Med Device Today

Happy Labor Day from Med Device Today!

U.S. Head of Product (Strategic Marketing) Opportunity: This European, urology, active implantable medical device (AIMD), MedTech Startup has raised $100M and already made an acquisition of another MedTech Startup in less than 5 years of being incorporated! This Head of Product will be the first team member in the 🇺🇸 and reporting into the CEO! (Check the comments for photo) This video is live from the woods in Texas where I am standing on a tree that fell down after hurricane Beryl struck in early July. Do you see that Texan sunrise through the trees before 6:00am? I almost showed you the four deer 🦌 that were watching me make this video, but they ran off before I could turn the camera. Huge shout out to my friend, Nishant Mohan, who introduced me to what the “Head of Product” is all about in MedTech! Lifeblood is retained on this U.S. Head of Product opportunity for a AIMD urology company that has 100% 🇺🇸 focus, raised $100M to-date, acquired a MedTech Startup and has the most loaded cap table and board of directors comprising of the who’s who in MedTech venture capital. What we need is a strategic marketer that will: 1) Develop and implement a comprehensive U.S. marketing playbook 2) Educate and engage clinical stakeholders 3) Conduct in-depth market and clinical data analysis 4) Execute high-impact U.S. marketing campaigns 5) Measure and optimizing marketing initiatives To save time…here are the minimum keys 🔑 to unlock 🔓 a conversation to learn more about this opportunity (see below). If you reach out and don’t hear back it’s because your key wasn’t working. Minimum experience… * Based in the U.S. * Engineer + MBA degrees * Upstream marketing medical device experience * Proven experience being able to accomplish the 5 needs itemized above * Able to work in a MedTech Startup with limited resources and a fast paced environment - while reporting to the European HQ and CEO from 🇺🇸 When you think of a Head of Product that can provide the strategic marketing and upstream initiatives needed for an early stage MedTech company, who comes to mind? That’s who this position is for. Reach out to Giovanni Lauricella at giovanni@lifeblood.com to learn more… With love for for standing on fallen trees over rivers and building European startup teams launching in the U.S, Mister MedTech of Lifeblood The MedTech Industry's Global Recruitment and Advisory Firm www.lifeblood.com P.S. Are you coming to MedTech Malta 🇲🇹 on the 6-8th of November with us? Reach out for a complimentary registration: https://lnkd.in/excrRfQ6

🎧 Don’t miss Episode #2 of Season 2 of Med Device Today featuring Bret Boudousquie, CEO of Stratus Medical! In this episode, Bret shares the journey of founding Stratus Medical in 2020, navigating financing, driving product development, and leading the company through commercialization and growth. He also highlights the importance of collaboration with our physician customers and the profound impact the NIMBUS RF Multitined Expandable Electrode has had on patients’ lives, including those close to home. Stratus Medical mission is to improve clinical outcomes for chronic pain patients by advancing RF technology for the treatment of pain. Apple Podcast https://lnkd.in/geNH3k4N Spotify https://lnkd.in/gxECTQi7 Video Episode https://lnkd.in/gSvsDjND #MedicalInnovation #HealthTech #Innovation #Technology #Podcast #Interview #NewTechnology #LinkedIn #MedicalDeviceManufacturing #Founder #CEO #PainRelief #PainTreatment #MedDevice

Happy Independence Day from Med Device Today!

Check out our recent patient testimonial by our own Director of Marketing, Cody Jorgensen. Christine Dobbyn, Med Device Today & Dobbyn Digital Media, interviews Cody and gives him the opportunity to share his journey from being Stratus Medical's first employee to becoming pain patient, due to auto accident related spine trauma. He discusses navigating through conservative care and diagnostics, to experiencing lasting relief from his successful RFA procedures with Nimbus RF Multitined Expandable Electrode (TON/C4/C5, T10/T11/T12, & L3/L4/L5). #painrelief #paintreatment #meddevice #podcast #innovation #interventional

Check out Episode #1 of Season 2 of Med Device Today with Jeff Smith, CEO. Jeff's describes co-founding the company in 2008, financings, product development, clinical, regulatory, and commercialization efforts. Providence Medical Technology, Inc.'s purpose is to improve clinical outcomes for high-risk patients and prevent surgical failures of the cervical spine. #spinesurgery #neurosurgery #MedicalInnovation #HealthTech #innovation #technology #podcast #interview #newtechnology #linkedin #medicaldevicemanufacturing #cofounders #surgeon #startup #podcast #unmetneed Medical Technology Advisors MedVenture Health FreeAgent CRM Dobbyn Digital Media

Med Device Today and Dobbyn Digital Media were on location at Stratus Medical, producing interesting new episodes and video content for Stratus Medical. Looking forward to Cody Jorgensen’s story as the first employee of Stratus, who has had promotions and is now Director of Marketing. After some very bad car accidents that resulted in post trauma related spine pain, and 12 months of conservative care and injections, he was successfully treated with the Nimbus RF Multitined Expandable Electrode one year ago. #painrelief #paintreatment #meddevice #podcast #innovation #interventionalpainmedicine

Paying tribute to those who made the ultimate sacrifice this Memorial Day

Ok. This is a really interesting graphic. 2023 U.S. Market share for spinal implants (at least 60% of world market). My thanks to Robert Weakley for pulling it together. Key points are that the merger of Nuvasive and Globus is included and it encompasses all revenue as market share from 2023. Key points: 1.    Spine is a $9B market. 3% growth. 2.    Medtronic, Globus and Stryker lead the market with >50% market share combined. I have a few thoughts: 1.    Medtronic- whilst they have lions share of the  market share now, they have stiff competition from Globus after the acquisition. Medtronic has put a lot of its eggs into the AI/robotic/UNID platform. They are not really gearing themselves for the ASC explosion as AI/robotics/custom rods don’t fit well into the model. Adapt or die. Their core products need a refresh. 2.    Globus- as Mike Selby said, 1+1 does not equal 2 when it comes to mergers. The acquisitions of Synthes, Kyphon, K2M were not blockbusters. Globus is clearly a smart company with vision so we will see if they can challenge to be #1. 3.    Stryker- huge in joints. Plugging away. Not much new there. Acquisition time? 4.    Depuy- I have no idea what this company is doing. Selling Band-Aids makes more money for them than spine. 5.    ATEC- Talked about them. Smaller market share than I thought. Not profitable and debt-ridden but good revenue. Honestly, they are ripe for an acquisition. The 2 obvious candidates are Stryker and Medtronic. Good portfolio of products and PTP that could be readily absorbed. 6.    ZimVie- crashing and burning. Essentially just 2 products, tether and Mobi-c. Probably get acquired by someone who wants a disc replacement. 7.    Orthofix- not the same since Keith Valentine left. Share price tanked. Doubt they will be 4% this year. SeaSpine is working with 7D for NAV so that will help. 8.    Other- 21% . Holey Moley- that’s a market of  1.89B!!! Lots of hope for the smaller companies even though US spine is dominated now by 3 players. GPOs make it harder and harder to crack contracts. Enabling Profits technologies also push surgeon's down a specific implant pathway if they use robotics/NAV etc. Please chime in. Just my thoughts. #medtronic #spinemarket #globus #stryker #depuysynthes #atec #zimvie #orthofix #seaspine #spine #spinesurgery #spinepoint

CRM is no longer just a sales tool. Modern CRM platforms have turned their powerful data capture and organization features towards other business departments, including marketing, project management, and HR. Continuing our effort to lead the way, FreeAgent has added new HR Apps to our arsenal, including 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 and 𝗖𝗮𝗻𝗱𝗶𝗱𝗮𝘁𝗲𝘀. The new 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 app in the FreeAgent App Gallery makes the tracking of employees easier than ever, with Org Charts that provide simple and beautiful visualizations of your entire company’s employment structure. 𝗖𝗮𝗻𝗱𝗶𝗱𝗮𝘁𝗲𝘀 makes hiring a faster, more seamless experience. All interview notes and candidate records are centralized and accessible, improving collaboration between leaders and HR teams while ensuring open and timely communication with potential employees. To find the complete list of new features and enhancements FreeAgent delivered in December 2023, check the comments below ⬇️ #CRM #newfeatures