Möve Marketing

Why Cutting Ad Spend is a Mistake 👇 Reducing your ad spend might seem like a quick fix, but it can have detrimental long-term effects. During the 2008 recession, companies that completely cut their ad budgets took, on average, five years to return to their pre-recession sales levels. Companies that halved their budgets fared slightly better, taking three years to recover. This data highlights the importance of maintaining some level of ad spend, even during economic downturns. By strategically adjusting your advertising strategy, you can potentially weather the storm and emerge stronger than your competitors. Learn how in our new guide: https://lnkd.in/gJ9_SrZB #digitaladvertising #marketingstrategy #marketingsuccess #budgeting

Maximize Your Growth Potential with Möve's Digital Marketing Automation Guide 🚀 Download our guide to access tips and strategies that work even when you're short on resources: https://lnkd.in/gZkSQf-b #digitalmarketing #marketingautomation

💡 It's estimated that between 15-20% of all ad spend on Google Search is wasted or inefficient. Our team of experts can help you identify and reduce wasted spend in your campaigns. Contact us today to get started with a free Google Ads campaign performance audit 👉 https://lnkd.in/gf5YfNnH #GoogleAds #DigitalMarketing #MarketingStrategy

An intentional and well-rounded content marketing strategy is essential for securing top-of-funnel growth. In our playbook, we cover our top six steps for developing a buyer-centric framework for content development and distribution: 1. Determine your primary buyer personas 2. Map out your buyer's journey from source to close 3. Document your internal GTM process 4. Choose content programs to support each stage in your process 5. Create effective content by type based on buyer questions 6. Distribute and measure results to inform future decisions Learn more here ➡️ https://lnkd.in/gNJu8zaC #marketingstrategy #contentmarketingstrategy #digitalmarketing

📈 🚀 Optimize your paid LinkedIn lead generation with Möve's checklist for startups. In this guide we explore the importance of: -Campaign Setup -Campaign Targeting -Campaign Essentials -Campaign Optimization Access the full checklist here: https://lnkd.in/g4brMkc5 #digitalmarketing #linkedinads #startup

See you at Tech Weekend tomorrow! Our team is looking forward to this immersive gathering of founders, investors, and tech pros. 🚀 #techweekend #saas #startup

Möve's Content Strategy Playbook: Six Steps to Success 🚀 A robust content marketing strategy is critical in securing top-of-funnel growth for your organization. In this playbook, we guide you through the six core steps in building a buyer-centric framework for content development and distribution. Check it out 👉 https://lnkd.in/gNJu8zaC #marketingstrategy #contentmarketingstrategy #digitalmarketing

🎙️ Kaitlyn Merola, Founder of Möve Marketing, is sharing her insights on achieving marketing impact that stands the test of time in the latest episode of the Market Impact Insights podcast. Key takeaways include: ✅ Authentic leadership ✅ Helping teams embrace data-driven decisions ✅ A deep understanding of the customer journey 🎧 Listen to the full podcast here: https://lnkd.in/gBkHdyum #podcast #strategicmarketing #inboundmarketing #customerjourney

We're looking forward to seeing everyone in San Francisco at Tech Weekend in just a few days! Will you be there? If so, DM us and we'll grab a coffee. #techweekend #saas #startup

💡 Successful brands aren't just selling products or services – they're selling experiences. Think of brands like Apple and Nike. They're not just tech and sportswear companies; they're purveyors of innovation and empowerment. That's the magic of a strong brand identity. 🔮 Learn how to shift your focus from products to experiences in our latest blog post: https://lnkd.in/gHJxuuMu #brandidentity #brandawareness #brandvoice #brand