Next League

In this week's episode of #KnowWhatIsNext, Next League’s David Nugent chats with Amy Scheer, EVP of Business Operations at PWHL. During their chat, Amy and Dave discuss everything from her career working in the sports industry and the business strategies driving the PWHL's growth to the challenges of navigating as a startup and the league's expansion plans. Amy also discusses the league’s impressive fan engagement efforts and metrics, the growing momentum behind women’s sports, the impact of Olympic-level talent and how the PWHL is positioning itself as a global force. Never miss an episode. Tune in and subscribe here: https://lnkd.in/eF5VqEfS #nextleague #knowwhatisnext

Always amazing to take time in between meetings to walk the course at THE PLAYERS Championship, including taking in some action from the famous 17th hole! Cristina Vanderbeck David Nugent Shripal Shah #nextleague #knowwhatisnext #team

A great evening hosted by our proud partner the PWHL at their Sticks & Sips Event in celebration of Women's Empowerment Month. Bonus was attending the New York Sirens game afterwards! Thank you for hosting us and for facilitating such a meaningful event. Nicole Dabe Allison Fumo Olivia Proctor Becki Wronko Civello #nextleague #knowwhatisnext #team

In this week's episode of #KnowWhatIsNext, Tim Clark and David Nugent touch on a variety of topics, including: -NASCAR’s approach to first-party fan data, creating both vertical and horizontal value propositions for partners -Why NASCAR brought its digital rights in-house and how that fostered innovation throughout the organization -How iRacing is creating a legitimate pathway for simulator racers to become NASCAR champions -The reason NASCAR has been cautious about implementing AI technology Never miss an episode. Tune in and subscribe here: https://lnkd.in/eF5VqEfS #nextleague #knowwhatisnext

Reflecting on how incredible #SBJTechWeek was. From #SBJTechAwards, where we awarded Ami Kumar with the inaugural Rising Female Leader in Tech award and to a full house masterclass with sessions featuring Zack Weiner of Overtime, to meaningful conversations onstage with Tim Clark, Christa Stout, Alon Cohen and Conway Solomon, interviews with many executives in our #ContentStudio including Liz Moore and John Nicastro and lots of quality time with the team, it was one for the ages. Thank you to Sports Business Journal Abe Madkour Dan Kaufman Taylor Bloom Simon Thomlinson Casey Robinson Jasmine Tong and the rest of the team for hosting such a wonderful week. To 2026! #nextleague #knowwhatisnext #team #SBJTechWeek

Be sure to listen to the most recent episode of Life in the Front Office Podcast, featuring our Chief Digital Officer Shripal Shah. In this episode Shripal discusses emerging technologies, including AI in Sports. Tune in: https://lnkd.in/e_qkU36z #nextleague #knowwhatisnext

KPIs for AI in Sports – When AI Joins the Game! AI is no longer a futuristic buzzword—it’s actively reshaping how we track, optimize, and win across every C-level function. Just as traditional KPIs told us what to measure, AI-powered KPIs now reveal how to measure smarter. In today’s sports business, the way we define success is shifting. Here’s a breakdown of potential AI-driven KPIs across seven major leadership domains: 🏟️ Sales, Marketing & Client Experience  → AI-driven lead scoring, AI-powered personalization, predictive sales forecasting.  Dynamic ticket pricing and personalized fan experiences that turn casual viewers into lifelong supporters. 🏆 Product Development & Innovation  → AI-driven innovation contribution, machine learning model accuracy, AI-enhanced R&D speed.  AI spotting the next big play and refining training tech to keep your team on the cutting edge. ⏱️ Operations  → AI-powered process optimization, predictive maintenance, AI-driven automation.  Optimized game-day logistics and scheduling that ensure every play counts. 💵 Finance  → AI forecasting accuracy, AI-driven fraud detection, AI’s impact on cost optimization.  Unlocking revenue streams with smarter sponsorship valuation and real-time financial insights. 🛡️ IT & Cybersecurity  → AI-powered threat detection, AI incident response, AI-driven IT support.  Protecting digital assets and fan data with next-level cybersecurity powered by AI. 🤝 HR & Culture  → AI-based recruitment efficiency, bias reduction in AI hiring, workforce AI upskilling.  Building winning teams by ensuring you have the right talent both on and off the field. 📈 Strategy & Transformation  → AI maturity index, AI’s impact on strategic decision-making, AI-powered scenario planning.  Data-driven strategies that anticipate the next move and shape the future of your organization. What AI-powered KPIs are you tracking in your organization? Are these insights driving game-changing decisions, or still a work in progress? CC: John WallStreet , Next League #AIPlaybook, #ChatgptSports, #SportsTech, #AIKPIs, #AISports, #SportsBizKPI

In this week's episode of #KnowWhatIsNext, Next League’s David Nugent chats with longtime friend Tim Clark, EVP & Chief Brand Officer at NASCAR. Tim and Dave headlined a session at last week's #SBJTechWeek called 'How Leveraging Fan Data and Business Intelligence are Powering NASCAR Forward.'   During their conversation, Tim discuss how NASCAR is using data to redefine fan engagement, his take on how AI and predictive analytics could transform race-day operations and sponsorship opportunities and how NASCAR’s brand perception has evolved. Never miss an episode. Tune in and subscribe here: https://lnkd.in/eF5VqEfS #nextleague #knowwhatisnext

With #IWD2025 recognized tomorrow, this post feels especially poignant. Earlier this week, Next League's COO Becki Wronko Civello announced the winner of the inaugural 'Next in Sports Tech: Rising Female Tech Leader' award at Sports Business Journal's annual Tech Awards. Congratulations to Ami Kumar of GameChanger for winning the award this year! Additionally, we announced a donation to the Women's Sports Foundation (WSF), in recognition of all the women speakers and moderators at this year's #SBJTechWeek. We're proud to support WSF’s vital mission as they empower girls and women to play, compete and lead - in sports and beyond - without barriers. As we continue to uplift and celebrate women in tech, we look forward to continuing to increase the donation in the years to come! #nextleague #knowwhatisnext #SBJTechWeek

Chief Digital Officer Shripal Shah recently connected with Ethan Joyce and shared some things he thinks through when counseling clients on their approach to AI and other emerging technologies. Read the article here: https://lnkd.in/ebj3k6xn #nextleague #knowwhatisnext #emergingtech