PulsePoint

Happy Diwali from all of us at PulsePoint! May your celebrations be filled with joy, light, and prosperity. Let’s embrace the spirit of togetherness and positivity this festive season! #HappyDiwali #PulsePoint

Happy Halloween from PulsePoint! Today, we're celebrating everything from spooky data insights to haunted campaigns, with a dash of pumpkin spice and programmatic! Wishing you a safe and enjoyable Halloween filled with laughter and cherished moments with loved ones. #PulsePoint #HappyHalloween #HealthcareMarketing

Now that the Pharma CX Marketing Summit is over, we’re more focused than ever on closing out 2024 strong and preparing for an impactful 2025. A special thank you to our panelists, Malcolm Halle, Jay De La Cruz, Maggie Leathersich, and Zach Wierman, for engaging the audience in a powerful discussion about the future of programmatic. #HealthcareInnovation #HealthcareMarketing #ProgrammaticAdvertising

We're excited to be welcoming our newest colleagues to PulsePoint! Thank you all for joining the team during one of our best years yet. Your fresh perspectives are exactly what we need to drive innovation forward. We're excited to embark on this journey together! Yash Vardhan Singh, Brinley Meek, Daniel R. Smith, Jessica Wang, Cherilyn Sprague, Ash Cipriani, and Pranav Jadhav #LifeatPulsePoint #HealthcareMarketing #WelcometotheTeam

Join us next week at Pharma CX for our panel 'The Future of Programmatic in Pharma: Innovation Meets Precision,' featuring industry leaders Maggie Leathersich (Butler/Till), Jay De La Cruz (Underscore Marketing), Zach Wierman (Bayer), and Malcolm Halle (PulsePoint). This panel will explore how life sciences organizations can leverage programmatic advertising and cutting-edge technologies to engage HCPs and patients with precision and relevance, addressing current challenges and shaping the future of healthcare marketing. 📍 Philadelphia, Pennsylvania 🗓️ October 29th, 11:00 - 11:30 a.m. Explore the agenda here: https://lnkd.in/dJcXEHWX #HealthcareMarketing #HealthcareInnovation #ProgrammaticAdvertising #AdvertisingandMarketing

We’re excited to announce that PulsePoint, in collaboration with CMI Media Group and The Weather Company, won silver at the MM+M Awards last night for our weather targeting campaign for major depressive disorder! 🏆 In the general population, 80% of people agree that weather influences their moods and emotions. This is even more intense for those with major depressive disorder. This campaign used real-time weather data signals to target HCPs within precise ZIP codes, knowing those living within certain weather patterns could benefit from the drug. Not only did the technology increase HCP awareness of the brand, but it also boosted the number of prescriptions written by 16%. A heartfelt thank you to our incredible teams and partners for constantly innovating to make a meaningful impact in healthcare. Here’s to many more milestones ahead! Congrats to all the winners and finalists! See the full list here: https://lnkd.in/ePdngn_B #HealthcareMarketing #HealthcareInnovation #AdvertisingandMarketing #MMMAwards #ProgrammaticAdvertising

We’re excited to celebrate PulsePoint's Superhero of the Month: Michael Cortese! We asked Mike about his journey at PulsePoint and we were reminded of the difference that good teams make. Mike, as we honor you this month, take a moment to appreciate all that you contribute to PulsePoint and how appreciated you are. Enjoy this well-deserved recognition—you truly embody what it means to be a superhero! #LifeatPulsePoint #CompanyCulture #EmployeeAppreciation

We’re excited to take a moment to celebrate our new team members who joined PulsePoint a few months ago! Your skills and insights are already making a meaningful impact, and we’re looking forward to the journey ahead. We wouldn't be the company we are without the wonderful team that keeps us going. Welcome aboard Bisi Alade, Joshua Kong, Nicholas Jonas, Akshay Nair, Nikhil Bhardwaj, Alan Sunny, and Chandra Yasam. We’re glad to have you with us! #LifeatPulsePoint #WelcometotheTeam #HealthcareMarketing

PulsePoint is heading to the 2024 Pharma CX Marketing Summit! A time to dive into new strategies for HCP and DTC reach, we’re excited to be speaking and exhibiting at the event this year. Join us as we discuss the latest trends and shifts in the pharma marketing landscape. 📅 When: October 29-30, 2024 📍 Where: Hilton Philadelphia at Penn’s Landing, Philadelphia, PA Meet us at Pharma CX: https://lnkd.in/exneGFF8 #PulsePoint #HealthcareMarketing #AdvertisingandMarketing #HealthcareInnovation

This past Wednesday, PulsePoint teamed up with Coegi for a special podcast episode exploring the exciting world of AI and machine learning, and their transformative impact on the digital patient journey. A huge thank you to Malcolm Halle, VP of Strategic Accounts at PulsePoint, and Hannah Huedepohl Schatz, Coegi's Director of Programmatic Operations, for leading this insightful discussion, and to Elise Stieferman, MBA, MA for hosting! Discover how healthcare organizations are leveraging AI to enhance patient experiences, along with innovative and ethical strategies for marketers. If you missed the live stream, you can watch the full recording of their talk here: https://lnkd.in/eaYKrtmA #HealthcareMarketing #HealthcareInnovation #AIandMachineLearning