Real Radio McCoy
Business Consulting and Services
Phoenix, AZ 17 followers
Where radio meets strategy
About us
- Website
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www.realradiomccoy
External link for Real Radio McCoy
- Industry
- Business Consulting and Services
- Company size
- 2-10 employees
- Headquarters
- Phoenix, AZ
- Type
- Self-Employed
Locations
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Primary
Phoenix, AZ, US
Employees at Real Radio McCoy
Updates
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In my latest blog, I delve into lessons radio can learn from the recent solar eclipse frenzy. Discover how to create immersive experiences that keep listeners tuned in and coming back for more. #eclipsePROMO #radioFOMO #radioART
Eclipse Every Promotion
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Step into the captivating world of vintage radio with me as we dig into the dynamic playlist of 93 KHJ SoCal from March 23, 1966. Reflecting on an era where hits weren't just about chart performance, but about creating an unforgettable vibe, we uncover the secrets behind KHJ's monumental success. From the electric energy of live on-air performances to the unparalleled connection with listeners, there are timeless lessons here for modern radio stations seeking to reignite their spark. Reach out, and let's craft an unforgettable listening experience. #RealRadioMcCoy #Radioconsultant #MikeMcCoy #RadioHistory #RadioMagic #RadioLessons #VintageVibes
Playing the…stiffs (and winning BIG)???
realradiomccoy.com
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Read my 90-day turnaround strategy based on proven success, offering solutions for addressing the challenges faced by CHR stations nationwide. #fixit #reshapethefuture ##90dayturnaround
The Fix Is In
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Join me as I delve into what makes some Program Director's extraordinary leaders, mentors and visionaries. These exceptional PD's possess a blend of talent, instinct, and creativity that not only drive ratings but foster a culture of growth and camaraderie among the staff. Unlock the secrets to the Greatest Programmer ever! #realradiomccoy #programdirector #radioprogramming #radioindustry
The Greatest Programmer Ever
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This week, we discuss the art of radio programming with insights from my experience programming high-rated FM stations. Discover the strategic stop-set structure that creates seamless transitions and anticipation. Uncover the keys to revitalizing radio promotions, urging a blend of artistry and strategy for an unforgettable listening experience. As radio stands at a crossroads, let's invest in local talent and preserve the craftsmanship that defines the essence of radio. 🎙️✨ #RadioArtistry #StopSetStrategy #RevitalizeRadio
The Art of Radio, Commercial Stacking, Promos, and More!
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🎙️ Let's talk about LONG commercial breaks! 💔 In a world inundated with 9-minute ad clusters, radio's vitality is at stake. Check out my latest blog as I delve into the adverse effects on listener experience, audience engagement, and advertiser disadvantage. 📻 #RadioRealities #CommercialBreaks #MediaInsights
Radio Realities: The Toll of Extended Commercial Breaks
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🎙️ Radio Revolution Alert! 📡 Last week, I proposed 30 seconds of nationwide dead air to highlight the incredible impact of sound through silence and the invaluable role of FREE RADIO in our lives. 🤫 Imagine a world without the beats, contests, and community-building moments that radio offers for free. Some might call it crazy, but it's just good old-fashioned "show business." Let's go silent for our own cause and generate the buzz we desperately need. Radio thrives on creativity, and it's time to break the monotony. Share your thoughts, let's hear from our listeners, and make our voices heard. 📻✨ This is our moment to captivate, connect, and remind everyone why radio is more than just a frequency. Visit my blog for the full story and let's turn up the volume on this conversation. 🎧💬 https://lnkd.in/gNgYXUw2 #RadioRevolution #SilenceSpeaksVolumes #RealRadio 📢
Radio's Wake-Up Call: Reconnecting a Digital Age (Part 2)
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Traditional radio is standing at a crossroads in the era of streaming dominance, grappling with plummeting ratings, a talent drought, and a corporate grip pushing listeners away. "What if there was NO MORE FREE RADIO?!" Check out my latest blog that emphasizes radio's historical role as a lifeline during crises, recalling moments like 9/11 when it served as a trusted source of information. The message is clear: radio, once a beloved companion, is at risk, and its salvation lies in rekindling the bond with listeners. The call to action? Should radio stations just sign off? Embrace change, evolve, and reconnect with the audience. Let's rally for a #RadioRevival, ensuring the continued legacy of free radio! 📻✨ #EmbraceChange #ListenerPower #RealRadioMcCoy #RadioConsultant https://lnkd.in/g99GHZqt
Radio's Wake-Up Call: Reconnecting in a Digital Age
realradiomccoy.com
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🎄 Get ready to spread the holiday cheer like never before! 🎅 This season, we're not just playing Christmas music; we've become '(Your City’s) Christmas Station WXXX' and we're taking charge of everything festive in our community. 🌟 From local events to heartwarming charities and more, we've got it all covered. Tune in for Santa-themed sweepers, Christmas jingles, and the coziest vibes that'll immerse you in the holiday spirit. 🎵 Our air talent is all set to make your days merrier. And speaking of talent, our Morning show is all about sharing the holiday love with community-minded events. ❤️ This isn't just memorable; it's also sponsorable! 🤝 Check out our latest blog https://lnkd.in/gC9qE_f4 If you need any assistance with this fantastic initiative, just reach out. Let's make this holiday season one to remember for our listeners and our incredible community. 🌲❤️ #HolidayMagic #CommunityLove #SpreadTheCheer #RadioConsultant
Transitioning to All-Christmas
realradiomccoy.com