Provi

At Provi, we understand the positive impact #innovation can bring to the entire beverage alcohol industry. We’re honored to join the Distilled Spirits Council of the United States’ Innovation Showcase virtual competition, with our own David Wojnar, SVP of Industry Affairs and Social Responsibility, serving as an esteemed judge. Looking forward to seeing the industry’s brightest ideas in action! #DISCUSconf25

Raising a glass to AP Wine Imports, a New York-based importer dedicated to quality and sustainability. From organic to biodynamic selections, their portfolio of family-owned estates helps top restaurants and retailers deliver an exceptional wine experience. Cheers to their continued partnership!

This morning Provi's SVP of Industry Affairs, David Wojnar moderated a panel "AI + Alcohol Industry," at NCSLA's 2024 North-South Regional Conference. Panelists (Provi's Senior Marketing Manager, Katherine Arts; Vermont's Chief Data and AI Officer, Josiah Raiche; and Diageo's VP & Associate General Counsel, Margaret Lu) shared best practices around how AI can enhance regulatory processes, improve efficiency, and create new opportunities in the beverage alcohol sector. Cheers to our industry colleagues at NCSLA for fostering education around innovation within the sector. (cc: Pamela Frantz)

We are looking forward to moderating and participating in an upcoming panel at NCSLA's 2024 North-South Regional Conference. Moderated by Provi's SVP of Industry Affairs, David Wojnar, the panel, "AI + Alcohol Industry," will feature insights from Provi's Senior Marketing Manager, Katherine Arts alongside Josiah Raiche, Chief Data and AI Officer for Vermont, and Margaret Lu, VP & Associate General Counsel at Diageo. We are grateful to Pamela Frantz, Executive Director of NCSLA, for providing us the opportunity to continue to lead conversations around "Innovating with Integrity" and further educate the industry on embracing innovation while ensuring compliance and safety.

Join us on Tuesday, October 22, at 1:00 p.m. ET for the final 2024 installment of the "Beyond the Glass" roundtable series titled Navigating the New Era of Trade Marketing: Building a National Alcohol Brand Across the U.S., presented by Provi and SevenFifty Daily. Hear from Cynthia Lohr and other industry leaders as they share insights on scaling brands nationwide through strategic distribution, trade marketing, and partnerships. The panel, moderated by Courtney Schiessl Magrini, Editor-in-Chief of SevenFifty Daily, includes: - J. Robert Hall, CEO of Ole Smoky Distillery, LLC & Chairman of Responsibility.org - Cynthia Lohr, Co-Owner & Chief Brand Officer, J. Lohr Vineyards & Wines - Marissa Kinsey, VP of Trade Marketing, BeatBox Beverages - Christina Stella, SVP of Supplier Partnerships, Provi This conversation will explore the importance of key account presence, distributor relationships, and how evolving trade marketing channels boost brand visibility and retailer engagement. Attendees will gain practical strategies for staying visible across both physical and digital spaces while navigating the unique challenges of the alcohol industry. Read more: https://lnkd.in/eWUHGKmY Or register for free at provi.com/beyondtheglass We hope to see you there!

Partner Spotlight: Ajax Turner Company, Inc. At Provi, we’re proud to partner with industry leaders like Ajax Turner, who consistently deliver excellence in the wholesale beverage industry. Their curated portfolio—featuring everything from world-class beers and fine wines to premium spirits and non-alcoholic beverages—supports retailers in offering top-tier selections to their customers. Cheers to Ajax Turner for their dedication to quality and for setting a benchmark in beverage distribution! 🍻

Provi is a proud vendor partner of the Colorado Restaurant Association & Foundation (CRA), the leading voice for Colorado’s vibrant foodservice industry since 1933. The CRA has been at the forefront of protecting and empowering restaurant businesses across the state, ensuring they continue to thrive. It’s an organization run by restaurateurs, for restaurateurs—driven by a deep understanding of the challenges and opportunities in the industry. We are thrilled to help them further their mission through the education of digital solutions to make their jobs easier.

Excited to announce the final Provi and SevenFifty Daily 2024 installment of the “Beyond the Glass” roundtable series, titled Navigating the New Era of Trade Marketing: Building a National Alcohol Brand Across the U.S. Join us for this virtual event on Tuesday, October 22, at 1:00 p.m. ET, where a panel of industry leaders will share insights on scaling brands nationwide through strategic distribution, trade marketing, and partnerships. Moderated by Courtney Schiessl Magrini, Editor-in-Chief of SevenFifty Daily, the panel features: - J. Robert Hall, CEO, Ole Smoky Distillery, LLC and Chairman of Responsibility.org - Cynthia Lohr, Co-Owner and Chief Brand Officer, J. Lohr Vineyards & Wines - Marissa Kinsey, VP of Trade Marketing, BeatBox Beverages - Christina Stella, SVP of Supplier Partnerships, Provi This conversation will explore the importance of key account presence, distributor relationships, and how evolving trade marketing channels boost brand visibility and retailer engagement. Attendees will gain practical strategies for staying visible across both physical and digital spaces, while navigating the unique challenges of the alcohol industry. Read more: https://lnkd.in/eWUHGKmY? Or register for free at provi.com/beyondtheglass

Provi is a proud partner of the Council of State Restaurant Associations (CSRA). Their mission is to drive the success of State Restaurant Associations and their members by fostering collective influence, collaboration, and sharing best practices. We’re honored to support this mission and continue our work in making jobs across all three tiers of the industry easier. CC: Suzanne Egan Bohle

Cheers to our partners at Athens Distributing Company of Tennessee for taking part in the fireside chat on "Leveraging Technology for Business Growth" at the recent Infuzion Solutions User Conference. We’re grateful for their support and shared commitment to advancing education on how digital tools can unlock new pathways to success. cc: Sean Kiley Parker S.