Spark Foundry

Sponsored by Moloco, Spark Foundry's Q4 Spark Serves event was a tremendous success! Our "Spark Your Stories: Masterclass in Pitching" gave 92 HBCU First students nationwide hands-on feedback to help them pitch themselves authentically and with confidence. A key focus was helping students recognize the value in their backgrounds by highlighting experiences that are often overlooked but highly transferable to future careers. Moloco's sponsorship also amplified the partnership impact with donations to HBCU First, supporting their year-long mentorship programs and empowering the next generation of leaders. #SparkServes #HBCUFirst #EmpoweringLeaders

Spark Foundry has been nominated for a Givsly 2025 Impact Award! We’re proud to see the early results from our new #SparkServes CSR initiatives in partnership with Givsly, and are committed to continuing our journey toward positive impact. Public voting is underway. Help us secure the win in the Inception of Impact category and vote for Spark Foundry here: https://lnkd.in/gmnuFn92 #WinningSpark #CorporateSocialResponsibility

Publicis Groupe announces Q3 net revenue organic growth at +5,8%, and upgrades full-year guidance. Arthur Sadoun, Chairman and CEO of Publicis Groupe: “Publicis had a very busy and very strong Q3, with organic growth of +5.8%. Once again, we were able to gain market share by capturing a disproportionate amount of client demand for personalization at scale, with our combined media and Epsilon activities growing at almost +10%. All of our regions delivered strongly, with the U.S. at +4%, Europe at +4.9% and APAC at +6.4%, with China accelerating to +12.4%. The strength of our model is also reflected in our net new business performance. Not only have we topped new business league table since the beginning of 2024, for the fifth year in a row we also led the ranking in Q3 which was very active quarter when it comes to pitch activity. Despite an increasingly challenging macroeconomic environment, we expect to sustain our momentum in Q4. We are in a position to upgrade our organic growth guidance for the full year. This means that we should outperform the industry by close to 400 basis points on average in 2024. Beyond our immediate results, in Q3 we also took steps to continue to stay ahead of the industry thanks to our model. We invested 1 billion dollars in acquiring Influential, the world’s largest influencer marketing platform and Mars United Commerce, the #1 independent commerce marketing company. We are now clearly leading on 3 critical expertise for our clients: addressable media, Creators and Commerce. We are then able to directly link this expertise with Epsilon’s identities around the world to create a connected media ecosystem that we can build transparently within our clients’ owned environments. Our ability to fuel this unique and breakthrough connected ecosystem with intelligent content through our creative and production capabilities, and power it with the technology of Publicis Sapient, makes us confident in our ability to continue to outperform the market in 2024, and in the years to come. I’d like to take this opportunity to thank our clients for their trust, and our people for their outstanding efforts.” https://urlz.fr/sCtc 

Our EVP, Commerce April Carlisle recently shared her thoughts on off-site retail media in the latest Publicis Commerce Groceryshop 2024 Trend Report. Read her insights here: https://lnkd.in/et-G2H7J #SparkofLeadership

Congratulations to our EVP, Performance Amanda Mollet on being named as a She Runs It 2025 Working Mothers of the Year honoree. Since joining Publicis Groupe in 2006, Amanda has celebrated many milestones in both her personal and professional life. She is an inspiration to us all and embodies what it means to be a Working Mother of the Year. #SparkofLeadership #WinningSpark #SheRunsIt #EstablishedMoms #WorkingMothersOfTheYear #WomenInLeadership #WorkLifeBalance

Nearly 130 Sparklers across the U.S. brought their parents/families into the office for our annual #BringYourParentsToWorkDay. It was a fun-filled afternoon as parents were taken through our brand story, explored the local offices, heard from their children about what they do, learned about the social and commerce landscapes, and so much more! #WeGotSpark

An insightful and action-packed time at Advertising Week New York with our Chief Investment Officer Lisa Giacosa; EVP, Precision, Tom Grant; and VP, Content, Ebony Jones taking the stage to explore topics like data-driven media strategies; navigating identity in CTV; trends in streaming media; and deal-closing mastery. #AWNewYork24 #SparkofLeadership

🛒 Groceryshop is less than a week away and we can’t wait to convene in Las Vegas!. #PublicisCommerce is showing up in a big way — with a showroom floor booth from Epsilon (Booth #A1110), sessions featuring Jason Goldberg, Soche Picard, Rulynn Hansen, Sabrina McPherson, Michele Roney, Amy Andrews and attendees across Arc Worldwide, Digitas North America, #EpsilonRetailMedia, Mars United Commerce, Profitero, Publicis Sapient, Spark Foundry, Saatchi & Saatchi X and more. 💡 Can't attend or want the key insights after the event? Be sure to RSVP for our #Groceryshop Briefing Webinar on October 17th 👉https://lnkd.in/eZ-QrKP8 We can’t wait to talk (Grocery)shop! __ #PublicisCommerce

"I like to think about retail media as a mindset versus a particular narrow channel," says Lisa Giacosa, chief investment officer at Publicis Groupe's Spark Foundry, in this interview at the #BeetRetreat Berkshires with Beet.TV contributor Rob Williams. Special thanks to Magnite, Mastercard and TransUnion for sponsoring our series. Visit Beet.TV for this video (https://lnkd.in/ekA5ZRc8) and much more! #retailmedia #rmn #commercemedia #shoppermarketing Only six weeks away: Beet Retreat Santa Monica, Nov. 13-15 🌴 https://lnkd.in/enYJtwfw

Driving Brand AND Demand – Brown-Forman & Spark Foundry are presenting at #P2PILIVE! On Nov. 14, Katie McBrien, Matt Hodge, MBA & Brett Jeffreys will discuss evaluating the balance between brand/demand to drive enduring growth in an evolving market. The trio will also evaluate new-to-BevAlc partners, including: – #WalmartConnect + The Trade Desk – Uber Eats + #Instacart & the closing of #Drizly – #DoorDash evolving tactics More announcements coming soon for our dedicated #BevAlc presentation track! Join us in November: https://lnkd.in/gEUcNqYx