Marketri

Amtrak is making waves with its transformation from a train company to a "hotel on wheels," and it's not just about marketing—it’s backed by real improvements in customer experience. From hospitality upgrades to leveraging new tech and infrastructure, they’re creating a holistic, comfortable travel experience that appeals to the modern traveler. For B2B companies, this is a masterclass in repositioning. Amtrak’s strategy shows the power of evolving your brand to meet changing market demands and aligning marketing messages with actual value improvements. Want to stay ahead of the curve? Consider how you can reimagine your product or service to deliver more comprehensive value, just like Amtrak has. 🚆 Read more of Marketri's latest Fast Takes at https://hubs.ly/Q02VVzYF0 #B2BMarketing #Marketri #FractionalMarketing

As Halloween rolls in, we’re bringing a playful twist to Michael Jackson’s “Thriller” to reflect the spooky side of today’s marketing challenges! From the lurking specter of AI, to those growth targets hiding in the shadows, marketers today are navigating an ever-evolving landscape that can be downright spine-tingling. In the spirit of the season, here’s a frightfully fun remix of the iconic lyrics that captures the thrills, chills, and late-night marketing “monsters” we all know too well. Keep reading:

As Halloween rolls in, we’re bringing a playful twist to Michael Jackson’s “Thriller” to reflect the spooky side of today’s marketing challenges! From the lurking specter of AI, to those growth targets hiding in the shadows, marketers today are navigating an ever-evolving landscape that can be downright spine-tingling. In the spirit of the season, here’s a frightfully fun remix of the iconic lyrics that captures the thrills, chills, and late-night marketing “monsters” we all know too well. Keep reading:

The B2B buyer journey has undergone a profound shift. And companies that don’t adapt will soon be left behind. Marketri’s own Katie Bergmann and Jane Woodling recently attended Content Marketing World 2024, hosted by Content Marketing Institute, where this idea rang through loud and clear throughout every session they attended. Read more:

Don't miss out! Join us this afternoon for the Fractional Marketing Webinar with Debra Andrews, Jennifer Marino, and Trisha Gallagher. Gain insights on how fractional marketing can help your business scale efficiently and overcome resource challenges. You still have time to register! Register now: https://lnkd.in/gFCXzmuV #FractionalMarketing #B2BMarketing #Webinar #MarketingLeadership #Marketri

Emilie DiFranco and Jennifer Marino from Marketri recently joined MSIG USA in Atlanta, GA, for a powerful event at the iconic Chick-fil-A College Football Hall of Fame . The event brought together MSIG USA executives, brokers, and partners for insightful discussions on strategic goals for 2025 and beyond. 🏆 At Marketri, we are proud to play a role in developing innovative marketing strategies that help MSIG USA strengthen their industry relationships and engage with their audience in meaningful ways. The event was as dynamic as the setting, and we're excited to continue driving success together! #MarketingStrategy #MSIGUSA #Marketri #B2BMarketing #StrategicVision #ClientSuccess

We're thrilled to celebrate the success of the 2nd annual Paddle for a Purpose pickleball tournament hosted by B.F. Saul Insurance, which raised an amazing $13,000 for The Children's Inn at NIH! Debra Andrews joined in and shared her enthusiasm for the charity event: “I love it when giving back, business, and FUN intersect!” Paddle for a Purpose showed what’s possible when community and purpose come together. Way to go, B.F. Saul Insurance, and thank you to all who contributed to such a meaningful cause!

Just 2 days left! Don’t miss out on Marketri's upcoming Fractional Marketing Webinar happening on October 30th at 1 PM ET. Register now to secure your spot and discover how fractional marketing can help you scale with expert-driven strategies! Save your spot: https://hubs.ly/Q02VVQ_q0 #Marketri #B2BMarketing #FractionalMarketing

Jane Woodling and Katie Bergmann represented Marketri at Content Marketing World 2024, hosted by Content Marketing Institute! They dove into fresh strategies for driving high-impact creativity in marketing. In a world where it's easy to get stuck in the routine, the sessions explored ways to shift from maintenance mode to making bold, creative moves. Katie even got a chance to unwind at Yappy Hour with fellow marketers while discussing the evolution (and occasional frustration) around search! 🐾 And to close things out, Issa Rae headlined the event, leaving everyone inspired with her insights on creativity and success. Ready to step outside the box with your marketing strategy? Let’s chat! #B2BMarketing #Marketri #CMWorld2024 #CMWorld

No single marketer can excel in every area — from content creation and SEO to email marketing and social media. That's why more businesses are turning to fractional marketing solutions. It allows teams to scale, work efficiently, and tap into a range of specialized skills that one person simply can't provide. Learn more from Anna Ledford on why growth in B2B marketing requires more than just one set of hands. 👉https://hubs.ly/Q02Vb6Cz0 #Marketri #B2BMarketing #FractionalMarketing