RL BROWN Housing Reports

To close out the week we show you an example of the power of our Magic Professional Housing Data Application coupled with AI and without any "super knowledge" or skill-set in Excel. We opened the NEWHOMECOE dataset in .xls, exported it to .xls and opened the ANALYZE DATA TAB in .xls ... typed the phrase AVGCOEPRI BY AREA and clicked open and the table and graphic below were created. We could have asked any question using the Magic Pro column headings and gotten an instant result. Magic Pro subscribers that aren't already using this AI tool with the datasets, give it a try. Just another advantage of your subscription to Magic Pro.

Here is an extract from the latest edition of the Phoenix Housing Market Letter that you will find interesting ... "As we navigate the complexities of the market, it's crucial to maintain a forward-looking perspective. The pending election results may introduce some uncertainty, but our analysis suggests minimal immediate impact on the Phoenix new home market. Historical data indicates that election years typically see a temporary slowdown in home sales, yet our region's robust economy and population growth should buffer us against short-term political fluctuations. Looking ahead, we don't foresee a significant drop in new housing prices. The market dynamics, driven by demand and regional growth, support a continued upward trend, especially as we innovate with smaller, cost-effective housing options. The resale market might experience some softening, but this is unlikely to overshadow the new home sector's current momentum. Regarding the Fed's recent interest rate change, while it doesn't directly control housing costs, it can influence future material and component costs by curbing inflation. This, in turn, could moderate the pace of new home price increases over time. Our strategy should include a focus on developing new housing products that cater to efficiency and affordability. Let's continue to monitor these factors closely and adjust our strategies accordingly to maintain our market leadership." Best regards, Jim Daniel and RL Brown RLBrownReports-Home Builders Marketing, Inc. For a complete look at our perspective and market forecast become a subscriber. Email us at rlbrownreports@gmail.com

There really isn't much about the Phoenix or Tucson housing market that isn't already available to subscribers each month. The difference between Magic Professional and other data sources is that all of the data in Magic Professional comes from our own count of every permit issued and recorded escrow closing document, ... no samples, no estimates, no special interest spin. Compiled and available to you every month, and coupled with a sophisticated application that allows both access and usage without special computer knowledge or training. The other difference is the cost to have this data available to any or all of the employees of your firm. For detailed information about Magic Professional go to www.RLBrownreport's.com, click on the Magic Professional tab at the top of the page and see the actual data fields included each month in each data set as well as the prices. Then give us a call at 623-341-127 to schedule a no obligation Zoom demo!

Your market analysis results are only as good as the data you used for that analysis! You can count on the data in Magic Pro to be accurate and complete as well as current .. because it is compiled by us from ALL of the the raw permits issued and recorded escrow closings ... no samplings, estimates, special interest spin, or stale data! Plus it is very affordable. We share the details of what is in each dataset and the prices at www.rlbrownreports.com and click on the Magic Professional tab at the top of that page and see it all. Then call us at 623-341-1127 with your questions or to see a Zoom demo of the program.

A lot of market observers believe that the pricing of new homes is THE critical factor facing the marketplace these days ... all the reason to have the best and most accurate data on pricing at your finger tips. The graphic below gives the MEDIAN MONTHLY PRICE of new homes in the Phoenix market using the recorded escrow closing price of EVERY home that has closed escrow in the last 24 months. What do YOU gain from this piece of analysis? The data was drawn from the NEWHOMECOE dataset in Magic Professional WHICH COVERS EVERY BUILDER AND EVERY CLOSING ... for details and subscription prices go to www.rlbrownreports.com .

DON'T BELIEVE EVERYTHING YOU READ, but you can believe this analysis of metro Phoenix average new home closing prices by month for the last 24 months ... it is derived from Magic Pro and shows the average escrow closing price of every new home. No samples. No estimates. REAL data. To see what else can be developed from Magic Pro go to www.rlbrownreports.com, click on the Magic Professional tab at the top of the page and see the details of what is available to you in each dataset you choose to subscribe to ... as well of the prices. Nothing hidden, and the data sets you choose are accessable to everyone in your organization at no added cost.

Real data, current data, affordable data with all of the latest analysis tools ....

ONE MOUSE CLICK Metro Phoenix or Tucson housing market analysis .... subdivision sales and permits, land and lot sales, builder and subdivision permits and closings for the month, YTD, and last 12 months for EVERY builder, and more ... each with a one mouse click report to share with your co-workers. NO ADDITIONAL CHARGE FOR MAGIC PRO SUBSCRIBERS ... more at www.rlbrownreports.com

RLBROWNREPORTS tracks every land and lot sale in the region and publishes the details of each transaction as well as the visual of the location on the MAGIC PRO map. If land activity in the region is a part of your business you need the LAND AND LOT SALES DATASET. The price is $100 per month and each bi-monthly edition has 24 months of transaction data included. The cost is $100 per month. Details and sample data at www.rlbrownreports.com and then click on the Magic Professional tab at the top of the page