Strum Platform

Strum Platform

Software Development

Seattle, Washington 2,972 followers

A financial customer data platform to boost relationships and experiences

About us

Strum Platform™ is a cloud based financial marketing analytics technology that improves customer experiences, deepens engagement and increases sales performance.

Industry
Software Development
Company size
11-50 employees
Headquarters
Seattle, Washington
Type
Privately Held
Founded
2019
Specialties
SaaS Marketing Technology, Marketing Automation, Business Intelligence, AI, Marketing ROI, Credit Union Marketing, Bank Marketing, Next Best Cross Sell, Digital Marketing, Lifestyle Segmentation, Personas, Algorithms, Data Lake, Profitability, Martech, Customer Data Platform, Data Analytics, Predictive Triggers, Onboarding, and Personalization

Locations

Employees at Strum Platform

Updates

  • Strum Platform reposted this

    View profile for Ben Stangland, graphic

    President at Strum Agency | Expert in Market Strategy & New Market Entry | Passionate About Financial Innovation

    🎙️ I had a fantastic time joining Joshua Barclay and Becky Reed on the latest episode of Grow Your Credit Union! We dove into the critical questions credit unions need to ask to move beyond vanity metrics and make data truly work for them. It's not just about the dashboards—it's about ensuring your data culture aligns with understanding your members and driving real business impact. We also explored how vendors can evolve into true partners to support credit unions on this journey. Thank you to Joshua and Becky for the great conversation and for having me on the podcast! #CreditUnions #DataDriven #Leadership #CustomerExperience #GrowYourCreditUnion

    View organization page for Grow Your Credit Union, graphic

    590 followers

    💡 You want your credit union to be data-driven, but are you asking the right questions to get there? Many credit union leaders have access to endless amounts of data but struggle to translate that into real business impact. Dashboards look great, but how do you use them to move the needle on what truly matters? 🎙️ In our most recent episode of Grow Your Credit Union, Joshua Barclay and Becky Reed sit down with sponsored guest Ben Stangland, President of Strum Platform, to explore how credit unions can ask the right questions and make data work for them—questions that go beyond vanity metrics like clicks and opens. We also talk about these important issues: Is your culture designed to truly understand your members? 🤔 How can vendors evolve into true partners rather than just service providers? A huge thanks Strum Platform for sponsoring this episode! How do you ensure your data goes beyond vanity metrics? Let us know in the comments below. 👇 #creditunions #datadriven #leadership #customerexperience Link to the full episode and transcript in the comments.

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  • View organization page for Strum Platform, graphic

    2,972 followers

    Join us for a free webinar on August 21st at 10 AM PST where we dive into the essentials of leveraging data insights and audience segmentation for a Data-Driven Deposit Strategy and Personalized Journey program, designed to supercharge your credit union or bank’s growth. Host Mark Weber will cover the following topics: 1. The Battle for Deposits and Earnings: Strategies to stay ahead. 2. Consumer Behavior Shifts: Understanding what drives change. 3. Strategic Roadmap for Client and Prospect Growth. 4. Multi-Generational Lifestyle Strategies: Reaching diverse audiences. 5. Integrating Experience Design and Innovation into your culture. 6. Analytics and Digital Marketing: Executing for success. 7. Understanding what drives deposit behaviors. Strum Platform client Casey Bacon, CEO of Statewide Credit Union shared, "As interest rates spiked and the war on deposits ramped up, implementing this targeted strategy allowed us to generate over $12 million in core deposits and increased our millennial target segments in a very short amount of time.” Don’t miss this opportunity to gain actionable insights and case study results that can transform your marketing approach to grow core deposits at your bank or credit union. Register here... https://lnkd.in/gycypcXr #BankingStrategy #CreditUnionMarketing #DataDriven #WebinarAlert

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  • View organization page for Strum Platform, graphic

    2,972 followers

    Thank you for the shout out Ryann Weaver in selecting Strum Platform to partner with you and InRoads Credit Union on advancing your data analytics and personalized marketing! We're excited to help drive increased growth, performance and raise up member experiences and engagement. Let's go!

    View organization page for Strum Platform, graphic

    2,972 followers

    “At InRoads, we’ve been seeking a forward-thinking partner for marketing data analytics that can grow and evolve with us. After seeing the functionality of Strum Platform, it was clear this was the technology we needed to elevate our practices and fully leverage our members’ data.” Ryann Weaver Chief Marketing Officer InRoads Credit Union

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  • View organization page for Strum Platform, graphic

    2,972 followers

    Strum Platform is proud to welcome Cabrillo Credit Union on as a new client! “We chose Strum Platform because it offers the comprehensive marketing data analytics we desperately needed to understand our members and their relationships better. Strum's capabilities allow us to act on insights, track marketing results, and provide our team with the information they need to drive engagement and growth. The platform's ability to integrate data across departments and deliver targeted, personalized campaigns makes it an invaluable tool in achieving our strategic objectives and leveling the playing field against larger competitors.” Kevin Posey CEO

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