Podcast Reach Network

🎙 Podcast Fans Are Valuable Consumers! 🎙 Insights from the Acast Podcast Pulse 2024 report, in collaboration with dentsu and Edison Research, reveal the significant value of podcast listeners to brands. Here's why they matter: - 87% are more likely to subscribe to paid content or services. - 50% are more likely to make online purchases weekly. - 57% are more likely to recommend products to friends. Engaged and influential, these listeners are tastemakers in the making! 🔥 Let's tap into this influential audience where they thrive. #PodcastAdvertising #ConsumerTrends #Marketing

🎙 Why Relevance = Results 🎙 According to the Acast Podcast Pulse 2024 Edison Research dentsu podcast advertising continues to lead in delivering highly relevant ads. With 56% of listeners saying podcast ads are most aligned with their interests, brands have a unique edge to capture attention and drive results. 🎙 Key highlights: 79% of media buyers believe podcast advertising uses effective targeting methods. Context-aware audio and audience targeting allow brands to reach the right audience in the right way. As podcasts keep growing, it's clear that relevant and targeted advertising makes an impact. Are you leveraging this powerful medium for your brand? #PodcastAds #RelevanceMatters #Acast #Dentsu #EdisonResearch #Marketing #Advertising

🎙 Podcasters Feel Like Friends 🎙 According to the latest Acast Podcast Pulse 2024 study by Edison Research and dentsu, podcast hosts rank highest among media personalities who feel like friends. 🎙️ With 59% of listeners feeling a close connection to their favorite hosts, brands have a unique opportunity to build trust through podcast advertising. 🎙 Key insights: 53% of daily listeners feel emotionally connected to podcast hosts. 63% of listeners trust the hosts they tune into. In an era where authenticity is everything, podcast hosts provide an unparalleled level of credibility. #PodcastAdvertising #BrandTrust #Acast #Dentsu #EdisonResearch #Podcasting #MarketingInsights

Build a Direct Connection to Consumers With Audio Advertising https://adweek.it/3ybAKkm via ADWEEK Triton Digital

How to Create a Podcast with Google NotebookLM Google Visit the NotebookLM website https://lnkd.in/evC-uQDx upload your source materials—such as articles, documents, or links. Use the "Generate Audio Overview" feature in the Notebook Guide to have the AI craft a podcast-style discussion based on your input. Once complete, you can download the audio file and share it! 🎙