Tequila Komos

“One of the most special days of my life,” said Richard Betts, co-founder, co-CEO, master distiller of Tequila Komos, and the heart behind the Komos Foundation. Today, the first schoolhouse built from the byproducts of tequila production stands open in Tequila, Mexico. Betts pioneered this initiative over a decade ago in Oaxaca, and now continues this work in Tequila in an even bigger way with the Komos Foundation. None of this would be possible without the outstanding efforts of Elias Campollo Orendain, our Director of Operations, who’s been leading on the ground in Mexico with passion and heart. “Elias has led this entire initiative like the world depends upon it—and in certain ways it does,” Betts continued. “Also, we are eternally grateful to Ernesto Rizo for the most beautiful architectural design, all of the men and women who built this (some of whom have children that will attend school in the new house), the community of Amatitán, and, of course, the teachers at Escuela Gabriela Mistral.” We are tackling a problem—the waste created from spirits production—with a new solution, using that waste to build adobe bricks, an age-old building technique in the region. Instead of hay and water, bagazo (the spent agave fibers) and vinasa (the liquid left behind) create the bricks. Those bricks are then committed to the community to build local infrastructure, starting with this schoolhouse in Amatitán. Now, 39 more kids will be able to attend school this year. It’s the first project of many, and we’re just getting started.

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As tribute to the world travelers who have made Komos the fastest-growing ultra-luxury tequila globally… Introducing Komos Reposado Cristalino—in a one-of-a-kind metalized ceramic bottle, handcrafted by artisans, designed to be as iconic as the spirit it holds. A liquid masterpiece aged in French oak wine barrels, and clarified for unparalleled Komos smoothness.  Exclusively available through the finest Global Travel Retail, this special expression and bottle is a privilege reserved for those who appreciate the finer things in life, wherever their journey takes them.

When a former Master Sommelier crafts a category redefining luxury tequila, it was only a matter of time until the world began to recognize that the only thing more special than the iconic bottle is the liquid inside. Presenting our first Wine Spectator cover. This has been a goal for our team since we launched—and a goal for co-founder Richard Betts since he started in the wine industry almost 25 years ago. In addition to the cover, the impact of the Komos Foundation is also highlighted, plus a shout for our Añejo Reserva expression (“incredibly smooth and rich without being cloying”). The issue is out on newsstands this week.

It is always a great pleasure to meet our clients, and what better way than for the launch of our #KomosXO in London. Thank you to our partner Berry Bros. & Rudd for hosting the Komos XO dinner in their beautiful ceillar of the historial No.3 St James’ St, London. Over 300 years of history to accompany the tasting of our Komos XO, not only Extra Old but also from Extraordinary Orgins. #TequilaKomos

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"There's tequila, and then there's Komos XO." Read more about how our newest expression is "the pinnacle of tequila-making" in the latest issue of Chilled Magazine. https://lnkd.in/ed-jbDg8