Sweathead

Sweathead CEO and author of “Strategy Is Your Words,” Mark Pollard, Strategy Friend is hosting his first-ever in-person strategy masterclass in Dubai. 🗓 It’s happening on Friday, November 8, from 9am to 1pm at Media One Hotel. Here's what you'll learn: 🔸The Four Points framework. 🔸Ideas–linear and lateral thinking. 🔸Insights–how to have and write them. 🔸Strategy–how to write it. 🔸Why brands need you to use words better. 🔸How to work a problem into a creative brief. 🔸Plus, you'll run over 10 practical exercises and create your own Four Points for a brand. 🚀Bonus: Book by October 28 and get a free copy of “Strategy Is Your Words.” Every attendee will also receive a one-year Starter Mode membership to Sweathead. 👥Bringing your team? Group ticket discounts are available for purchases of 5 or more tickets. Get your ticket here: https://lnkd.in/dABEgDgK #strategy #advertising #masterclass #dubai

🔥It’s time to refresh your strategy fundamentals. We’ve combined our most popular decks into this powerful mega deck packed with 180 slides of strategy goodness. What’s inside: ▫️The Strategist Starter Kit ▫️Strategy Frameworks ▫️How Brands Are Using A.I. ▫️The Ultimate Guide To Powerful Presentations It’s our biggest deck ever.🚀 Find it here: https://lnkd.in/dDQ2ii85 #strategy #advertising #marketing

To launch a new event series in Sri Lanka called The Playground, Sweathead is joining forces with FUDGE® and Popkorn for this strategy masterclass by sweathead CEO and author of “Strategy Is Your Words,” Mark Pollard, Strategy Friend. This is Mark’s first masterclass in Sri Lanka, and it's happening on Friday, November 8 from 1pm to 5pm at Cinnamon Lakeside King's Court. Here's what you'll learn: 🔸The Four Points framework. 🔸Ideas–linear and lateral thinking. 🔸Insights–how to have and write them. 🔸Strategy–how to write it. 🔸Why brands need you to use words better. 🔸How to work a problem into a creative brief. 🔸Plus, you'll run over 10 practical exercises and create your own Four Points for a brand. Book before October 28 and you’ll receive a copy of Mark’s book “Strategy Is Your Words”. Everyone will receive a one-year Starter Mode membership of Sweathead. Want to bring your team? We also have a group ticket discount for people who purchase 5 or more tickets. Get your ticket here: https://lnkd.in/gHpTm6ZU #strategy #masterclass #colombo #srilanka

Here are the main ingredients that make ads unforgettable. Ads that look like moving PowerPoint presentations – which is most ads – just don't work. Remember this throughout your advertising career and always strive to create memorable ads for the brands you work with. ** 🔥If you're looking to refresh your strategy fundamentals this year, we invite you to join us for The Sweathead Do-Together 2024—our annual online conference, happening on November 20 & 21. Secure your early bird ticket now at https://lnkd.in/dAZ7qQiH #ads #advertising #strategy #marketing

Here are 8 reasons why strategists feel so tense right now. 👀 What else is making you tense lately? Let us know in the comments. 👉 If you're looking to refresh your strategy fundamentals this year, we invite you to join us for The Sweathead Do-Together 2024—our annual online conference, happening November 20 & 21. 🎟 Guarantee your early bird ticket here: https://lnkd.in/dAZ7qQiH #thedotogether2024 #strategy #advertising #marketing 

Get ready for The Sweathead Do-Together—our annual online strategy conference, happening on November 20 & 21, 2024. 👉🏽This year’s theme is Refresh Your Fundamentals, offering you the opportunity to learn the most important skills in the marketing and advertising industries to grow in your career. 🚀The Adventure: ▪12+ speakers ▪Six hours of online conference ▪Two days of practice ▪22-minute sessions ▪Hands-on exercises ▪Watchback available for a limited time ▪12 months of Starter Mode Membership Whether you're sharpening your expertise or building new foundations, this conference will ensure you’re ready to take on the challenges of the coming year. 🔥 Find out more about our limited early bird tickets here: https://lnkd.in/dAZ7qQiH #TheDoTogether2024 #StrategyConference #Strategy

There are many confusing takes about marketing so we have decided to make this post explaining what marketing, branding, and advertising REALLY are. ** Follow Sweathead for strategy tips and resources. #marketing #branding #advertising

James Hurman was once the number one planner in the world. Now, he runs an innovation studio called Previously Unavailable, he teaches a Master of Advertising Effectiveness with the crew at WARC and Cannes Lions, and he directs brand-tracking company Tracksuit. In this episode, we discuss James’s 18 months in the creative department and what he learned that can help strategists. We also get into the 101 of brand tracking. 🎙️You can listen to the full episode here: https://lnkd.in/dD2ufgmu #podcast #strategist #creatives

These are important steps to take. It’s a form of self-reflection, a genuine conversation with the person who matters most: you. So, focus your energy inward and keep moving forward. 👉Our latest Sweathead deck, “How To Deal With Feeling Stuck In An Advertising Career”, explores the emotional journey of career progression and shares findings from our recent survey. It was created in collaboration with Strategy Director Iuren Ramiro. Read it here: https://lnkd.in/dnjeZUyX #career #work #advertising