Longhorn Sports Properties

Feeling oh so SWEET! Congratulations to our women's basketball team advancing to the Sweet 16! #Hook'Em

Learfield Studios' Grant Jones was a featured panelist at SXSW in Austin, discussing our work on the relaunch of the Texas Longhorn Network. The session, titled "Hook' Em Horns 2.0: Tech-Powered Brand Building & Fan Engagement," was held at the Texas Hook' Em House, a key part of the program. Other panelists included: Drew Martin - Executive Senior Associate Athletics Director for External Affairs, Texas Longhorns Spencer Markby - Senior Director of Corporate Strategy, Endeavor Streaming Lily Shane - Student at The University of Texas at Austin, Texas Studios Together, they covered topics including the future of sports content delivery, digital brand building, reaching new audiences, and the impact of innovation on fan engagement.

What a great crew to hear from during #SXSW 🤘#HookEm

Good read below on our emerging new roles! 🤘 #NIL #Content #Growth https://lnkd.in/drBYdhPB

Congratulations to the voice of our Texas Longhorns, Craig Way for receiving the prestigious Russell D. Anderson/Wilbur Snypp Award! Hook 'em 🤘 https://lnkd.in/gjrF9aAk

🚨 another one🚨 We’re excited to announce the addition of a Content Producer role at Longhorn Sports Properties. This position will oversee our social media strategy with corporate sponsors, in alignment with Texas Athletics!🤘LEARFIELD #ContentProducer #SportsMarketing #Hiring https://lnkd.in/gPaYTqvr

Come join the LSP team! We’re currently hiring for two key roles to lead our student-athlete influencer marketing and NIL strategy. Job positions below🤘 LEARFIELD #hiring #recruitment #jobopening #HookEm Partnership Manager – NIL/Influencer Marketing - University of Texas https://lnkd.in/gshqX7Ke Associate, Business Development - NIL/Influencer Marketing - University of Texas  https://lnkd.in/gSQpqmqx

Happy National Girls and Women in Sports Day! ✨ Today and every day, we honor the lasting impact of sports on girls and women. See how our team reflects on the lessons, role models, and inspiration they’ve gained. #NGWSD2025

Texas Athletics and Longhorn Sports Properties have named DICK'S Sporting Goods the Official Sporting Goods Retailer of the Texas Longhorns. This multi-year partnership includes: — NIL collaborations with student-athletes — Game sponsorships across multiple Longhorn sports — On-site activations at Bevo Blvd. — Presenting sponsorship of The Herd With this partnership, DICK’S is furthering its commitment to the power of sports, while engaging with one of the most passionate fan bases in college athletics.

Excited to announce our new sponsorship with DICK'S Sporting Goods! They are now the Official Sporting Goods Retailer of Texas Athletics. #HookEm 🤘 https://lnkd.in/gfeTaDs9