Spinutech

Google’s autocomplete isn’t just helpful—it’s a powerful tool that shapes how users view your brand before they even finish typing. Discover 9 ways to optimize content, manage your reputation, and gain insights into your audience’s search habits: https://bit.ly/3A3oXpn #GoogleAutocomplete #SEOtips #SEOstrategy #SearchEngineOptimization

PART 2: Let’s take a look at five ways to make your strategy more agile and win in the ISE era. https://bit.ly/4fgXoI3 #SEOTrends #IntentionalSearch #SEOStrategy

PART 1: Intentional Search Experiences (ISEs) are the future of search marketing, meaning your SEO strategy needs some adapting sooner rather than later. Watch now to learn more about ISEs so you can plan for them now. https://bit.ly/4fgXoI3 Stay tuned for Part 2. #SEOTrends #IntentionalSearch #SEOStrategy

The election is less than two weeks away. Here are 5 ways to keep your brand safe and visible on social media in this high-stakes season: https://bit.ly/4eSERSQ #Election2024 #SocialMediaStrategy #ElectionSeason #SocialMediaMarketing

That’s 2024 Sports Standard of Excellence award-winning Florida State Golf Association website to you! We’re honored by this recognition from the Web Marketing Association and want to congratulate all our talented team members involved in this website re-platform and redesign! Experience the award-winning design firsthand: https://lnkd.in/eAdF_ZgU #WebMarketingAwards #WebsiteDesign #WebDevelopment

We’ve got some new additions to the team to celebrate this month! Please join us in welcoming Brandon Todd, our new Senior Web Technical Project Manager, and Daja Lucas, our new IT Support Intern! We’re so happy to have you, Brandon and Daja!

📌 Follow Spinutech for more sales growth tips 😉 🛑 E-commerce marketers NEED to stop and listen! Failing to optimize your customers' social shopping experience could be leaving $$ on the table. Social commerce isn’t just a trend—it’s the future of shopping 🛍️. Your e-commerce brand HAS to stay up to date on the latest social shopping features or you're leaving sales on the table. Going into the peak Q4 shopping season, this is more crucial than ever. Want to make sure you're fully shoppable on social? Here are 3 powerful ways to level up your social commerce game: ✅ Create Shoppable Content – Transform your posts into seamless shopping experiences with product tags 🏷️ and direct checkout options. Make it easier than ever for your audience to shop what they see without needing to leave the app ✅ Leverage User-Generated Content – Your customers are your best advocates! Building trust drives more sales while giving your brand authentic social proof. ✅ Get Personal – Use platform insights 📊 to tailor product recommendations and content that resonates with your audience. The more personal the experience, the better the conversion! 🎯 💡 Every scroll represents a potential sale—is your e-commerce marketing strategy ready to take on Q4? 👀💸 https://bit.ly/4feCHfP #SocialCommerce #MarketingTips #EcommerceTips #DigitalMarketing #DigitalMarketingTips #SalesTips #SalesGrowth #OnlineStore #Spinutech

How well do you know your target audience? CEO Marc Reifenrath shares a real-life example of how one brand came to understand how economic factors were impacting their audience’s buying power — and adjusted their digital marketing strategy accordingly. If you want to get to know your audience better and what motivates their buying decisions, learn more about persona development: https://lnkd.in/eigTtejc #PersonaDevelopment #MarketingStrategy

Sending a huge congrats to our team members behind the Mom's Meals | A Purfoods Company website redesign, as the site itself recently earned a Food Industry Standard of Excellence Award from the Web Marketing Association. What a testament to your talent and hard work, everyone! Take a look: https://lnkd.in/eR3V-rqD #WebMarketingAwards #WebsiteDesign #WebDevelopment

6 Ways to Measure Your Branding ROI 👇 There is no one-size-fits-all approach to calculating branding ROI. But there are core metrics you can use to measure the ROI of your branding efforts: 1. Customer Loyalty 📌 Why it Matters: Brand loyalty directly impacts revenue. Studies show that when customers feel connected to a brand, 57% will increase their spending, and 76% will choose that brand over a competitor. 🔍 How to Measure: Track your Net Promoter Score (NPS), customer retention rates (CRR), and customer lifetime value (CLV). Monitor YoY changes in these metrics to gauge long-term brand impact. 2. Revenue Growth Attribution 📌 Why it Matters: Strong brands consistently outperform the market. Companies that invest in their brand often see a direct impact on their bottom line. 🔍 How to Measure: Implement attribution modeling to isolate branding's impact on revenue. Analyze sales velocity and conversion rates across different brand touchpoints. 3. Price Premium 📌 Why it Matters: The stronger your brand, the more you can afford to charge for your product or service. That kind of brand equity enables you to increase your profit margins and overall revenue without needing to increase the volume of your sales. 🔍 How to Measure: Conduct price sensitivity analyses and compare your pricing power against competitors. Track changes in average transaction value (ATV) over time. 4. Customer Acquisition Cost (CAC) 📌 Why it Matters: Strong brands can reduce their CAC by increasing organic referrals, direct traffic, and brand trust. 🔍 How to Measure: Monitor CAC trends, focusing on organic vs. paid acquisition channels. Analyze the correlation between brand strength metrics and CAC reduction. 5. Brand Reputation 📌 Why it Matters: Your brand is your reputation. It’s how consumers perceive who you are, from the quality of the products or services you offer to the values you represent. 🔍 How to Measure: Monitor metrics like CAC, online reviews, customer referral rate, social listening, and customer satisfaction ratings. 6. Website Traffic 📌 Why it Matters: Consistency across all content channels is a hallmark of a great brand. Brands with strong digital presence see higher customer retention rates and higher conversion rates. 🔍 How to Measure: Analyze branded search volume, direct traffic, and engagement metrics across owned digital properties. Measure improvements in conversion rates and average session duration post-branding initiatives. Dive in: https://bit.ly/3NoEoLH #DataDrivenMarketing #MarketingROI #BrandingStrategy