Shoptimized

Have you ever felt like you don’t have enough time to optimize your performance marketing? Retail and apparel campaigns often last only 3 months, and optimizing them quickly becomes a race against time. The campaign is halfway done before enough data is gathered to make impactful changes. By the time a campaign hits peak performance, it’s almost too late. The next launch is already underway, and it’s time to move on. . . At Shoptimized we understand this pain point all too well. That’s why we’ve built a cutting-edge AI solution to revolutionize your campaign optimization process. Shoptimized’s custom AI can: 🔍 Predict Top Performers: Using advanced neural networks, our AI can forecast which products will shine, even if it hasn’t seen them before. ⏱️ Optimize Ahead of Time: Anticipate peak performance for future periods, ensuring you hit your stride much earlier in the campaign. 📈 Maximize ROAS: Achieve better return on ad spend by reaching peak performance faster, allowing you to make the most out of your campaign budget. With Shoptimized, you don’t have to wait until the last minute to see results. Our AI-driven insights help you achieve peak performance sooner, giving you more time to maximize your campaign’s potential and boost your bottom line. Want to take your performance marketing to the next level? Message us or leave a comment to get started with a demo or free account audit #retail #apparel #marketing

Google Shopping campaigns are a fantastic tool for retail companies. Pay-per-click billing, high visibility and dynamic placements enable retailers to reach high intent consumers at low costs. Shopping campaigns often boast high conversion rates and returns, but too often advertisers pass up on deep dives into their performance. So why should you look into optimizing one of your most efficient campaigns? Because that shopping campaign is probably wasting 25% - 40% of its budget. Every month as much as 40% of spend on Google Shoppings Ads campaigns is wasted advertising products that don’t generate returns. Zero purchases. Zero revenue. Zero profit. It’s not an easy problem to solve. Large inventories, fast moving trends and changes in consumer behavior are difficult to track and make it nearly impossible to anticipate how these changes will affect marketing performance. It’s too large of a problem for one person or even one team to handle on their own, but Shoptimized’s proprietary AI can get it done. Our platform analyzes the performance of hundreds of thousands of variables to adapt to market changes and eliminate inefficiencies. Shoptimized’s custom AI identifies when advertising products will yield the best results and automatically updates shopping campaigns to maximize revenue, minimize wasted spend and increase campaign efficiency. If you’re interested in improving your shopping campaigns or want to know how much of a campaign’s spend is being wasted, shoot us a message here or at https://shoptimized.ai and we’ll help you get started.

What makes Shoptimized different from other AI marketing companies in the ecommerce space? Most AI-based ecommerce marketing companies focus on either the top or the bottom of the customer funnel. At the top, there are companies that use AI to optimize product descriptions, making sure products are accurately described and enticing to potential customers. At the bottom of the funnel companies use AI to optimize retargeting and customer experience. AI is used to determine which products should be shown to customers who have engaged with certain media and which platforms they should be reached on. Shoptimized differentiates itself by operating in the middle of the funnel. Our AI integrates with product listing ad platforms, (Google Shopping, Meta Product Ads, Amazon ads etc.) optimizing these platforms to reduce wasted spend, acquire new customers, and boost return on ad spend. Because of our unique place in the middle of the funnel, our technology can work in tandem with a lot of the existing AI companies in the ecommerce space. Top of the funnel companies can optimize product titles and descriptions, Shoptimized can optimize the acquisition marketing, and bottom of the funnel companies can optimize retargeting and outreach for the acquired customers. Want to get in touch? Message us on LinkedIn or say hi at https://shoptimized.ai

Every marketer is being asked to do more with less this year. They’re being asked to get higher returns with lower budgets, and roll out campaigns in shorter time frames. It’s a daunting task. We’re here to help. Shoptimized’s proprietary AI makes ecommerce marketing easier and more efficient. With automated optimizations, we can help you improve efficiency and increase engagement without increasing your workload. Want to get in touch? https://shoptimized.ai/