Pyrola Marketing

The simplest way to make a new fb ad: Look at your past ads, both the winners and the losers. Then ask: - What worked? - What didn’t? - How can it be better? Adjust and launch.

Ad costs vary WILDLY based on audience: "Be sexy" : $20 CPM "Double your Shopify store" : $200 CPM Don't judge ads by CPM alone. It's all about your target market. CPM's a backup metric. Only sweat it if your main numbers aren't hitting.

Ad costs vary WILDLY based on audience: "Be sexy" : $20 CPM "Double your Shopify store" : $200 CPM Don't judge ads by CPM alone. It's all about your target market. CPM's a backup metric. Only sweat it if your main numbers aren't hitting.

Don't gamble on hunches with your ads. Instead: - Scope out what's working for your rivals - Figure out why their ads are killing it - Take those winning ideas and make them even better - Then roll out your upgraded version

Most ads miss the mark because they’re simply too boring. People scroll through fb looking for entertainment, so make your ad funny, relatable, or interesting. It sounds easy, but many people struggle to pull it off.

A big blunder I see with 90% of newbie advertisers that's wrecking their ad performance **drum roll**: Trying to talk to too many different people in one ad. Each ad should have: - One clear message - Aimed at one specific customer type

Want to boost your Facebook ad performance without driving yourself crazy? Here's what to focus on: - Focus on your creatives - make them eye-catching and effective - Optimize your landing pages, advertorials, and listicles - Work on increasing your AOV Don't sweat the small stuff. These are the things you can actually control, so put your energy there. The rest? It's probably not worth losing sleep over.

Most ads fall flat because they’re just too boring. People scroll through fb looking for entertainment, so make your ad funny, relatable, or interesting. It sounds simple, but many people struggle to pull it off.

When you get your prospect's attention, it's your job to keep them interested.

Once you grab your prospect's attention, your next goal is to keep them engaged. Don’t let your content become dull or repetitive.