CREATORS ARE THE NEW MEDIA Not too long ago, the only way to reach a large audience was through traditional media channels. Want to advertise your product? You’d need a slot on TV. Want to share your thoughts? You’d need a column in a newspaper. Want to make a name for yourself as an artist, a designer, or a thought leader? You’d need the backing of a well-established institution to provide you with a platform. But today, all of that has changed. The internet has democratized influence. Now, anyone with a smartphone and a creative idea can reach millions of people with the click of a button. Platforms like Instagram, Snapchat, TikTok, YouTube, and Twitter(X) have turned ordinary individuals into global influencers. These creators—armed with nothing but their unique perspectives, authenticity, and creativity—are redefining what it means to be an influencer and, ultimately, what it means to be the NEW MEDIA. In this digital-first world, the average consumer is bombarded with thousands of advertisements, messages, and stories every day. But amid this noise, creators stand out. Why? Because they have built authentic relationships with their audiences. Unlike traditional media outlets, which often feel distant and impersonal, creators engage directly with their followers. They offer a level of trust, intimacy, and relatability that no corporate ad campaign could ever replicate. People trust creators because they feel connected to them. They see creators as real people with real opinions, rather than faceless brands trying to sell them something. This is why creators are so effective at driving consumer behavior. When a creator recommends a product, shares a story, or starts a conversation, their audience listens. And they don’t just listen—they take action. Brands have recognized the power of creators, which is why influencer marketing has exploded in recent years. But this isn't just about marketing. It’s about cultural leadership. Creators are shaping trends, building communities, and driving conversations that matter. They are the pulse of the internet, and their influence is only growing. And at Mayanet Technologies, we see that, recognize it, and are doing something about it……
About us
We are a tech startup parent company to various tech startups premised on creating solutions to different aspects of daily life. Company Mission To increase trade in Africa Values We use the ICE framework as our values 1. “I” for Innovation. We are innovative young women and men. Innovation drives a big part of what we do and makes up our thought process in how we build and how we operate as team and a business 2. “C” for creativity. We are in an emerging Creative Economy. Creativity in everything we do, every idea we brainstorm, every product or service we build and our business structures and operations all depend on creativity 3. Excellence. In all the products and services we ship, Excellence is at the pinnacle of all that. We DONT SHIP MEDIOCRE PRODUCTS. Our Subsidiaries 1. Eich Clothing Limited 2. EichPay Financial Services Limited
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2018