Meld Marketing

Meld is hiring a senior content writer for a remote position. Take a look to apply or share with others. Thanks!

Meld is hiring a 𝗳𝘂𝗹𝗹-𝘁𝗶𝗺𝗲, 𝗳𝘂𝗹𝗹𝘆 𝗿𝗲𝗺𝗼𝘁𝗲 Senior Content Writer with a passion for creating engaging, creative, and strategic content. 📝 We are looking for someone who has a proven track record of generating content across both digital platforms and print. This person should be someone with agency experience who thrives in a fast-paced, highly collaborative environment, has the discipline and skills to work remotely, and is comfortable being client-facing. Think you or someone you know would be a good fit? 𝐒𝐩𝐫𝐞𝐚𝐝 𝐭𝐡𝐞 𝐰𝐨𝐫𝐝 𝐨𝐫 𝐚𝐩𝐩𝐥𝐲 𝐭𝐨𝐝𝐚𝐲! https://lnkd.in/eyjyZtEF

Looking to 𝖘𝖈𝖆𝖗𝖊 a marketer in your life? These phrases will do the trick. 😅 😱 𝕳𝖆𝖕𝖕𝖞 𝕳𝖆𝖑𝖑𝖔𝖜𝖊𝖊𝖓! 🎃 👻

Is Instagram abandoning its popular square grid? ⬛ ...not yet, but it could be. 👀 Over the last few weeks, Instagram has been testing a vertical rectangle layout on profile grids that could disrupt carefully curated grids. The square format dates back to the start of Instagram, where only square images could be uploaded, a limitation that was since removed in 2015. This update isn't a shock to most. We've seen a shift overall in technology becoming vertical—the latest iPhones and Androids have brought screens edge to edge a feature utilized in immersive, full-screen experiences in TikTok, Reels, and more. 📲 "The vast majority of what is uploaded to Instagram today is vertical," says Adam Mosseri, Head of Instagram. "It's either 4x3 in a photo of 9x16 in a video, and cropping it down to square is pretty brutal." If the vertical layout is adopted for all Instagram users, it also means a change in the way content is produced for businesses. While many commercials and photoshoots are shot horizontally to accommodate commercials and websites, there will also need to be a vertical counterpart for social media and/or mobile solutions. What do you think of this potential change?

𝙒𝙝𝙖𝙩 𝙘𝙖𝙣 𝙖 𝙛𝙧𝙖𝙘𝙩𝙞𝙤𝙣𝙖𝙡 𝘾𝙈𝙊 𝙙𝙤 𝙛𝙤𝙧 𝙮𝙤𝙪? Take a look and find out. 👇

Do you know how to craft the perfect CTA? 🤔 CTA stands for Call to Action and it's what prompts your reader to take that next step. Maybe that's to buy something, download a PDF, continue reading, or even comment on a post. They can appear as buttons on a webpage or email, in-text on a blog or article with a link, or even in text within social media posts! A successful CTA should include these three components: 1️⃣ An action word so users know what specific action to take. 2️⃣ Foster curiosity so the user wants to take said action. 3️⃣ Show upfront value. Ready to transform your strategy with actionable steps for your clients and customers? Click the link below to get started.👇 https://lnkd.in/eWZBTPb3

We dove deep into Adobe's latest AI update so you don't have to. ⬇ Learn about the changes to Adobe's privacy policy as it relates to AI straight from Meld's Design Director Nate Collins. Plus, find out what other AI news in the industry has caught our eye! #meldmarketing #thechargingpad #allaboutai

𝙒𝙝𝙚𝙣 𝙮𝙤𝙪 𝙩𝙝𝙞𝙣𝙠 𝙤𝙛 𝙮𝙤𝙪𝙧 𝙗𝙧𝙖𝙣𝙙, 𝙬𝙝𝙖𝙩 𝙘𝙤𝙢𝙚𝙨 𝙩𝙤 𝙢𝙞𝙣𝙙 𝙛𝙞𝙧𝙨𝙩? Maybe it's a logo or design, a catchy jungle, or even what makes you different. Yes, all of those things are a part of your brand, but it goes much deeper than that. Branding touches every aspect of your business and beyond your customer experience. Many think that branding is upheld by your marketing department or partner, but the reality is that your CEO, sales team, product development department, customer service staff, and even your customers, play just as big of a role. If you don't have a team who can translate your brand across every aspect of your business, you don't have a developed brand! #meldmarketing #meldwithus #branding #brand

Have you met our new Digital Director, Aaron Schrock? 👋 If you’ve worked with Meld in the past few months, you likely have! Aaron has been behind the scenes getting to know and kickstarting impressive digital strategies for our clients since November! As Digital Director, Aaron serves as our in-house expert in all things Google (he’s Google Certified!), SEO, SEM, and more. When he’s not bidding on keywords or setting up lookalike audiences for our clients’ digital efforts, you can likely find him on a hike or walk with his German Shepherd, Link!

 Learn more about how Aaron can help implement fresh strategies to take your business to new heights and get to know him below! ⬇️ https://lnkd.in/eCNbRg_g

We loved seeing our friends Systems Unlimited, Inc. at the Summer of the Arts Iowa Arts Festival last weekend! 💚 Systems Unlimited delivers personalized, individualized social services support for those with disabilities and mental health needs in Eastern Iowa. Through their program Artists at SUI, they aim to promote the radical inclusion of the people they serve through art, aiming to eliminate boundaries for adult artists with disabilities. We're so proud to be their marketing partner! If you missed them this weekend, don't worry—the Artists at SUI Art Shop is open year-round! Meet the artists and shop to support them below. 🎨 https://lnkd.in/ermk2Zae