NPARALLEL + Atomic Props

Our client, Bridgestone, rolled in with style yet again at TMC last week 🛞   North America’s premier technical conference was buzzing with excitement, as industry experts come together to share the latest innovations and best practices in trucking. It’s where the future of transportation takes shape, and they were ready for this powerhouse event!   #ExperientialMarketing #InnovationInMotion #TradeShowPros #TradeShowTrends #TMCAnnual25

Another successful event has wrapped up for our client, Holcim. Attendees continue to prioritize personal connections, live demonstrations, and networking opportunities, all of which are a part of events like IIBEC. #nparallelatomicprops #experientialmarketing #exhibitdesign

We’re live from Austin! Our team is here and ready to see what’s next for experiential marketing. Is there anything you’ve been wondering about SXSW? What do you want to see from us while we’re here? Drop your thoughts below and follow along as we take it all in! #SXSW #ExperientialMarketing #NPARALLELAtomicProps

We excitedly kicked off 2025 with our new marketing theme, "Tied in a Bow", at the LeadingAge Minnesota Annual Institute Meeting this week. Our new booth design from NPARALLEL + Atomic Props was the absolute bomb! We had so much fun standing beneath the arching pink bow while connecting with our current clients as well as gaining new friendships. Thank you Renee Shaw and the entire creative team at NPARALLEL for creating the ever so stylish & dynamic Lotus booth! And thank you to everyone who stopped by our booth with such kind words and compliments. You made this conference extra special for us! We love you LeadingAge and are honored to help support the work you do by being an Annual Silver Sponsor. (we also noted that our high demand lip balm and nail files must return to our booth next year) #pinkbow #tiedinabow #amazingexhibit #2025theme #womanowned #seniorcare #pharmacy

What an honor and joy it was to work with Jill Lytwyn & bring the Lotus Pharmacy ‘25 theme to life in this exhibit. It was all things I love - bright, fun, welcoming and strong. Stands out from the crowd for all the right reason….. 💗 Thanks again, Jill! Can’t wait for the next opportunity to work together.

Well, look who’s rolled up at IRE! Our client, Holcim, is here and ready to raise the roof! jk, they’re more into securing your roof firmly, but you get what we mean.   As a global leader in innovative and sustainable building solutions, the International Roofing Expo (IRE) is the perfect backdrop for them this week, and guess who’s right there cheering them on? That’s right, us! This isn’t just another expo; it’s the largest roofing and exteriors event in North America—basically the Super Bowl for shingles!   Synchronizing multiple brands from across the country to come together at the same time and place is no small task. But as always, we made it happen! This achievement came down to our secret weapons: constant communication with the client, jaw dropping design skills, a production team that seems to have a sixth sense, and an onsite crew that puts the “A” in “A-Team.” I pity the fool who doesn’t get their exhibit set up in time!   Here’s to turning challenges into triumphs, all under one metaphorical roof!

ICYMI - We're hiring! Check out our post below for more information.

We're Hiring!   NPARALLEL + Atomic Props is looking for talented, driven people to join our team.   📍 Warehouse Property Coordinator 📍 Account Manager   If you're ready to work in a creative, fast-paced environment, check out the details and apply now!    🔗 Find the Account Manager posting on our page, and the Warehouse Property Coordinator on Indeed.   #Hiring #JobOpening #JoinOurTeam #NPARALLELAtomicProps #ExperientialMarketing #TradeshowJobs #MarketingCareers #OOH

Does size really matter in marketing? 😉 When it comes to making a statement, the answer is a resounding YES. Oversized marketing takes brand storytelling to the next level by transforming everyday objects into larger-than-life experiences that stop people in their tracks. These activations aren’t just eye-catching, they create moments that stick, share, and spread. Why? Because people don’t just notice them, they experience them. For years, we’ve helped brands go big (literally) with immersive builds that turn heads and drive conversations. Whether it’s a giant Domino’s pizza box or a massive trade show entrance, we know firsthand the power of scale. What’s next in oversized marketing? The fusion of physical and digital. Think AR-enhanced installations, interactive elements, and even floating structures that defy expectations. So, as Divya Garg said, if you’re asking yourself, “Is it big enough to make people look twice?”, you’re asking the right question. We want to be a part of that conversation. Let's make your brand's vision a tangible reality! #ExperientialMarketing #OversizedMarketing #BrandActivation #NPARALLELAtomicProps #OOH #MarketingTrends

The Big Game isn’t just about football or the ads. It’s about the full experience, and that includes standout game-day eats! 🍕🏈   We bring brands to life in larger than life ways. Take this custom-built Domino’s pizza box, designed to turn heads and drive engagement. Experiential marketing makes an impact, and we love crafting bold, memorable moments that connect brands with audiences.   Are you ready for Sunday? In the meantime, let’s talk about how we can make your brand unforgettable.   #TheBigGame #ExperientialMarketing #NPARALLELAtomicProps #CustomFabrication #OOH #BrandExperiences