Stories Incorporated

🎥 Are you using video to recognize employees? There are so many ways to celebrate the amazing people in your company, and video takes it to the next level by amplifying their stories, talents, and contributions in an authentic way. Three ideas to recognize team members include: 📌 Highlighting Award Winners 📌 Giving Managers the Mic 📌 Showcasing Their Expertise Swipe to dive deeper, and add your favorite ways to recognize employees in the comments! #employeeengagement #recognition

Our friends at VideoMyJob are gathering insights into what makes a great employee story in 2024. If you're a culture communicator who loves employee storytelling as much as we do, you should join the conversation! In just a few short minutes, you can share your perspective on: -The best ways to communicate employee stories -The best channels to share them on, and much more Share you insight before the survey closes on October 31st! https://lnkd.in/gjcF-f4C 

You've spent time and effort creating powerful employee story videos—now it's time to make them work for you. Sure, your career site and social channels are no-brainers, but there are so many more ways to maximize your videos' impact and reach the right talent. Consider these sometimes-overlooked but effective channels: → 𝗝𝗼𝗯 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻𝘀: Give candidates a glimpse of your culture right where they're deciding whether to apply. → 𝗘𝗺𝗮𝗶𝗹 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀: Keep passive candidates engaged and interested → 𝗥𝗲𝗰𝗿𝘂𝗶𝘁𝗺𝗲𝗻𝘁 𝗘𝘃𝗲𝗻𝘁𝘀: Make a lasting impression with active job seekers at career fairs and networking events. → 𝗬𝗼𝘂𝗧𝘂𝗯𝗲: Boost your visibility on the world's second-largest search engine → 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝗹 𝗖𝗼𝗺𝗺𝘀: Reinforce your culture story internally and celebrate your storytellers. → 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝗔𝗱𝘃𝗼𝗰𝗮𝗰𝘆: Amplify your brand reach by empowering employees to share. 👉 Where have you seen employee story videos work best? Share your thoughts or drop your favorite channels in the comments! #employeestories #recruitmentmarketing #employerbranding

Employee spotlights, we love you. ❤️ From onboarding to social media, these standalone videos are the MVPs of your content library. They're versatile, engaging, and really let your employees' stories take center stage. Whether you’re showing off an awesome benefit, giving candidates a glimpse of what it’s really like to work at your company, or celebrating a milestone, employee spotlights make it easy to connect. We share six of our favorite use cases below. How do you use employee spotlights? #employeespotlight #employerbrand

📅 Have you bookmarked your 2025 DEI Calendar? Back by popular demand, so you never miss key cultural celebrations and can honor the moments that matter most to your people. We share the Q1 celebrations below — download the full calendar on our website! #dei #diversity #contentplanning

Raise your hand if you’re trying to figure out what storytelling content you need in 2025 🙋♀️ For years, our clients have used our popular planning/scoping calculator to plan their storytelling projects. But it was pretty hidden. After hearing years of great feedback, we thought—why not make this tool available to everyone? So, we did! Now you can identify all the content you need in one place, and even get a custom quote of how much your dream project may cost (no strings attached.) Visit our pricing page to start your 2025 content planning. #contentplanning

🚨 How often do you audit your content? According to Semrush, 59% of successful content marketers report conducting content audits two or more times per year. Why? Because keeping your content aligned with shifting audience needs and business goals is critical to success. Culture content creators — this is for you, too! When you review your culture content, it’s important to look at it from two perspectives: → Quantitatively: How did this content perform? Check page views, video watch time, conversions, social post engagements, email open and click-through rates. → Qualitatively: Does it still reflect your culture? Is it authentic, up-to-date, and setting realistic expectations for candidates? Then, it’s time to Keep, Toss, or Refresh each piece. Looking for more content audit tips? Check out our free guide below! ⬇️ https://lnkd.in/ezfPAf3K #contentaudit #contentplanning

Organizing your culture content library is key to maximizing its value. Before diving into a content audit and planning session, take a step back and create a structure that will set you up for success. Whether you're using a CMS or a simple spreadsheet, these three tags will help you stay organized: → Culture Theme — what aspect of your culture does it bring to life? → Content Medium — what format is the content? → Talent Audience — who is the content trying to reach? How do you organize your culture content? Tell us in the comments ↓↓↓ #EmployerBranding #ContentStrategy #ContentAudit

Happy World Mental Health Day! 💚 At Stories Inc., we believe that taking care of our mental health is just as important as any other aspect of well-being. By adopting a four-day work week and other flexible policies, we strive to empower team members to take time for the things that help them recharge and feel their best. Here are a few ways our team does just that: ⛰️ Jill finds a way to get outside — whether it's a short neighborhood walk or a mountain climb. 🏓 Christy plays pickleball with her husband every Friday, keeping them connected and active. 🥾 Scott and Lauryn take a weekly hike to clear their minds as business owners, catch up on work, and spark creativity for new ideas. 🚶♀️ Melissa and Bernadette both take morning walks to start their day right. What are some ways you take care of your mental health? Let’s take a moment today to check in with ourselves and each other. 💚 #WorldMentalHealthDay

We're more than halfway through Hispanic Heritage Month — how has your organization been amplifying Hispanic voices? In this edition of The Culture Collective, we’re showcasing three companies we've seen using employee stories in a meaningful way to celebrate. What stories would you add to the list? Share in the comments! #HispanicHeritageMonth #Diversity #Inclusion