Starcom

Heading to MediaPost's TV & Video Insider Summit next week? On March 17, Augusta Eliaser, SVP, Business Lead, takes the stage alongside a dynamic panel of industry marketers, where they will share insights on navigating and adapting to the ever-changing video landscape. Check out the agenda: https://lnkd.in/gaz-CvKx

As part of our National Careers Week series, Ladan Hassan, AV Executive at Starcom, shares insights into her career journey at Publicis Groupe UK. Looking to kick-start your career? Visit our careers page today! https://lnkd.in/eqK_jqtG #NationalCareersWeek

Get ready to sing your heart out for a great cause! Join Matthew Bogusz, Chief Growth Officer, on Wednesday, March 12, from 6-10 PM at the House of Blues in Chicago, where he will be performing at Givsly’s Karaoke for Causes. This event brings industry leaders together for a night of music and community to support many incredible nonprofits. Come together for a night of music, community and giving back! The event is open to participating agencies and sponsoring companies. RSVP here to join the fun: https://lnkd.in/ggNi3_-U

Attending The Trade Desk's FWD25 tomorrow? Check out Zack Zaban, SVP, Global Director - Digital, Data and Technology, as he joins an expert panel to explore how advanced methodologies like Marketing Mix Modeling (MMM) and script lift analytics are driving impactful results. Details here: https://lnkd.in/gutux24P

Inspired by the recent devastating fires in the Los Angeles area, our team in Los Angeles joined forces with the Los Angeles Regional Food Bank to lend a helping hand. The LA Food Bank plays a vital role in fighting hunger in the city by sourcing, acquiring and distributing food throughout Los Angeles County. We weren't alone in this initiative! Alongside our team, four other groups joined Starcom, totaling around 50 volunteers. Together, they sorted an incredible amount of food: 🥕 4,764 lbs of carrots   🍏 5,400 lbs of apples (our specialty!)   🍊 9,199 lbs of oranges  🎉 GRAND TOTAL: 19,363 pounds of food! 🎉

On Tuesday, February 11, Eisvina Balsyte, Director, Analytics & Technology, will join Trevor Hamilton from Kochava and James Kreckler from NBCUniversal on a panel at the Kochava Summit 2025: The Art of Measuring What Matters. They will discuss how the complexity of television requires simplified, seamless and streamlined measurement for brands to understand their true full-funnel performance. Check out the agenda here: https://lnkd.in/gws5Cxeq

Publicis Groupe ends 2024 as the world’s largest advertising group, after a very strong Q4 with +6.3% organic growth, leading to +5.8% for the full year. “Thanks to a very strong Q4, Publicis became the largest advertising company in the world in 2024.We are ending the year in the number one position across the board, growing three times faster than our holding company peers, and five times faster than the IT consultancies. We delivered industry-high financial ratios while stepping up the pace of our investments in AI and talent. Once again, we topped the charts in new business rankings. But even more importantly, we are accelerating on our status as a Category of One thanks to our unmatched 1st-party data capabilities, our connected media ecosystem, our creative firepower, and our 25,000 engineers, brought together through the Power of One. This makes us confident in significantly outperforming the industry in 2025 for the 6th year in a row.” — Arthur Sadoun, Chairman and CEO of Publicis Groupe. https://urlr.me/BapwRS

🎗️ Since the launch of Working with Cancer Initiative , we have rallied over 2,500 companies around a common cause: combating the stigma of cancer in the workplace.   Today, we are taking it a step further with the #ScreeningTimeOff initiative, which encourages employees to take dedicated time for cancer screenings. Prevention is key to protecting everyone's health.   On the occasion of World Cancer Day 2025, we are launching the #ScreeningTimeOff campaign, embodied by actress and breast cancer activist Jenna Fischer. She lends her voice to raise awareness about the importance of early screenings and calls on all employers to offer their employees the opportunity to prioritize their health.   https://urlr.me/aJjQvg #WorkingWithCancer #ScreeningTimeOff

Heading to CES next week? Lee Dunbar, SVP and Head of Retail Media, will be joining an incredible panel at Skai’s annual State of Retail Media Report. The panel will include an exclusive sneak peek into this year’s top retail media trends, featuring insights from leading brands, agencies, retailers and tech partners. Date: Wednesday, January 8 Time: 2:10 - 2:40 PM PT Location: Toca Madera, Las Vegas Register here: https://lnkd.in/gfjZTTsc

Huge congratulations to all our Gold winners at the Festival of Media North America Awards! 🏆 🏆 Bank of America: Best Local Execution of a Brand | The Human Sponsorship 🏆 WK Kellogg Co Bear Naked: The Bravery Award | Bear Naked - Naked Trails 🏆 Novartis KESIMPTA®: Best Use of Data Award | Finding patients at the point of treatment decision with predictive modeling See the full list of winners here: https://lnkd.in/eRuFaJ3c #FOMA2024