Avoq is an advocacy firm that helps companies, organizations and industries elevate ideas, build brands, and tackle reputation or policy challenges. We combine communications and advocacy to creatively shape narratives, manage brand reputation, influence national debates, and engage the audiences you need to reach. We embrace an ethos of creative advocacy — informed thinking, fresh perspectives, and unique solutions — to drive outcomes with the right audiences at the right time. We don’t start with an idea; we start with a hypothesis. But instead of relying on intuition, our network of more than 200 professionals expertly meets today’s complex communications and policy challenges with a thoughtful, evidence-based approach that blends data, insights, and creativity. We think unconventionally and examine problems from all sides to find the right solution for you.
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Avōq has made an investment in AI-focused advertising performance company Sundogs Creative. The two companies plan to launch offerings, combining their strengths in advocacy, data and creative guidance to optimize communications performance, Avoq said in a statement.
Kudos to Vice President Rachel Roseneck on our Strategic Communications team for earning a spot on the 2024 Power Players in Public Relations & Lobbying list by amNewYork and Schneps Media! Rachel is a powerhouse public affairs strategist and one of our Energy sector leads at Avoq. Specializing in strategic communications and advocacy, Rachel crafts campaigns that boost brand visibility, shape policy and drive major infrastructure and energy projects like wind, solar, transmission and battery storage. Her extensive experience in renewable energy and climate tech, combined with her expertise in traditional media, digital strategies, research and creative advocacy, makes her an influential force driving New York’s dynamic energy landscape. Congratulations, Rachel! https://lnkd.in/eP3cutmd
We are pleased to announce that Avoq has made a strategic investment in Sundogs Creative, a creative performance company focused on helping companies evolve for the AI-first, Cloud-first world. Together, we will launch a series of new offerings that will develop AI and data-driven solutions to strengthen the effectiveness of advocacy and strategic communications for our clients. “This investment underscores our commitment to harnessing the power of insights and data to connect with and motivate audiences. By combining our comprehensive market research, advertising performance data and expert insights with Sundogs’ innovative AI platform, we are uniquely positioned to help our clients achieve results, build trust, and enhance their reputations.” - Nicole Cornish, CEO of Avoq Read more here: https://lnkd.in/e6WiuV5G
Yesterday, Avoq was a proud sponsor of the Public Relations Society of America (PRSA) Counselors to Higher Education webinar, “Preparing for the Campus Reaction to the Election.” Our unique perspective to the conversation was led by pairing Kent Holland, Partner and Strategic Communications leader, and Natalie Farr Harrison, SVP Government Relations, who kicked things off with one main message: College communications cannot look the same as they did last spring. Bad planning has real-world consequences. It’s imperative to have an integrated government relations and strategic communications strategy to respond to the crisis coming your way that shows leadership and cohesion.
Last week was all smiles as we supported our client Anheuser-Busch with their 7th Annual #BrewAcrossAmerica Congressional Brewing Competition at Nationals Park! Bipartisan Members of Congress teamed up with Anheuser-Busch breweries from across the country to #BrewDemocracy and create unique, locally-inspired brews in support of charities benefiting American farmers. We’re proud to work for clients who have a positive impact on local communities and the economy.
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Excited to return to Quorum's Wonk Week on October 1st! My session will cover, Mapping the Policy Landscape: Harnessing State and Local Trends for Strategic Public Affairs: https://lnkd.in/ep28WJrN "Dive into the complexities of monitoring state and local policies across all 50 states. This session will equip you with the tools to track and analyze policy trends, helping you to understand how bills move from conversation to legislation. Jonathan will also explore how to effectively communicate these insights to stakeholders, ultimately shaping a more strategic and proactive public affairs and lobbying program. Additionally, you’ll gain insights into how political activity shifts during election seasons and how to adapt your strategies accordingly. Don’t miss this opportunity to elevate your public affairs efforts with data-driven insights." Avōq #insights #publicaffairs
“If you have a process established and some consistency, then you are better positioned to make those informed, educated decisions to avoid that knee-jerk reaction to something that flies out of the political tornado.” Whitaker Askew, Partner on our Government Relations team shares his advice on how the C-suite can be better positioned when making decisions about high-stake issues.
“If you have a process established and some consistency, then you are better positioned to make those informed, educated decisions to avoid that knee-jerk reaction to something that flies out of the political tornado.” Whitaker Askew, Partner on our Government Relations team shares his advice on how the C-suite can be better positioned when making decisions about high-stake issues.
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Next week, I’ll be leading a workshop at Virginia Tech Corporate Research Center’s Game Changer Week 2024. We’ll dive into the challenges and solutions to how startups need to embrace an identity that investors and potential customers can embrace using the "Time, Money, Lives" formula. You can register for “Branding and Marketing Your Tech Startup” on Friday, September 13 at 11 AM – 12 PM EST here: https://lnkd.in/eUQYfXtw Hope to see you there! #GameChangerWeek
“To have a well-considered POV on a policy is by definition meant to be non-partisan.” Stacey Alexander, Partner on our Government Relations team advises on messaging to both sides of the aisle.