The LBX Collective

Sponsored by Intercard! Industry expert Kevin Williams joins us to unravel the exciting transition towards cashless environments in location-based entertainment. Discover how this shift is revolutionizing security, efficiency, and inclusivity, while maintaining the nostalgic charm of physical cash. We dive into strategies like reverse ATMs that ensure everyone can join in the fun, even in a digital-first world. Through engaging discussions, we highlight the delicate balance between embracing cutting-edge technology and cherishing traditional experiences. Our episode takes a serious turn as we address the mounting threat of online malware attacks. Personal stories shed light on the chaotic aftermath of ransomware and underline the urgency of robust cybersecurity measures. Then, we shift gears to Chuck E. Cheese's bold $350 million brand makeover, fueled by partnerships with the Harlem Globetrotters. We also explore the contentious pricing decisions at Disney, juxtaposed against Universal's promising Epic Universe expansion, as both giants strive for guest engagement and loyalty. We wrap up with an overview of game-changing trends in the amusement industry. From mergers and the rise of live play machines to the integration of VR and AI in entertainment venues, innovation is at the forefront. Anticipation builds for the upcoming SIE Expo in London, where we'll showcase groundbreaking advancements in Social Immersive Entertainment. As we gear up for our milestone SoundOff number 50, expect something extraordinary for our dedicated listeners. Stay engaged and excited as we continue to bring you the latest insights and developments in the world of entertainment.

Sponsored by Intercard! Unlock the secrets to hosting unforgettable birthday parties and boosting your business with insights from industry veterans Jeremy Hoyum and Kyle Stremi. This episode is packed with strategies from the LBX Academy's birthday workshop at Andretti Karting and Games, dedicated to crafting revenue-generating celebrations. Plus, we dive into a world of entertainment trends, including the innovative Chick-fil-A Play app aimed at captivating young families with fresh, engaging content right from home. Explore the ever-expanding entertainment industry, celebrating openings like Park Playground’s Leeds facility and Oxygen Active Play’s new site in Salford, UK. We shed light on the booming pickleball trend, comparing it to previous trends in single-attraction venues, and discuss how data collection remains crucial amid growing competition. Chuck DeMonte from Radius offers valuable insights into the importance of first-party data, especially as privacy measures evolve. Get ready for thrilling arcade updates and a sneak peek of upcoming games from Unus at the IAPA show. We also present Beth Stanley’s blueprint for long-term business success, focusing on strategic planning and effective goal setting. Discover how to track year-over-year revenue with Jeremy Hoyum's unique accounting calendar method and address crucial industry questions in our new "crowd questions" segment. Stay with us for an episode brimming with knowledge, strategies, and the latest industry trends

🎥 Beth’s Big Picture Visioning – LBX Show Teaser! 🎥 On this week's LBX Show, Beth Standlee ICAE is inviting all of us to pause and envision the future for your business– not just a year or two ahead, but 6 to 10 years down the line. 🌠 Ask yourself: What does your business look like in the future? How many locations do you have? How large is your team, and what roles are they filling? What impact are you making in your industry? Are you launching new ventures or maybe even stepping back as others lead? Beth’s advice? Go big. Don’t hold back on imagining a future that excites you. Too often, we aim too close and find we could have achieved so much more. So, as they say: Go big or go home! Catch the full clip in this week’s episode and get inspired to think beyond today. #LBXShow #FutureVision #GoBig #BusinessGrowth #DreamBig

🎙️ LBX Show Sneak Peek – Chuck's Tips! 🎙️ This week, Chuck DeMonte brings a powerful reminder for everyone in location-based entertainment: leveraging contact lists for retargeting ads. 📲 Take your existing contact lists and upload them into platforms like Meta and Google. Why? Because retargeting lets you promote directly to people who’ve already shown interest – a smart move to increase visibility and keep them engaged. It’s more important than ever to create multiple touchpoints. The world is noisy, and having strategic, repeated interactions helps your brand stay top of mind. As Chuck has said on our show before, don’t just reach out once and move on – be present, be memorable, and keep connecting! Catch more of Chuck’s insights and a whole lineup of tips on this week's LBX Show! 🎉 #LBXShow #EntertainmentMarketing #LocationBasedExperience #RetargetingTips #AudienceEngagement

Hey Arcade Corner fans! 🎮✨ Adam Pratt is here with a new game that’s being tested in the market—Alpha Ops VR Strike by 3 Mind Wave! 🔥 Wonder if it might be showcased at IAAPA coming up in November? 🤔🚀 More updates soon—stay tuned! 👀 Heard any whispers about Alpha Ops VR Strike? Drop your thoughts below! 💬👇

🎉 What an amazing few day's at the LBX Academy Birthday Workshop! 🎉 A big shoutout to Jeremy Hoyum for sharing insights on throwing unforgettable birthdays and Kyle Stremme for diving into group sales strategies. 🙌 The content was timely, insightful, and truly impactful for everyone who attended. 💡 A special thanks to Andretti Indoor Karting & Games for hosting us at their fantastic Chandler location! 🏎️ Grateful for the opportunity to grow and collaborate with such an incredible group of people! 💫

Sponsored by Intercard! What if you could revolutionize guest experiences with a single, powerful promise? Join us as Kevin Williams shares insights on the critical role of a charter or brand promise in location-based entertainment. We uncover how facilities can transform elements like engagement, experience, and entertainment into robust marketing tools, inspired by Walt Disney's timeless commitment to his guests. Learn how venues can set clear expectations and ensure customer satisfaction by empowering staff with knowledge of the facility's unique selling points. Explore the dynamic future of competitive socializing, where innovation keeps audiences hooked. From the adult carnival-style fun of Holy Moly in Melbourne to the riveting world of esports, discover how venues are sparking excitement with fresh offerings. Unpack the impact of cutting-edge entertainment like Golden Tee Golf and the Big Buck Hunter World Championships, and consider the role of robotics in boosting service efficiency—balancing the line between autonomous systems and tele-operation. Immerse yourself in the captivating world of entertainment, where themes and narratives come alive. We discuss the magic of Disney's design and the nostalgia of family entertainment centers, emphasizing the importance of social engagement and customization. Delve into the latest trends, such as projection mapping, and the need for continual updates to keep experiences vibrant. Gain insight into creating inviting atmospheres that encourage solo visitors, with lessons from Chuck E Cheese's rebranding, and learn how themality can create unforgettable moments for all ages.

Sponsored by Intercard! Join us as Leonard Pickel, the legendary "hauntpreneur," shares his expertise on the captivating art of haunted house creation, revealing secrets behind designs that not only haunt our imaginations but also our pocketbooks. Get ready to uncover the innovative techniques and strategies, such as reusable wall panels, that make attractions like Not Scary Farm a must-visit destination every year. If you’ve ever wondered what it takes to transform a haunting idea into a sensational, terrifying experience, this conversation is for you. But the thrills don’t stop there! We journey through the ever-evolving landscape of the entertainment industry, shining a spotlight on visionary projects like a new immersive theme park in the Netherlands and the revolution of traditional venues into diverse social hubs. Discover how malls are becoming centers of competitive socializing with esports arenas and pickleball courts, and explore the dynamic world of free-roaming VR entertainment, featuring key players and emerging innovators. From the nostalgic closure of Ocean City's Wonderland amusement park to the groundbreaking art installations by Meow Wolf, we examine how these transformations impact communities and individual experiences. Wrap up with some nostalgia and forward-thinking excitement as we recount the vibrant atmosphere of the Pinball Expo 2024, where both classic and fresh pinball machines are electrifying collectors. Reflect on the importance of strategic marketing to stay top of mind in today's saturated media landscape, and learn from experts like Beth Stanley on how aligning core values and strategic planning can propel businesses to new heights. Whether it’s corn mazes using GPS technology or the latest in pinball machine excitement, this episode offers a colorful tapestry of the past, present, and future of entertainment. Here are the links to the tools Beth shared on the Scaling up segment! https://lnkd.in/gAhUcumS https://lnkd.in/g9qfkXBv https://lnkd.in/ezHbD67

🔊 Feeling overwhelmed by the constant flood of information? 📲 Social media, emails, text messages, TV, regular mail... it's a lot, right? Every day we’re bombarded from every angle — family, work, and everything in between. 🎯 So, how do you cut through the noise and make an impact? You have to hit people over the head with awareness. ⚡️ It’s about standing out and making sure your message breaks through the chaos. Tune into Chuck DeMonte's segment on #TheLBXShow where we dive into how to create that noise-cutting awareness that keeps people paying attention. 📢 #MarketingStrategy #CutThroughTheNoise #TheWeeklyLBXShow

👋 Get ready for another packed edition of Open & Shut with Kevin Williams on the next LBX Show — airing October 20th! 🚀 We're diving into the latest openings in location-based, immersive, and social entertainment sectors. 🚪 We'll be spotlighting closures and developments shaping the scene. It's a bit wild, with plenty of new blood entering the mix and some creative rebrandings shaking things up! 🎉 🏎️ The train keeps on chugging along in this incredible sector — don't miss out! Tune in and join us for all the insights and surprises 👀💡 #LBXShow #OpenAndShut #EntertainmentIndustry #LocationBasedEntertainment #ImmersiveExperiences #WhatsOpening #WhatsClosing