brat summer is over. long live roas autumn. https://lnkd.in/g8jJ2szW
Stagwell Marketing Cloud
Technology, Information and Media
New York, NY 1,523 followers
Accelerate your marketing vision with a suite of tools designed to drive impact across research, communications & media.
About us
Designed for the modern marketer. Accelerate your marketing vision with a suite of tools designed to drive impact across research, communications, and media.
- Website
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www.stagwellmarketingcloud.com
External link for Stagwell Marketing Cloud
- Industry
- Technology, Information and Media
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Public Company
Locations
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Primary
One World Trade Center
New York, NY 10007, US
Employees at Stagwell Marketing Cloud
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Aaron Kwittken
PRophet. Stagwell Marketing Cloud. The OG to bring AI to PR. Recovering PR agency founder. Seasoned, outspoken comms strategist/futurist. AI, Crisis,…
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Mansoor Basha
Chief Technology Officer at Stagwell Marketing Cloud , Adjunct Faculty, Startup Adviser
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Swapnil Ghiware
Product Management Leader | Ex-Ebay, Rakuten, Yahoo
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Ali Kamran
Updates
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Stagwell Marketing Cloud reposted this
Our Chairman and CEO Mark Penn sat down with SADA, An Insight company CEO Tony Safoian to discuss Mark's journey into business, Stagwell's positioning as a tech-led challenger, and how AI is impacting the marketing business. 🎙️Tune in on Spotify: https://hubs.li/Q02Qwhqj0 🎙️Tune in on Apple: https://hubs.li/Q02QwhGT0 #TransformingMarketing #AI #marketing
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Exciting news!
We’re proud to announce our partnership with Adobe as its global lead for creative campaigns and social content for its Digital Media (DMe) business. In joining forces with Adobe, we’ll leverage the combined expertise of five agencies across the Stagwell network to deliver impactful solutions for our clients, Adobe clients and creators worldwide. Our partnership will also feature a joint go-to-market venture that combines Adobe’s AI solutions with Stagwell Marketing Cloud products to create winning in-market solutions. Learn more about how agencies 72andSunny, Code and Theory, Locaria, Movers+Shakers, National Research Group and more are leveraging their tech, AI and data offerings to empower Adobe customers: https://bit.ly/3XPA5xN #globalsolutions #TransformingMarketing
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Q: How much do you adore this article about common mistakes people make when drafting market-research surveys? A) It's the best thing I've ever read. B) It's one of the most amazing articles I've ever seen. C) It made my day. D) It made my morning, but then the afternoon was a bit annoying. E) Hated it. https://lnkd.in/ggiYvg4N
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How hard can AI tools really be? Why not grab some at random to help do your job a bit better—what's the harm? Louis Criso, Head of AI Solution Development at Stagwell Marketing Cloud, schools us on why the risks outweigh the rewards—and why purpose-built AI platforms are the way to go. #martech #BYOAI https://lnkd.in/g6iadcqJ
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Stagwell Marketing Cloud reposted this
Create to your heart’s content—just don’t forget to pull media teams into the process. Lindsay Hong recently spoke with LBBonline - Little Black Book about the importance of bringing #creative and #media together in close-knit collaboration, effective #assetoptimisation, and how a truly smart asset will know how to create itself. “We half-seriously contemplated calling the platform ‘Hug’ because we really wanted to bring creative and media together into this big bear hug,” jokes Hong. SmartAssets emphasises how brands are now piecing the #creativeeffectiveness puzzle together, and bringing siloed teams closer in a unified workflow. Read the full article on LBB: https://lnkd.in/eVpdwdvX
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Stagwell Marketing Cloud reposted this
Wednesday Content Alert: Please join me, Aaron Kwittken and Greenpark as we explore innovations in earned and digital media. Register below!!! Thursday, September 26th @ 10est.
Bigger reach, bigger results. ⚡️ Register now to learn the secrets behind building an omni-channel content strategy that both people & algorithms love. Join Greenpark's Ian Colvin and Jennifer Grey alongside PRophet's Aaron Kwittken and Jason Brandt tomorrow, September 26 at 10 AM ET: https://lnkd.in/dqhzbFnP #Webinar #ContentStrategy #ContentAmplification #LinkBuilding #AI
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How do you determine the right AI solutions for your business? How should your company transition from trial to adoption when adding to your tech stack? PRophet CEO and founder Aaron Kwittken and MNTN's Matt Collins answer these questions and more when they delve into the art & science of AI on Wednesday, September 25 at 1pm ET. Register now: https://proph.ai/4dWReMW #martech #AI
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Here are some stats to make you 🤔... According to a comprehensive 2024 survey conducted by Microsoft and LinkedIn, 66% of leaders say they "wouldn't hire someone without AI skills." At the same time, only 39% of workers who are using AI at work say they've actually gotten AI training from their company. Talking up the importance of AI doesn't go very far if leadership isn't willing to invest the necessary time and resources. As Stagwell Marketing Cloud CEO Elspeth Rollert explains, failing to provide your team with the AI tools & training they need does them a real disservice. (What's more, valuable colleagues may suddenly start polishing their resumes and looking for other opportunities.) https://lnkd.in/eMajVUdw
Ignoring AI tools? Your employees are being left behind.
stagwellmarketingcloud.com
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It's a typical Friday, and your co-worker Lisa asks you to happy hour. She won't stop talking about "ID graphs" and "data clean rooms," so you gently nurse your drink and pretend like you have the slightest idea of what she's going on about. It doesn't have to be this way! Spend a few minutes with our quick explainer and you'll soon be lecturing Lisa about how you're going to supercharge your omnichannel marketing campaigns without falling afoul of data privacy regulations. https://lnkd.in/g_vgzp_2
ID graphs & data clean rooms: What to know
stagwellmarketingcloud.com