Nubix Research

🔍 Market Research Mystery: Are You Overlooking a Key Demographic? As market researchers, we're always striving to understand our audience better. But sometimes, the most crucial insights come from uncovering what's missing. 🕵️♂️ Imagine this scenario: Your team has launched a cutting-edge smart home assistant, and the initial sales were promising. But now, there's a sudden drop in market share. While reviewing your data, you notice that the majority of your customers are tech-savvy individuals aged 25-40. However, your competitor, offering a similar product, is thriving in a market segment you've neglected. 🧩 The Puzzle: Recent trends suggest that an age group focused on convenience and safety is increasingly interested in smart home technology. They're likely to make purchases based on word-of-mouth recommendations and have seen a significant rise in disposable income. Who are they? This is a reminder that effective market research is not just about identifying who your current customers are, but also about discovering who they could be. By broadening your focus, you might just find the key to unlocking new growth opportunities. 🚀 Nubix Research Prashant Gupta Jesper Markovic #MarketResearch #ConsumerInsights #MarketingStrategy #SmartHome #BusinessGrowth

Happy Raksha Bandhan Today, we celebrate the enduring bond between siblings—a relationship built on trust, love, and mutual support. Let’s carry this spirit of unity and care into our professional lives as well. Wishing everyone a joyful Raksha Bandhan! 🎉 #RakshaBandhan #Siblings #Support #Collaboration

Happy Independence Day! 🇮🇳 Today, we honor the sacrifices that won us our freedom and reflect on our responsibility to drive progress. Independence is not just about the past; it’s about the future we’re building together. Let’s use our freedom to innovate, lead with integrity, and create a brighter tomorrow. #IndependenceDay #IndiaAt77 #Freedom #Progress

🚀 Exciting Journey in Market Research! 🚀 I recently had an enlightening conversation with a market researcher, Bob, about my dream of opening a cozy café. The insights I gained were invaluable, and I wanted to share some key takeaways that might help fellow entrepreneurs. 💡 Understanding Your Audience: Knowing your target demographics is crucial. For my café, young professionals and families in a growing neighborhood are the key segments. 🔍 Analyzing Competition: Visiting existing coffee shops helped identify what they excel at and where they fall short. This step is essential to find your unique selling points. 🗣️ Gathering Customer Feedback: Creating surveys to understand potential customers’ coffee habits, preferences, and what they feel is missing can provide critical insights. Their feedback will shape the offerings of my café. 📊 Data-Driven Decisions: Using this research to inform business strategies ensures that every decision, from location to pricing and marketing, is based on real data. A big thanks to Bob for his guidance. I feel much more confident moving forward with my café venture. For aspiring entrepreneurs, remember that thorough market research is the foundation of a successful business. Stay tuned for updates on my journey! ☕✨ #MarketResearch #Entrepreneurship #SmallBusiness #CaféDream #CustomerInsights #DataDrivenDecisions #BusinessStrategy #StartupJourney Jesper Markovic Prashant Gupta Nubix Research

Did You Know? The Surprising Power of Market Research! 📊🔍 Market research isn’t just about understanding what customers want—it’s about predicting future trends and staying ahead of the curve. One fascinating fact is that companies that invest in thorough market research are 70% more likely to survive and grow in their respective industries! 🌟 Think about it: by analyzing consumer behavior, competitors, and market trends, businesses can make informed decisions that drive innovation and customer satisfaction. It’s like having a crystal ball that guides you to make the best possible moves in a constantly changing landscape. For instance, Netflix’s shift from DVD rentals to streaming was driven by meticulous market research. They identified a growing demand for on-demand content, and the rest is history! 📈 In today’s competitive world, market research isn’t just a nice-to-have—it’s a must-have. It empowers businesses to: 1. Understand and meet customer needs 2. Identify new opportunities 3. Mitigate risks 4. Optimize marketing strategies So, if you want to take your business to the next level, investing in market research might be your secret weapon! 💡 What’s your experience with market research? Share your thoughts and insights in the comments below! 👇 Nubix Research Jesper Markovic #MarketResearch #BusinessGrowth #Innovation #CustomerInsights #DataDriven #MarketTrends

As we observe the sacred month of Muharram, let us reflect on the values of sacrifice, patience, and perseverance. May this time bring peace, unity, and spiritual growth to all. #Muharram #Reflection #Peace Nubix Research Prashant Gupta Jesper Markovic

🌐 Busting Internet Myths, One Fact at a Time! 💡 #marketresearch #AI #research Prashant Gupta Jesper Markovic Nubix Research

Independence Day is a time to celebrate our diversity and the strength that comes from unity. #management #branding #brand #b2b #engagement #marketingresearch #database #development #marketresearch #mrx #research #building #maintenance #business #linkedin Prashant Gupta Nubix Research

"A doctor is bestowed to see and treat weakness in mankind. He is the one who can give us hope when we are in doom."  #management #branding #brand #b2b #engagement #marketingresearch #database #development #marketresearch #mrx #research #building #maintenance #business #linkedin Prashant Gupta Nubix Research

May your yoga practice bring a sense of calmness and tranquilly within. #management #branding #brand #b2b #engagement #marketingresearch #database #development #marketresearch #mrx #research #building #maintenance #business #linkedin Prashant Gupta Jesper Markovic Nubix Research