Spearhead Global

We're proud sponsors of the DISCUS Innovation Showcase - there's one week left for entries! Read the below from DISCUS if you're interested: Don’t miss your chance to showcase your innovations to top leaders in the distilled spirits industry and win a grand prize that includes $10,000! Join us and our Innovation Showcase sponsor, Spearhead Global, as we highlight creativity and ingenuity amongst the best and brightest in the spirits industry. You have one week left. Nominations close September 30, 2024. The top nine innovations selected to advance to phase two will be notified by October 11, 2024. Virtual Presentations will be held in November ahead of the 2025 DISCUS Annual Conference in Washington, DC March 26-28, 2025, and will be open to the industry at large. Who should apply: Pioneers developing innovations across the spirits arena in areas including packaging, technology, supply chain, sustainability, marketing, social responsibility, product development, and many others. Submissions will be selected to advance in the process based on the following criteria: ·   Does innovation have a demonstrated impact on the industry? ·   Does innovation use a thoughtful and holistic approach to solve a problem or answer a question? ·   Is the nominee seeking opportunities for exposure to promote said innovation? We invite you to submit your Innovation Showcase nominations today! Please note: all nominees must comply with all applicable laws and regulations as well as the DISCUS Code of Responsible Practices.

What an incredible experience attending the 2nd annual Corvus Vodka Cocktail Competition hosted by legendary Football Hall of Famer Ty Law! Over 700 participants gathered at Patriot’s Place on Saturday to taste unique Corvus Vodka Cocktails and food pairings, showcased from 11 restaurants surrounding Gillette Stadium. A special shoutout to Julious Grant (Brand House Group) and Ty Law Tajuan Law for supporting Spearhead Global through this endeavor—your Corvus bottles and packaging looked beautiful and definitely didn’t go unnoticed! It was inspiring to see such dedication and passion behind such an amazing brand, and we look forward to supporting your success. A huge thank you to Ty Law for the opportunity to witness the magic of game day from the field—something I will remember forever! Cheers to great drinks, inspiring people, and unforgettable experiences! 🍹✨ #CorvusVodka #PatriotsPlace #SpiritsPackaging

Such an amazing weekend for our team with Corvus Vodka!

Our very own Michelle Belansky attended Mast-Jägermeister US, Inc. & Women of the Vine & Spirits' "Sip & Smash" pickleball clinic last week! Check it out! https://lnkd.in/gG2vmmYH

At Spearhead Global, we're always looking ahead, embracing new technologies that drive innovation and efficiency. AI is one such technology that's reshaping our approach to design, particularly in the creation of our unique bottles. By integrating AI into our design process, we can generate a myriad of creative concepts at an unprecedented speed, allowing our team to explore more possibilities and push the boundaries of what's possible in bottle design. This technology enhances our ability to think outside the box, bringing ideas to life that might not have been considered otherwise. One of the significant advantages of using AI in our design process is the incredible time savings it provides. We can generate high-quality images to start reviewing ideas in just a few days, making the process 75% faster compared to traditional computer-aided design methods. This efficiency allows our team to focus more on refining and perfecting designs, accelerating the journey from concept to final product. What truly sets us apart is the expertise of our trusted designers and engineers. Using their extensive experience, we refine these AI-generated concepts into real, functional objects. By combining human creativity with technological innovation, we ensure that every design aligns with practical considerations like functionality, material sustainability, and cost efficiency. At Spearhead Global, we are excited to be at the cutting edge of this digital transformation, using AI not to replace human creativity, but to elevate it. Join us on this journey of innovation, where tradition meets technology to create the future of design. Thanks to our own Gustavo Mejia Alvarez for this article. #AI #Innovation #DesignThinking #ProductDevelopment #FutureOfDesign #EngineeringExcellence #AIInDesign #DigitalTransformation #CreativeTechnology #BottleDesign #TechInnovation #AIInnovation #DesignInnovation #FutureTech #SustainableDesign #EfficientDesign #DesignRevolution #SmartDesign #AIAndDesign #CuttingEdge #InnovationInDesign #AIForGood #DesignProcess

We're excited to announce that our own Patricia Burguete will be attending AGAVE fest on September 7th! AGAVE fest is a premier exhibition showcasing the diverse world of agave-based spirits. This includes tequila and mezcal and lesser-known gems like sotol, raicilla, and bacanora.  Patricia is thrilled to immerse herself in the rich tapestry of agave spirits at the event. She's looking forward to experiencing the unique flavors, production methods, and cultural significance of these diverse beverages. If you'll be in Mexico from the 5th - 7th, we hope to see you there! #SpiritsIndustry #PackagingIndustry #AGAVEFest #Tequila

ADI Craft Spirits Conference is next week in Baltimore, and I'll be there August 27-28. I always enjoy ADI. It's an eye-opening opportunity to see what's new in our industry - from innovative packaging solutions to fresh approaches to sustainability and diversity. These conversations are crucial as we keep pushing our industry forward. There's always something new to learn! Who else is attending? Drop a comment if you'd like to meet up. #ADI2024 #SpiritsIndustry #PackagingInnovation

We've just published a new blog exploring the powerful synergy between advertising and packaging in the modern marketplace! From the creative world of Armando Testa's advertising to the intricate details of spirits packaging, our team delves into how these elements work together to create a cohesive brand narrative. We also highlight a thought-provoking Italian beer ad that challenges consumers on sustainability, and discuss how every glass bottle can tell a story beyond its primary use. Read our latest insights here: https://lnkd.in/dwWEiv6x #SpiritsIndustry #PackagingIndustry

We often talk about global reach and international impact, but I believe true global change starts with local innovations and community engagement. As a global company, we've seen firsthand how small, local actions can ripple out to create widespread impact. That's why we're so passionate about Spearhead Project Earth. Our Burlington Island cleanup educates volunteers about environmental impact while they actively improve the shoreline. Participants gain hands-on experience in conservation and learn about the island's rich history. The enthusiasm I see in our volunteers, from individuals to large groups, is truly inspiring. Want to make a difference? Our next few cleanups are August 29th and September 5th. If you can't make it in person, consider supporting our mission through a donation. You can learn more, volunteer, or contribute at spearheadprojectearth.org. Every action ripples outward, creating a cleaner, healthier future for our waterways and communities. #CommunityImpact #SustainabilityInAction #SpearheadProjectEarth