In 2023, Black Friday sales in the US soared to a staggering $9.5 billion with a record 90.6 million online shoppers, marking an increase of 3.9% from the previous year. Here are some Shopify stores that ran unique Black Friday campaigns to get you inspired: Cards Against Humanity: Anti-Discount While most brands slash prices, Cards Against Humanity raised theirs, adding $5 more to each product during Black Friday, turning a day known for discounts into a statement against consumerism. This bold move is part of their ongoing tradition to challenge the norms—previous stunts included selling absolutely nothing for $5 and offering products at 99% off. Their unconventional approach not only highlights the brand’s quirky identity but also sparks conversations about the culture of consumption. Patagonia: "Don't Buy This Jacket" Patagonia continued its commitment to sustainability with its counterintuitive "Don't Buy This Jacket" campaign. Encouraging customers to reconsider their purchasing habits, the campaign emphasized the environmental costs of production and consumption. Patagonia's message was clear: think twice about the necessity of new items, urging for a shift towards more sustainable habits like repairing and reusing, rather than simply buying more. Gymshark: Black Friday Wishlist Guide Understanding the draw of their athletic wear, Gymshark introduced a Black Friday wishlist guide. This clever tool encouraged fans to curate their perfect picks well before the big day. The result? Shoppers zipped through checkout with their pre-selected favorites, making it one of the smoothest and swiftest Black Fridays to date. 22 Days Nutrition: Mystery Discounts At 22 Days Nutrition, Black Friday came with a twist—every customer received a mystery discount code that could unveil savings of 20% to 50% off their next purchase. Shoppers flocked to their website, eager to reveal what their unique code held for them. 💬 What's your plan for this Black Friday? #Shopify #BlackFriday2024 #HolidayMarketing #EcommerceSuccess #ShopifyMerchants #CreativeCampaigns
Staytuned
Technology, Information and Internet
New York City, NY 2,367 followers
We offer a suite of apps for DTC brands to accelerate their revenue.
About us
Staytuned provides a suite of tools to help high growth e-commerce brands grow even faster. Our focus is on Shopify, the go-to platform for e-commerce brands. We are backed by top tier institutional VCs and well known angel investors.
- Website
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https://staytuned.digital/
External link for Staytuned
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- New York City, NY
- Type
- Privately Held
- Specialties
- Ecommerce, DTC, Shopify Apps, and Shopify Partners
Locations
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Primary
New York City, NY 10002, US
Employees at Staytuned
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Serge Kassardjian
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Frank White Creative Content, Biz Development
Decades of working in the integration channel. Growing faster, find your voice, vision, and velocity.
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Randy Jimenez
Co-Founder and CTO at StayTuned Digital
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Johannes Bezuidenhout
SaaS Customer Success | Data Analysis | Team Management
Updates
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If you’re running a Shopify store, your marketing toolkit can make or break your success. With the right tools, you can automate key tasks, increase conversions, and drive serious growth 🚀 That’s why we’ve put together a list of 20 essential tools that will help you streamline email marketing, boost SEO, simplify social media, and track your progress, all while focusing on what really matters—scaling your business. #MarketingTools #Ecommerce #DigitalGrowth #MarketingEssentials #Shopify
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Attention Shopify Agencies, Developers, and E-commerce Pros! We’re actively building affiliate and joint marketing partnerships with those who share our vision. At Staytuned, we’re obsessed with helping Shopify stores win. Our fast-growing app, Kiwi Sizing, tackles one of the biggest pain points in online retail: returns. Kiwi gives merchants beautiful, fully customizable size charts and next-level size recommendations powered by machine learning. The result? Fewer returns, higher profits, and happier customers. Whether you're looking for a simple, no-hassle affiliate program or ready to dive into hands-on co-marketing initiatives, we’ve got you covered. Let’s grow together! Shoot us a DM or leave us a comment if you are interested. #Shopify #ShopifyPartners #ShopifyApps #PartnerWithUs #ShopifyDevelopers #EcommerceGrowth #Partnerships
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Not using target personas? You’re missing a key strategy for refining your marketing approach. Target personas are your key to connecting deeply with your ideal customers—those who keep coming back. By tailoring your content and strategy to these personas, you’ll reach the right audience and address their specific needs and pain points. Our latest video breaks down how to create and use these personas effectively to enhance your Shopify store's marketing efforts. #Shopify #MarketingStrategy #Ecommerce #TargetPersonas #OnlineBusiness
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Shopify Developers, Take Note! 🚀 Major changes are hitting the Built for Shopify program in 2025. New perks include targeted ads and easier discovery, but stricter criteria are on the horizon. Don’t miss out on the benefits. 👉 Watch our video for a complete overview and stay ahead in the Shopify ecosystem. #Shopify #AppDevelopment #Ecommerce #BuiltForShopify
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🚀 Want to crush it with your Shopify store? It’s time to get serious about SEO. If you're not showing up on Google’s first page, you're leaving money on the table. Our Shopify SEO Survival Guide gives you six battle-tested strategies to boost traffic and skyrocket sales. From killer keyword research to smart site architecture—this guide has it all. Ready to turn your store into a traffic magnet? Dive in now. 📈 #shopify #seo #ecommerce #staytuned #shopifyseo #seotips #ecommerceseo #digitalmarketing #seostrategy #businessgrowth
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Dropshipping has taken the e-commerce world by storm, but is it a sustainable business model, or just another fad? We would love to hear what you think! #ecommerce #dropshipping #shopify #onlinestore #entrepreneurship #ecommercetrends #marketanalysis
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Pricing can make or break your Shopify store. It’s about finding the balance that drives growth, boosts profits, and keeps you competitive. Our in-depth guide will help you find the right balance and boost your Shopify revenue with 7 proven pricing strategies 📈 #Ecommerce #PricingStrategy #ShopifyExperts #BusinessGrowth #Entrepreneurship #MarketingStrategy #OnlineBusiness #Profitability
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🚀 We've been analyzing the latest data on Google and are excited to share the top products making waves this year. Whether you're a seasoned Shopify seller or just starting your journey, these trends are set to ignite your inspiration ✨ #BusinessTrends #Ecommerce #GoogleTrends #OnlineBusiness #MarketInsights #Entrepreneurship #ShopifyExperts
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🚀 Planning to start a new business on Shopify? Avoid these 5 common mistakes that small businesses often make on Shopify. #Shopify #Ecommerce #BusinessTips #SmallBusines