SCORE Mentors Ann Arbor

How AI Changes the Search Landscape of Reaching Your Website - October 31 @ 12:00 PM CST Register here: https://bit.ly/3YcK2pt This session is designed to help small business owners understand why and how AI changes the search landscape (comparable to standard search engines). At the end of the session, owners will have a basic understanding of how AI works, how people are using AI instead of search and what content enhancements they may need to increase website traffic. Learn the impact of AI, such as: *Changes to the search landscape that is crucial for your business in driving traffic to your website. *How customers can use AI instead of a search engine to search for information about your business and product/service. *How some (many?) AI searches never result in a website visit, so how does this affect your customer acquisition? OUR SPEAKER is Jim King is the founder of Wheaton Website Services, which provides website hosting, website design and website development to hundreds of clients across the globe.

💡 Ready to grow, Ann Arbor Area #SmallBusiness owners? Sign up now for our free webinar! Setting the price of a product or service can be challenging for new entrepreneurs, but there are structured processes for determining the best price for your business. In this webinar, we’ll cover five pricing methods and how to implement them. We’ll also discuss the advantages and disadvantages of each pricing method and demonstrate which pricing method is best for each type of business. The 5 Best Pricing Methods - How to Choose a Pricing Strategy for Your Business Date & Time: October 29, 2024, 1:00pm EDT Cost: $0.00 Duration: 90 Minutes Language: English Live event (online) Register now ↓ https://bit.ly/3zG2z56

Make Your Website Work For You - October 29 @ 12:00 PM EST Register here: https://bit.ly/3YrwvM8 This detailed session is designed to equip you with strategic insights on creating a search-friendly website, whether you're launching a new site or enhancing an existing one. Learn how to optimize your site's structure, content, and user experience to boost visibility and engagement. Ideal for anyone looking to elevate their online presence and achieve specific business goals through their website. In this session, you'll learn: *The best structure for your website *How to understand your customer's interaction with your content and monetize that. *Where you're causing issues that lead to your customers leaving your site. Presented by Maria Elena Duron, Google Instructor, KLI Brands

When Drs. Cameron and Whitney Kelly co-founded Revamp Chiropractic, they set out to create a wellness center that blends medical expertise with a holistic approach to chiropractic care. Lacking business experience, they turned to SCORE for support. With guidance on business planning, financial strategies and effective marketing, their mentors helped them transform an idea into a thriving practice. Today, Revamp Chiropractic offers innovative therapies and personalized care to the community. Are you ready to take your business to the next level? SCORE offers a wealth of valuable resources to help you succeed, and our experienced mentors are here to guide you every step of the way. ➡ https://lnkd.in/grE822BE 📷: SCORE clients Dr. Cameron Kelly and Dr. Whitney Kelly, co-owners of Revamp Chiropractic

When Amber Parsons took the reins of Harwood Gold in 2014, she was determined to revitalize her family’s maple syrup business, which has been thriving since 1898. Under her leadership, Harwood Gold now offers over 75 maple products in 15 states and has secured new partnerships with Whole Foods locations. But Amber’s success didn’t come without challenges. She turned to SCORE for guidance on growth strategies and staying focused on her goals. With the support of her SCORE mentors, Amber navigated business expansion and held herself accountable every step of the way. Amber’s journey shows how mentorship can drive business success. Today, Harwood Gold isn’t just about maple syrup—it’s a lifestyle brand celebrating farm-to-table living, with the Harwood Home line and the upcoming launch of Farmhouse Favorites. Are you ready to take your business to the next level? SCORE offers a wealth of valuable resources to help you succeed, and our experienced mentors are here to guide you every step of the way. ➡ https://lnkd.in/grE822BE 📹: SCORE client Amber Parsons, owner of Harwood Gold #WomensSmallBusinessMonth

Using the “F” Word Can Help You Find Customers - October 24 @ 11:00 AM EST Register here: https://bit.ly/3BWkllj When it comes to social media marketing, Facebook is still the site with the broadest reach and the largest audience. During our upcoming webinar “Using the “F” Word Can Help You Find Customers! Facebook Marketing for Business Owners”, Heather Taylor, Boss Lady and Social Media Chick with GlitterGirl Media will give tips and tricks on how to best use Facebook to market your small business or non-profit organization while convincing you that the “F” word isn’t always bad.

📌 There's still time to register for our featured #smallbusiness workshop this week. Workshop: Transform Your Website Into a Powerful Business Tool Hosted by SCORE Ann Arbor Area Date: October 23, 2024 Format: Online Live Event Register now ↓ https://lnkd.in/gx4xfVdi

#WomensSmallBusinessMonth

New Product Development - Part 3 - October 22 @ 12:00 PM EST Register here: https://bit.ly/3Ns6B4s The webinar is Part 3 of a 3 Part Series. The webinar will address: How to commercialize my product? Part-1 Identifying Part-2 Developing Part-3 Commercializing

Contemporary Marketing - October 22 @ 2:00 PM EST Register here: https://bit.ly/3BNNNtR Out with the 4 P's of marketing and in with S.A.V.E. *Product is now Solutions *Place is now Access *Price is now Value *Promotion is now Education Presented by Paul Goldman, SCORE Mentor, Retire Marketing Executive