Ten Four Communications

Great coverage to start the week (and September) for our client Groov-e and its new affordable headphones. Louise Treloar will be at #IFA from 6th-9th, do get in touch if you want to meet up to discuss what we offer and how we can get similar coverage for your brand. #pr #coverage #consumertech

Following our press tour with Molekule we continue to see fantastic coverage appear. Being able to hold one on one press briefings is so valuable when establishing a brand's presence in a new territory. Ten Four's relationships and expertise allows us to plan and execute effective press meetings to launch brands and products in the UK. We can't wait to see more great reviews and thanks for Brett Taylor for seeing the value in investing time and resource into PR.

Fantastic to see coverage starting to come through for our client Molekule following the press briefings and UK launch at the beginning of July. Watch this space, lots more to come! #publicrelations #mediacoverage #consumertech

Do you want to see your product in Christmas gift guides this year? Well, we hate to say the C word so early but long lead media are already working hard on compiling their Christmas editions and journalists are sourcing products in July and August for their pages. Ten Four offers a full H2 support package that helps raise awareness, strengthens industry relationships and drives sales during the peak shopping times of the year including Prime Day, Black Friday and Christmas. Drop Louise Treloar or Emma Twemlow a DM to find out more #christmaspr #ukpragency #giftguides #techpr

Ten Four had a great couple of days with Molekule in London this week showcasing its incredible Air Pro and Air Mini+ air purifiers to the UK media. Taking the time to meet with the press is so important when entering a new territory to build relationships and raise awareness with both end users and within the channel. Shout out to Brett Taylor and Jason DiBona for taking the time to do two full days of press meetings where they talked about Molekule’s ground breaking technology and beautiful design, showcased their indepth knowledge of the market and clear enthusiasm for what is an exciting company. Can’t wait to see what lies ahead for the rest of the year!

Fantastic coverage for our client GOMATIC on Mrwhosetheboss who says “I’ve probably been through 15 backpacks leading up to this one and it is by far the best.” 18.8 million subscribers to his YouTube channel and 1.6m views already. When Ben Hofman sends an email simply saying “WOOOOOOOOAH THIS IS INSANE!!!!!” you know it’s got to be good!! #mediacoverage #Publicrelations #consumertech

At Ten Four, we believe in the power of leading the narrative and placing impactful stories that resonate with both journalists and readers. This is a fantastic example of that.   We took our client’s expertise, we shaped it into a PR story and we placed it exclusively with a title that matched our client’s target audience.   We worked closely with Miranda Knox from The Sun newspaper for a couple of weeks on this and this shows the worth in doing that. Yes, we could’ve gone out sooner and secured multiple placements with tips and advice but we wanted more! We knew the story had more to give.   Together, we created a compelling feature that showcases F-Secure Corporation’s expertise in cybersecurity and its commitment to protecting consumers. The feature included our client’s key messaging and a 6.30 minute video of our expert, Laura Kankaala, explaining what AI-powered scams are and the issues they present for consumers.   Our deep understanding of the journalist’s perspective and the readers’ interests allowed us to craft a compelling narrative that not only captures attention but also educates and informs. That’s what we do best! We’re delighted with the end result.   Well done team and Tracey Warmington on some fantastic coverage. #Publicrelations #mediacoverage #storytelling #journalism #digitalsafety

Can you guess where we were today?! It’s been a fantastic couple of days with IAN SAYERS, talking to press about an exciting new product from Xencelabs EMEA that’s launching next week! Watch this space!!

How do you measure digital, social and/or PR success? The number of metrics we can track across any given campaign or piece of content means there’s so much we can report on – but the key thing is to not be swayed by the vanity numbers, but focus on those that are most relevant to the original campaign objective and the client: https://lnkd.in/eXnEFcnp #PR #Insight #Metrics #VanityMetrics

Great day at the Retail Technology Show. There is some really impressive tech coming out in the industry to aid safety, sustainability and customer experience amongst lots of other things! Excited to be a part of this industry. #ukpr #b2bpr #retailpr