with Tarak Mehta assuming his role as the new President and CEO. 👏  #Timken #Leadership #Industrial #Innovation #NewCEO

🚀 Nike made a unique impact on sports branding during the Olympics by crafting a typeface that specifically highlights athletic movement and unity.🎨 The font draws heavily from graffiti, particularly the 'throw-up' style, which reflects the fluid movements of athletes. This approach resulted in a typeface with curves and a dual personality of legibility for athlete jerseys and character for merchandising. In the spirit of the Olympics, the font defies traditional categorization. It's neither masculine nor feminine, not overly bold yet not too delicate. This universal appeal made it a standout choice for a global event like the Olympics. Nike's use of this unconventional design speaks to their commitment to innovation and inclusivity in sports. Having made its debut in training and Olympic village products, this font has already begun to inspire both on and off the field. Read more about the design choices below. #Nike #Olympics2024 #Typography #Innovation #SportsBranding #PizzaTypefaces #DesignInspiration