Main Street Recruitment Marketing

There aren't enough hours in the day for business owners like you - we get it. Suggesting that you take an hour to audit your recruitment process is a tough ask. But here's why we think the time is worth it: If you don't know what is and isn't working in your recruiting, you can't get better. And if you don't keep improving, you won't be able to sustain the skilled workforce you need. So why not see where you stand? Download the checklist to get started: https://lnkd.in/gw_MC7yZ #recruitment #recruitmentmarketing #recruitmentaudit #recruitmentchecklist

Let's talk about sign-on bonuses, one of the biggest hiring trends in post-pandemic days. Is your company still offering bonuses to new employees? Do they *really* work for employee retention? We've got some other ideas to retain quality workers: https://lnkd.in/d4yZBNwc #recruitmentmarketing #bluecollarjobs #bluecollarworkers #skilledtrades #skilledtradeworkers

More students are ditching college for trade programs. How will you compete for these future skilled employees?

Struggling to find qualified candidates for your skilled trade positions? 🔧👷 Our latest blog breaks down how to build a robust talent pipeline to ensure a steady flow of skilled workers ready to join your team. Discover actionable tips and strategies to keep your workforce strong and future-ready. Don't miss out! Click here to read more: 👉https://lnkd.in/gbVDGAC5 #recruitmentmarketing #employerbranding #storytelling

Is your employer brand strong enough to attract the best skilled trade workers? Smart and intentional employer branding can make your company stand out in the blue-collar job market. Learn how to build a brand that resonates with skilled workers and positions you as an employer of choice. Read now to elevate your recruitment strategy! 👉 https://lnkd.in/gW7tZrtQ #recruitmentmarketing #employerbranding #bluecollarjobs #bluecollarworkers #skilledtrades #skilledtradeworkers

Want to tell a new and engaging story of your business to attract new workers, but you aren’t sure how? Start right here on this platform with Facebook Ads - we can show you how. Get the word out about job opportunities to the right people: https://lnkd.in/gTrTNPJU #recruitmentmarketing #socialmediarecruiting #employmentads #facebookads #facebookmarketing

Nearly 90% of skilled tradespeople report being highly satisfied with their careers. They attribute this, according to Forbes, to finding “meaning and value” in their work, along with compensation and flexible schedules. If your business needs to hire more skilled workers in order to scale and reach the next level of success, the question is this:  Are you showcasing how your organization empowers its employees to lead a meaningful and fulfilling career? If not, it’s time to shift the focus of your recruitment marketing. https://lnkd.in/eFq8xJCG

Times are a changing: 39% of job seekers prefer using social media to find a new gig. Find out why this matters for your business.

🚫 Stop! 🚫 You're probably making these 3 recruitment marketing mistakes. Let's fix them! 🔧 ✖ Your job descriptions are generic. Yes, people want to know about compensation & benefits - but they also want to know what their role is in your organization's purpose. Make sure you emphasize future growth opportunities. ✖ Your employer brand doesn't showcase your culture, vision, and mission. See above: Gen Y and Gen Z care about their employer's stake in the world. Make sure your branding tells a story that resonates. ✖ You're not using data to refine your strategies. Data analytics can provide invaluable insights into what’s working and what’s not. Use this information to continuously optimize your recruitment efforts and attract the best talent. Ready to take your recruitment marketing to the next level? Let’s get started! https://lnkd.in/g9pb5rzb #recruitment #recruitmentmarketing #jobdescriptions #employerbrand #dataanalytics

Your business has a client-facing brand. But, have you designed a brand that represents the company as an employer? Just because you haven’t designed one, doesn’t mean it doesn’t exist - if employees are talking to each other, or leaving reviews on Glassdoor, or candidates are researching the company, then your business does have a brand as an employer. You just might not be aware of (or in control of) it. Find out how to harness that brand and use it to attract top talent. Read the full article on our blog: https://lnkd.in/gDP2E-5H