STORY Agency

🎉 Happy Birthday to our Marketing Director, Jonathan Tribble! 🎉 Jonathan not only leads our marketing team with expertise in Google Ads, SEO, SEM, and more, but he also brings positive energy to the office every day. He's the go-to guy for keeping clients happy and marketing projects on track. Whether he's strategizing with the team or connecting with clients, Jonathan's leadership and creativity take our strategies to the next level. Outside the office, he’s all about family time, gaming, movies, and finding the best new restaurants. Thank you for all you do for the STORY team, Jonathan!

Want to make sure your programmatic ads hit the mark? We’ve got you covered. In our latest blog article, we explore 10 ways to target specific audiences with precision. From using first-party data to crafting sequential messages, these strategies aren’t just about getting in front of more people—they’re about reaching the right people, at the right time, with the right message. Whether you're planning a local campaign or something bigger, these tips will help you connect more effectively. Check out the full guide here: https://lnkd.in/eWdpdWmU #ProgrammaticAdvertising #DigitalMarketingTips #GVLSC

Programmatic advertising offers efficiency and precision, but it also comes with its own set of challenges. From transparency issues to navigating ad fraud, these obstacles can impact the effectiveness of your campaigns. Addressing these challenges is essential for success in the digital landscape. Here’s a quick breakdown of common challenges: 1️⃣ Lack of Transparency 2️⃣ Ad Fraud 3️⃣ Brand Safety 4️⃣ Data Privacy 5️⃣ Ad Viewability 6️⃣ Complexity 7️⃣ Attribution 8️⃣ Ad Blockers Get the full breakdown and solutions in our latest blog article: https://lnkd.in/eCDXSDxt

At STORY, it’s our people who make the difference. We’re a team that thrives on collaboration, creativity, and a shared passion for helping our clients succeed. Whether we’re brainstorming new ideas or refining strategies, our culture is all about working together to create innovative solutions. It's the energy and dedication of our team that drives results, and we wouldn’t have it any other way. 👏 ✨

Programmatic advertising might seem complex, but our latest blog article lays out 10 strategies to help you get started. From understanding your audience and setting clear goals to leveraging local events and using geo-targeting, these tips will guide you in creating effective campaigns. Whether you're new to programmatic or just looking to refine your approach, these strategies are a great starting point. Check out the full article for more insights: https://lnkd.in/esd2PMwB

Are you new to Google Ads and struggling to understand the different campaign types? Our newest blog article explains the benefits and uses for Search, Display, Video, Shopping, and more. Whether your goal is to drive traffic, boost sales, or increase brand awareness, knowing how to effectively utilize these campaign types is key. Read the full article here: https://lnkd.in/ejqMZmFB

In the fast-paced world of programmatic advertising, measuring success is all about leveraging the right data. It’s not just about tracking CTRs and ROAS—it's about making informed, real-time adjustments that drive meaningful results. Whether you’re setting up KPIs or fine-tuning with A/B testing, staying agile and data-driven should be the top priority in the minds of programmatic marketers. Read our latest article to dive deeper into measuring success in programmatic advertising: https://lnkd.in/eGJGkMTG

Our clients are seeing incredible results with our PPC services, achieving leads for as low as $11 each! With a 75% lower cost compared to the average Google Search Ads conversion value of $56, we’re helping businesses maximize their ROI and drive significant growth. Ready to see how we can transform your PPC strategy? Let's get started!

Programmatic advertising is changing the game by automating ad buying with real-time bidding and data-driven targeting. This approach boosts efficiency, cuts costs, and ensures your ads hit the right audience at the right time. Our latest blog article breaks down key components like DSPs and covers different ad types, including geofencing and connected TV. Check out the full details here: https://lnkd.in/dCN6FRNb #DigitalMarketing #ProgrammaticAdvertising #MarketingStrategy

Having trouble reaching specific industries with Google Ads? Our latest blog article offers practical insights! Here’s a quick look at what you’ll learn: - How to use industry-specific keywords for better targeting. - Tailoring ad copy to speak directly to niche audiences. - Utilizing audience targeting to narrow your reach. - Implementing remarketing to re-engage potential leads. These strategies can help you maximize your ROI and drive relevant traffic to your site. Read the full article here: https://lnkd.in/ebnz_Eb4