Retail Velocity

We are excited and proud to be celebrating 30 years of helping CPGs grow their business by empowering them with the most accurate, timely, and reliable retail data and insights. We are forever grateful to our clients, partners, employees, and all who have assisted us along the way. Check out our 30th Anniversary infographic for some interesting tidbits about Retail Velocity. https://hubs.li/Q02NPDLN0

Happy Labor Day!

CPG companies and retailers continue to view each other as rivals and even opponents in their efforts to capture consumer attention and engagement, which can weaken their relationships and erode revenues and profitability for both parties. However, on a positive note, there’s been a surge in stronger collaborative partnerships for one main reason. In this Retail Velocity guest blog post, Rob Hand, CEO of Hand Promotion Management, provides his thoughts on why sharing enhanced retail data and insights can improve joint promotion planning, facilitate smarter inventory management, enable a more efficient supply chain, and more. https://hubs.li/Q02N0XTx0 #retaildata #dataanalytics #tradepromotions #dataharmonization #cpg #consumergoods

This is a critical component for AI, TPO, Demand Planning, and precision. Cleansing, then harmonizing 100% of your SKUs at a store-level allows for the best decisions. Anything less would only be directional and weaker for decision-making. It's 2024, why continue to use antiquated methods?

Faulty and fragmented retail data can lead to making poor business decisions that could harm a CPG's financial health, productivity, and credibility, as well as negatively impact sales, marketing, supply chain, IT, and retailer relationships. Accurate and reliable data is crucial for generating precise, actionable insights and for collaborative decision-making. However, with the rapidly growing volume of data that retailers provide, there is an increased risk of errors, misinformation, and missing information. Check out our infographic illustrating how data cleansing and harmonization can enhance the consistency and usability of your data across your organization to gain a competitive edge and achieve profitable growth. https://hubs.li/Q02MJgMb0

CPG companies often rely on weekly, monthly, or syndicated data to guide their sales, marketing, and supply chain decisions. However, this data lacks granularity, making it difficult for brands and retailers to understand daily subtleties related to on-shelf availability, out-of-stock situations, POS transactions, trade promotions, and new product launches. Today, more retailers offer daily item- and store-level data, therefore, there's no reason for brands to continuing using weekly or chain-level data for crucial business decisions that impact sales, revenue, and ROI. Daily retail data is the way forward. In our most recent blog post, CEO John Rossi underscores the importance of daily retail data in aiding CPGs in making more informed business decisions to drive profitable growth. https://hubs.li/Q02Hg6LN0

Happy 4th of July!!

Back in the “good ol' days,” it was much easier for consumer goods companies to replenish retailers’ stock. Now, the relationship between them has become more complicated. Today, retailers demand that suppliers ship more frequently in smaller quantities and within narrower delivery windows—and that they collaborate with them to minimize store inventories and eliminate out of stocks. The good news is there is more retailer data available today than ever before—data that can enable CGs to optimize their store replenishment practices IF they can properly collect, unify, and leverage that data. In our latest blog post, John Beckett, Retail Velocity cofounder and former CEO, discusses how suppliers and retailers can ensure efficient retail replenishment. https://hubs.li/Q02Dfl6F0 #retailreplenishment #datastrategy #outofstocks #cpg #datasharing #onshelfavailability #datamanagement

📊 Unlock the Power of Harmonized Retail Data with Retail Velocity! 📊 In today’s CPG-retail landscape, having a single source of truth for actionable insights and decision-making is more critical than ever. However, many CPGs struggle to collect, consolidate, and make sense of disparate retail data. Our white paper, "Retail Data Harmonization: Building a Tower of Truth," dives deep into how consumer goods companies can achieve unparalleled data accuracy and consistency to extract in-depth data analytics and insights to propel operational efficiency and profitable growth. Discover How Data Harmonization Can Transform Your Business: 🔹 Unified Data: Integrate item- and store-level POS and inventory data from any data source to gain granular visibility into product, retailer, and trade promotion performance. 🔹 Enhanced Decision-Making: Leverage reliable, harmonized data to drive smart strategic decisions and improve business outcomes. 🔹 Increased Efficiency: Streamline operations by reducing data redundancy and eliminating manual data collection and reconciliation. 🔹 Improved Collaboration: Foster a culture of collaboration internally and with retailer partners with a shared understanding of key metrics and performance indicators. Read the white paper today and start building your tower of truth! 🏰💡https://hubs.li/Q02CjLZN0 #RetailVelocity #DataHarmonization #RetailInnovation #DataAnalytics #ConsumerGoods #OperationalEfficiency #RetailSuccess #DataIntegration #DataManagement

At Retail Velocity, we help CPG companies optimize sales and operations, drive growth, and maximize ROI through best-in-class retail POS and inventory data collection, management, and analytics and seamless integration with your data warehouses, data lakes, tools and apps of choice. Why Choose Retail Velocity? 🔹 Enhanced Efficiency: Automate retail data collection, cleansing, and harmonization processes to save time, money, and resources. 🔹 Unified, Reliable Data: Consolidate disparate data from any data source for a comprehensive view of your business. 🔹 Near Real-Time Analytics and Insights: Get yesterday's data today to make quick, informed data-driven decisions. 🔹 Scalable Solutions: Utilize a robust, cloud-based, scalable retail data platform that can adapt to your changing business needs and growth. 🔹 Proven, Quantifiable Results: Boost ROI and profitability for sales, marketing, and supply chain activities. Ready to unlock your retail data's potential? Let’s connect and discuss how we can help you achieve your business goals together! https://hubs.li/Q02Ch0VK0 #RetailVelocity #DataAnalytics #CPG #RetailDataAnalytics #Efficiency #SalesGrowth #CPG