MERGE

According to Forbes, 96% of employees are dissatisfied with their work management tools. Discover how Adobe Workfront elevates work management by serving as an Operational System of Record, offering strategic insights beyond typical PM tools. Are you ready to transform your work management approach? Learn how to optimize your Workfront strategy: https://okt.to/Gb59HF #workfront #operationalexcellence #teamefficiency

Meet Jess (Beard) Bradshaw, an SVP Group Client Service Leader, and learn her favorite part about working at MERGE. MERGE's cornerstones—humility, agility, and ability—empower us to foster a collaborative and creative environment. Join the MERGE team, where flexibility and belonging are at our core: https://okt.to/NrcIUy

When done right, brand activations at events have a significant impact Gen Z’s purchasing behavior. Explore our latest research to uncover more insights to help you brand create experiences that resonate with Gen Z: https://okt.to/lTyZJ6 #genz #retailmarketing

Thinking about implementing Adobe Workfront? Eden Kellner, MBA,CCMP, Senior Solutions Architect at MERGE, is a Workfront expert with experience in implementing solutions for global brands. Here are her tips for achieving success: https://okt.to/95ntLu #workfront #adobe

Curious why nearly 86% of Gen Z overspend at live events? Explore our latest research and spending diaries for insights into the brand activations capturing their attention. Discover how to connect with them when their wallets are open: https://okt.to/3eJSx6 #genz #consumermarketing

Our health plan team is wrapping up an inspiring few days at #AHIP2024! Tune in to hear Jim Porter, EVP of Client Services at MERGE, share some key takeaways from Pat Geraghty's, CEO of Florida Blue, discussion on their AI implementation journey that began in 2022. Connect with our experts at MERGE—Jim Porter, Mike Rodriguez, Katie Lukas, and Vishal Patel—to explore how MERGE is innovating in the healthcare industry. #AHIP #AHIPDigital #healthcareinnovation

More from #AHIP2024! Yesterday, our healthcare experts had the opportunity to connect with other industry innovators, including Ted Roman, PhD, Healthcare Digital Principal at Adobe. Jim Porter, EVP Client Services at MERGE, shares, “Our partnership with Adobe is a key part of our growth strategy for the MERGE Health Insurance vertical. As a gold-level partner, MERGE is well known in the Adobe ecosystem for our work with payers around platforms like Adobe Workfront, Adobe Experience Manager, and Adobe Marketo. And MERGE continues to expand its capabilities to include the full suite of Adobe's experience platform." Learn more about how we help brands leverage their Adobe Solutions: https://okt.to/dAwbO2 Stay tuned for more #AHIP2024 insights! #AHIP #AHIPDigital #healthcareinnovation

We're live from #AHIP2024! Here are some of our key takeaways: ⚡ Digital transformation has been top of mind for many years, however, CX professionals are now grappling with the scale of organizational transformation needed to deepen and enhance CX and digital initiatives. ⚡ Successful CX strategies require bridging the gap between the C-suite and execution layers through an effective change management approach. Integrating digital solutions into the non-digital, human aspects of healthcare presents challenges, highlighting larger industry-wide issues. ⚡ The importance of clean and healthy data is crucial; without it, organizations are incurring technical debt at an unprecedented rate. Reach out to any of our health plan experts at MERGE — Jim Porter, Mike Rodriguez, Katie Lukas, and Vishal Patel — to discuss these topics in more depth. #AHIP #AHIPDigital #healthcareinnovation

In the fast-paced world of healthcare, seamless internal communication and organized information management are not just important—they're essential. A MERGE client, a leading medical institution, faced a significant challenge: fragmented internal communication systems with over 40 separate websites complicating access to essential information. To tackle this, MERGE conducted a comprehensive audit of the current sites and content, resulting in the development of "The Hub," a modern intranet powered by Sitecore. This is a testament to what's possible when strategic vision and technology combine, setting a new benchmark for internal communications in healthcare. Dive into our work: https://okt.to/lFfY85 #healthcareinnovation #internalcommunications #digitaltransformation #sitecore

Retailers and brands are eager to crack the code on Gen Z—how they spend, where they shop, and what drives their purchases. At the Retail Influencer Network CEO Forum, Stacey Hawes, alongside four members of the Z Suite—Tyra N. Mitchell, Armaan Ahmed, Ella Ramirez, and Saad (Sash) Shaban—shared insights from MERGE's recent qualitative and quantitative research, sharing how live experiences are pivotal in reaching and unlocking spending among Gen Z consumers. Stacey Hawes emphasizes, "If brands aren't considering marketing and advertising around events such as sports, entertainment, fashion, and concerts, they're missing a significant opportunity to reach Gen Z when their wallets are open." Read more: https://okt.to/rb4ZjJ #genz #retailtrends #marketingstrategy