The Territorie

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Dover Street Market — known for its daring retail experiences and art installations — is slated to launch in Paris this May. The store, housed in the former Hôtel de Coulanges, will feature Prada, Balenciaga, Miu Miu, Bottega Veneta, and other up-and-coming designers. Our fashion and lifestyle writer, Claire Stemen, writes "what’s interesting about the venture — its lack of marketing, its mixture of brands on the floor, and its emphasis on the in-person autonomous experience — is that it echoes the old-world way of retail. The constant barrage of retail spaces dedicated to one brand’s concept, of online experiences tweaked to individual tastes, and of the micro-managed way we’re meant to experience stores is, well, exhausting. It’d be nice to wander as you please, be confronted with someone else’s taste on a mannequin or rack, or get a chance to really touch the fabric in a physical store. The outright rejection of newer retail practices at Dover Street Market and some of their return to the 'old ways' feels revolutionary, instead of backward." Read more on The Territorie at the link below.

What do Lana Del Rey, Sabrina Carpenter, Usher, Alexandra Cooper, Iman Shumpert, Teyana Taylor and Nick Bosa all have in common? They’ve all starred in campaigns for Kim Kardashian’s modern shapewear and loungewear brand, SKIMS. Now, landing a SKIMS campaign is the Instagram equivalent of being on the cover of Vogue’s September issue— if one is to acknowledge digital marketing’s power in our cultural sphere. Our Fashion and Culture writer Maren Beverly writes "What exactly is so seductive or so genius about SKIMS? How has Kim Kardashian convinced us nothing is sexier than pricy, soft cotton on bare skin? The formula is simple: good products, but even better marketing. Cultivating an air of excitement around a brand that sells mostly function-driven clothes is no small fashion feat. Of course, everyone loves to shop for things they don’t need. But how many times have you bemoaned shopping for something you actually need: a white t-shirt, a strapless bra, a perfect bodysuit for that slinky, high-slit dress? Function is rarely exciting, but SKIMS’ editorial and partnership strategy has made us want to elevate all the basics in our closet." Read more on The Territorie at the link below. https://lnkd.in/eh3PjTq3

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We #hiring a Freelance Fashion Editor to join our growing team. Know anyone who might be interested? Encourage them to apply at the link below!

Our newest piece on The Territoire talks about last nights historic WNBA Draft. Our features editor Savannah Eden Bradley writes "college basketball firebrands — like Iowa’s Caitlin Clark, LSU’s Angel Reese, and UConn’s Aaliyah Edwards — were dressed by houses and personal stylists alike for last night’s WNBA Draft. It was the perfect reagent to our cultural moment; women’s basketball, especially collegiate basketball, has been on our national mind like never before. Clark is now the NCAA Division 1 all-time leading scorer; University of South Carolina head coach Dawn Staley, a fashion icon in her own right, led the Gamecocks to their third national championship; and that same national championship was the most-watched women’s basketball game in television history. " Read more now on The Territoire.

We're #hiring a new Freelance Features Editor in United States. Apply today or share this post with your network.

We're #hiring a new Marketing & Editorial Intern in United States. Apply today or share this post with your network.