Lower Westside Design Company

New Work: Brand Identity for Westchester Soccer Club! 🎥 Olivia Dabinett

Yes, we design brand identities for restaurants. This is The Blue Door. Beyond delicious food and incredible service, this restaurant represents an escape from downtown West Palm’s growing city center. A short trip down Route 1 and through the signature blue door—guests experience inspiring flavors, sounds, and senses from a faraway ocean enclave. The Blue Door, now open, is a coastal bistro in SoSo, established by restaurateur Max Ricci, his business partner Michael Katzenberg, Executive Chef Nano Crespo and his wife Tamara Magalhães. The Lower Westside Design Company developed this brand identity, designed the suite of menus, collateral, and all the graphic touchpoints from coaster designs with the blue door symbol, to the signage, inspired by vintage coastal European hideaways. Creative Services • Brand Strategy & Infrastructure • Discovery & Research • Logo & Visual Identity System • Photo Art Direction • Signage Design Visit the project here: https://lnkd.in/eWMMb6nb #branding #hospitalitydesign  #brandidentity #branddesign #brandagency

Starting the year right! Very proud of this work for Jones Foster. We designed this custom mark to celebrate their century.

New Work: Wanderlust Dogs Jason Hershman founded Wanderlust Dogs' first location in Vail Valley, Colorado, in 2014, based on his passion for pups and business (in that order). With an eye on Florida expansion, Jason tapped LWSDCo. to help him reimagine his brand for an extended audience of dog lovers. Lower Westside Design Co. developed this brand identity and designed the brand’s visual identity. We rebuilt the website too, which included multiple locations and 3rd party integrations. This project was ruff, not rough! Creative Services • Brand Strategy & Infrastructure • Discovery & Research • Naming • Positioning, Messaging & Voice • Logo & Visual Identity System • Photo Art Direction • Social Media Strategy/Design • Web Design • Signage Design/Production Visit the project here: https://lnkd.in/eeP-zHkh #branding #brandrefresh #brandidentity #branddesign #brandagency

New Work. The Cove Club: A waterfront Members-Only experience, designed to inspire the next generation of business leaders, jet-setters, and local influencers. Unlike anything in the marketplace, The Cove Club's highly curated membership enjoys the feeling of being on vacation—detached from the daily grind and welcomed by a staff that's prepared to cater to requests large and small. Case Study is Live on the site: https://lnkd.in/em_Hpbeg Creative Services: • Brand Strategy & Infrastructure • Discovery & Research • Naming • Positioning, Messaging & Voice • Logo & Visual Identity System • Photo Art Direction • Social Media Strategy/Design • Web Design • Signage Design/Production Photo Credit: Sarah Balduzzi #branding #brandidentity #brandingagency #creativedirection