Spreetail

Amazon’s decision to scale back its 1P vendor program is in full effect. In the coming days, impacted brands will likely be approached by various 3P companies offering to fill the gap. Many will promise quick fixes, flashy tools, or cost savings—with the goal of earning your business. But before making any decisions, here’s a list of key factors to keep in mind:   🔍 What to Look Out For: 𝗣𝗿𝗶𝗺𝗲 𝗘𝗹𝗶𝗴𝗶𝗯𝗶𝗹𝗶𝘁𝘆: Not everyone can get and maintain Prime. While FBA works well for smaller cubed products, many resellers promise the Prime badge for oversize products (20+ lbs and 18+ inches), and either can’t deliver or require more price concessions that lose you money.    𝗙𝘂𝗹𝗳𝗶𝗹𝗹𝗺𝗲𝗻𝘁 & 𝗦𝗵𝗶𝗽𝗽𝗶𝗻𝗴 𝗧𝗶𝗺𝗲𝘀: Many 3P partners may boast about their fulfillment capabilities but lack the infrastructure to deliver on those promises. Without multiple fulfillment centers across the US, slow lead times will impact your revenue, damage customer trust, and put your Prime status at risk.   𝗗𝗲𝗱𝗶𝗰𝗮𝘁𝗲𝗱 𝗔𝗰𝗰𝗼𝘂𝗻𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗿𝘀: Now more than ever, your brand needs hands-on, personalized support. Your ideal partner should have the capacity to focus on you, ideally managing fewer than 10 accounts to give the attention you deserve. With the holiday season fast approaching, it’s crucial your partner is committed to launching your strategy quickly and efficiently.   𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲: Make sure your new partner has historical in-stock rates, excellent listing health, strong content fidelity, and listing liveliness. Listing your products on Amazon is one thing, driving sales is another.   𝗚𝗿𝗼𝘄𝘁𝗵 𝗧𝗿𝗮𝗰𝗸-𝗥𝗲𝗰𝗼𝗿𝗱: Everyone has at least one great case study, but true success is demonstrated by a consistent track record of driving average brand growth across various market cycles and over many years. Look for a partner with a history of sustained performance and adaptability through different economic conditions and industry shifts.   𝗥𝗲𝗺𝗮𝗶𝗻𝗶𝗻𝗴 𝗜𝗻𝘃𝗲𝗻𝘁𝗼𝗿𝘆: Understand how your new partner plans to handle any remaining inventory still sitting with Amazon. Will they push for a return to vendor? Slash prices to move it quickly, risking retail erosion? The ideal partner will be proactive—creating new promotions, executing inventory swaps, or leveraging alternative marketplaces to strategically move inventory without sacrificing value.   𝗔𝗺𝗮𝘇𝗼𝗻 𝗕𝗿𝗮𝗻𝗱 𝗦𝘁𝗮𝗻𝗱𝗮𝗿𝗱𝘀: Not all sellers are able to list your products; and if they do, they may be shut down if they don’t meet certain standards. You’ll need a partner who is battle-tested and trustworthy—someone who can protect your brand while ensuring uninterrupted marketplace access. Confirm that a listing or offer can be created before committing to a partner and inquire about their success rate in maintaining brand standards on Amazon.   𝗪𝗵𝗮𝘁 𝘄𝗲'𝗿𝗲 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴 𝗯𝗿𝗮𝗻𝗱𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 👇

Another week and another Ecommerce Checkout—coming to you LIVE Friday at 11 AM ET.   Join us as host TJ Marchesani ⚡️ sits down with Sr. Business Development Manager, Melissa Yardley, and Sr. Business Development Director, Jeff Ross, to dive into this week’s top ecommerce headlines: - EcommerceDB just released its latest report on the top 10 online shopping sites in the U.S. ranked by net sales. - Sourcing Journal shared that global air cargo demand spiked by 11.4% in August. - Walmart has introduced AI-powered search on both its website and app for enhanced user experience. - Deal day events from Walmart, Target, Amazon, and Wayfair have taken center stage this week. All this and more, right here on LinkedIn! Got comments, questions, or just want to pop in to say hello? Join the conversation live and stay ahead of the latest industry news. See you there!

Rev-A-Shelf a leader in cabinet storage, faced challenges with its Amazon 1P partnership, including pricing control and bulky product limitations. Then, in 2019, they teamed up with Spreetail to gain more control, expand to seven new ecommerce channels, and achieve the extraordinary: - 95% fill rate - Diversified revenue streams by 25% - 15:1 ROAS - Reduced Ad Cost of Sales to 6.5% https://hubs.li/Q02T459Z0

Ever wondered what Spreetailers are up to during the workday? Let’s find out. At our recent All Hands event, we asked, “Whatcha’ workin’ on?” to get a sneak peek into the projects and initiatives our team members are driving forward. Here’s what they had to say.

Recently, our VP of Channels Management, Sam Wyrick, had the opportunity to speak with Walmart Marketplace during their ‘Merry Marketplace’ event. During their call they covered what Walmart sellers can do to prepare for the upcoming holiday season. With a decade of experience on the platform, our experts have identified one crucial factor that significantly influences success: shipping speed.

How can brands meet and surpass customer expectations? Russ Mills, Director of Merchandising, believes the key lies in delivering a seamless omni-channel experience. Regardless of where customers encounter your products, consistency in pricing, imagery, descriptions, and shipping is crucial to building trust and driving satisfaction.

As we gear up for one of the biggest ecommerce events of the year, it's crucial to ensure your product listings are optimized and ready to convert. Think of Prime Day like a championship game—the success relies on the preparation you’ve done throughout the year. If your listings aren't fine-tuned, you're leaving money on the table. 1️⃣ Optimize your Product Detail Pages: Make sure your titles, keywords, images, and descriptions are on point. 2️⃣ Monitor account health: Stay ahead of potential issues to ensure there are no missed opportunities. 3️⃣ Protect your Buy Box: Don't let rogue sellers erode your pricing or customer trust. Prime Day is about more than just deals—it's about delivering a seamless customer experience. Is your brand ready to make the most of it? https://hubs.li/Q02SqyxZ0

October Deal Days are finally upon us, and the stakes are high. Sellers, this week could be the start of your chance to boost visibility, increase conversions, and win big in the ecommerce arena. It’s all about preparation: - Optimized listings - Competitive pricing - Fast and reliable shipping Best of luck to our amazing brand partners who are participating.

Does shipping speed impact conversions and marketing costs? Absolutely—and here’s the proof. In the past, this furniture brand struggled with shipping times of 5 days or more. With big-and-bulky products weighing over 66 pounds, fast shipping seemed out of reach. Then they teamed up with Spreetail. Leveraging our robust fulfillment network, they quickly achieved 1–2-day shipping, which led to a 138% increase in conversions and slashed marketing costs from 40% to nearly 6%. The takeaway? Faster, more efficient shipping means better sales and lower costs. As the #1 omni-channel ecommerce accelerator, Spreetail delivers these results for our brand partners every day.

It’s almost time to checkout!   Join us LIVE Friday at 11 AM ET as we welcome back Rachel Libby along with Russ Mills, Director of Merchandising, and Adam Waggoner, Director of Business Development, to talk the latest ecommerce news from this past week. - A deep dive into eMarketer’s latest report on the top 5 consumer expectations from brands - Key takeaways from Amazon’s 2024 Accelerate conference - Celebrating TikTok Shop’s 1-year anniversary - An exciting Spreetail acquisition and its benefits for our brand partners Got questions or just want to say hello? Don’t miss this chance to join the conversation. See you there!