Simantea Ltd

We are thrilled to announce two new partnerships that will fuel Simantea’s ambitious plans to launch next-generation single source panels in the UK, Germany, and France. Joining us as advisors include, Jeff Krentz a highly respected strategy & corporate development expert and former senior executive at Kantar, and Wilson Sonsini Goodrich & Rosati a leading global law firm renowned for their work with some of the biggest names in technology and life sciences. Jeff Krentz brings a wealth of relevant experience having led over 100 M&A transactions totalling over $10bn including the sale of Kantar to Bain Capital and the acquisitions of TNS and Numerator. His extensive background in both raising and deploying capital will be crucial as we seek investment to support our European launch. Wilson Sonsini, a premier corporate law firm with a stellar track record in assisting both leading technology companies as well as start-ups, will provide the necessary strategic and legal support as we launch our first institutional investment round. We are delighted that the relationship will be led by Richard Goold, a partner in the London office, who has advised on numerous M&A and funding transactions. This collaboration is a pivotal step as we bring our next-generation single source panels to market. By combining Jeff’s strategic vision alongside Wilson Sonsini’s legal experience with entrepreneurial tech companies, we look forward to announcing later this year the investment required to drive our plans forward.

We are thrilled to announce two new partnerships that will fuel Simantea’s ambitious plans to launch next-generation single source panels in the UK, Germany, and France. Joining us as advisors include, Jeff Krentz a highly respected strategy & corporate development expert and former senior executive at Kantar, and Wilson Sonsini Goodrich & Rosati a leading global law firm renowned for their work with some of the biggest names in technology and life sciences. Jeff Krentz brings a wealth of relevant experience having led over 100 M&A transactions totalling over $10bn including the sale of Kantar to Bain Capital and the acquisitions of TNS and Numerator. His extensive background in both raising and deploying capital will be crucial as we seek investment to support our European launch. Wilson Sonsini, a premier corporate law firm with a stellar track record in assisting both leading technology companies as well as start-ups, will provide the necessary strategic and legal support as we launch our first institutional investment round. We are delighted that the relationship will be led by Richard Goold, a partner in the London office, who has advised on numerous M&A and funding transactions. This collaboration is a pivotal step as we bring our next-generation single source panels to market. By combining Jeff’s strategic vision alongside Wilson Sonsini’s legal experience with entrepreneurial tech companies, we look forward to announcing later this year the investment required to drive our plans forward.

We really enjoyed the opportunity to talk with Finn Raben, ex Director General Esomar, about all that is important to Simantea. You can watch the video on our website here... https://lnkd.in/eq-S3KYq

We are very excited to be joining forces with TRP Research Ltd to build an innovative solution that delivers the 'holy grail' of actual single source purchase behaviour and TV/VOD ad exposure. https://lnkd.in/eMgmtVjJ

Thank you for the 'shout out' Finn! At Simantea our ambition is to collect and deliver the highest quality data to our clients. We achieve this through a fair and transparent reward model that sees our app users take a share of all of the sales we make from the data they provide, so they feel like shareholders in our success and motivated to provide us with highest quality data.