The AFO Group’s cover photo
The AFO Group

The AFO Group

Technology, Information and Media

About us

The AFO Group is a dynamic and forward-thinking network of award-winning agencies with a commitment to excellence, innovation, and client success. The AFO Group offers a comprehensive suite of services including strategic broadcast communications, data & insight marketing, and creative content production. Companies within The AFO Group include broadcast PR specialists, markettiers (markettiers.com), International market research consultancy, Censuswide (censuswide.com), creative production agency, Sassy+ (sassyplus.com), media organisation Radio News Hub (radionewshub.com), podcast consultants 4DC (4DC.co.uk), data and insight specialists, Opinion Matters (opinionmatters.com) and, marketing strategists, Hollr (wearehollr.com)

Website
www.theafogroup.com
Industry
Technology, Information and Media
Company size
201-500 employees
Type
Privately Held

Employees at The AFO Group

Updates

  • What a milestone for the brilliant Radio News Hub! Integral to both the AFO Group and the communities it serves, we can't wait to see what the next 10 years brings.

    View organization page for Radio News Hub

    1,887 followers

    🎉 Celebrating 10 Incredible Years at Radio News Hub! 🎉 Today marks a major milestone – Radio News Hub is celebrating its 10th birthday! 🎂🎉 What a journey it’s been since our launch a decade ago. From our humble beginnings, we've grown into a trusted, leading provider of broadcast-quality news content, partnering with broadcasters across the globe. 🌍 The journey has been full of growth, challenges, and triumphs, and none of it would have been possible without the passion, dedication, and hard work of our incredible team and the support of our amazing clients. We’re so proud of how far we’ve come, and we’re even more excited about what the future holds! 🚀 Take a trip down memory lane with our special video, celebrating the milestones, achievements, and key moments that have shaped our company over the years. Watch now! 🎥✨ Here's to the next chapter! 🥂 #RadioNewsHub #Anniversary #10Years #Milestone #Growth #Broadcasting #News #ThankYou #LookingAhead

  • It's fantastic to see Radio News Hub expand into multilingual services ensuring greater broadcasting reach.

  • We’re proud to introduce the AFO Group's Creative Academy, our brand-new initiative designed to foster and celebrate creativity in all its forms. Lead by Nikki Gillespie, Creative Director at Sassy+, the Academy will be a hub for innovation, collaboration, and inspiration. Drawing on a diverse range of perspectives and insights from within our agencies and the wider industry, this initiative will supercharge our creative efforts and give everyone the chance to contribute to our ongoing success. #CreativeAcademy #TeamBuilding

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  • Less than a year old and has already won one of the most prestigious accolades in advertising, well done to everyone at hollr on this achievement!

    View organization page for Hollr

    1,563 followers

    We are immensely proud to announce that our campaign, "Highlight Your Balls", for The Testicular Cancer Society has been awarded Silver at the Cannes Lions International Festival of Creativity 2024 in the Brand Experience and Activation category. This campaign was born from a vital mission: to encourage early detection of testicular cancer, a disease affecting one in 250 men each year. Traditional self-check videos often fail to engage audiences, so we knew a bold, creative approach was needed to cut through the noise during Testicular Cancer Awareness Month. Collaborating with FP7 McCann, we tapped into the universal love of football to deliver a disruptive and witty message. Drawing inspiration from the relatable moment when defenders instinctively protect their groins during free kicks, we created a compelling self-check video. By partnering with influencers in the football space and leveraging platforms like YouTube and Talk Sport, the campaign successfully reached 7.9 million viewers. The results speak volumes about the campaign's impact: a 338% increase in donations to the Testicular Cancer Society and countless lives potentially saved through increased awareness and action. Winning Silver at Cannes Lions is an incredible honour and a testament to the power of creativity in driving meaningful change. We are deeply grateful to FP7 McCann, our partners, and the audiences who embraced this campaign, helping to make a real difference. #WeAreHollr #CannesLions2024 #HighlightYourBalls #TesticularCancerAwareness

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  • Automotive history was made and we're proud to say we were there, with Sassy Plus handling almost every broadcast, content piece and communication that came out of Miami. #JaguarRebrand

  • We are incredibly proud of the work Hollr do on the Abuse is Not Love campaign, which carries vital messages to women and girls around the world. Today's livestream, it's promotional materials, and the ongoing event and media work, is a great example of the breadth and depth of our agency network and a showcase of the skills within. #AgencyNetwork

    View organization page for Hollr

    1,563 followers

    We are honoured to work with YSL Beauty on such an important topic - raising awareness of intimate partner violence with the aim of making a safer now and future for women and girls across the globe.    1 in 3 women worldwide experience IPV and more needs to be done to break this cycle of abuse and educate the next generation on healthy relationships.   Today, we go live at 3pm globally across YSL Beauty’s YouTube channel to discuss IPV education with experts, advocates and survivors.   Please join us here and support us in sharing this important message.    https://lnkd.in/ezrNpTVA #AbuseIsNotLove #YSLBeauty #LiveStream

  • We're creating impact across the world with extensive overseas activity happening at all our agencies. Production powerhouses, Sassy Plus, have been spending a lot of time in America lately, bringing their unique touch to multiple projects on the ground. #USA

    View organization page for Sassy Plus

    7,194 followers

    On our adventures around the world, the third stop was Malibu🌴✅ We are thrilled to have contributed to the 2024 Defender Service Awards, held at the stunning Calamigos Ranch in Malibu. This prestigious event highlights nonprofit organisations that embody the resilience and adventurous spirit of the Defender community. We were delighted to play a part in this unforgettable evening by providing: 📝 Scripting for the full awards show, crafting a narrative that celebrated every achievement. 🎬Custom video assets and a dynamic highlights reel to capture and share the event’s energy. 👨💻Remote watch party technology, bringing the representatives' co-workers from across the US, Canada, and Puerto Rico together to celebrate. Congratulations to all the finalists and winners — you are the real heroes driving positive change in your communities. 🚙✨ Thank you to JLR for letting us help bring this celebration to life. 💡 #ProductionCompany #ContentCreation #Livestream #DefenderServiceAwards

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  • A stunning partnership captured by Hollr.

    View organization page for Hollr

    1,563 followers

    We're honoured to have supported La Louvre and L'Oréal Group to bring their stunning "De toutes beautés!" partnership to life.    Our on the ground team captured breathtaking visuals both video and stills to celebrate this exceptional cultural program, exploring beauty’s practices, representations, and its evolving role throughout history and cultures.   Gautier Verbeke, Director of Mediation and Audience Development at the Louvre Museum, and Delphine Urbach, Director of Art, Culture, and Heritage at L'Oréal Group, were able to offer media a truly unique perspective on the changing tapestry of beauty ideals and practices through the curated selection of 108 of the museum's artwork.    Delighted to have hosted journalists including Dazed Media, James Greig, Wallpaper*, India Birgitta Jarvis and APTN, Yesica Brumec.

  • A fantastic weekend for markettiers who secured an outstanding piece of coverage, delighting our clients and showcasing their exceptional broadcast expertise. #BroadcastPR #Agency

    View organization page for markettiers

    11,718 followers

    Serving up tasty weekend coverage 🍳🥞 We spent our Sunday at the hottest food spot around joining our client Gousto as they fulfilled their dream coverage goal, a spot on Sunday Brunch. Knowing the intricacies and lead time of the beloved channel 4 show, we first started talking to them in July to ensure success and are delighted to have landed such a strong, seamless segment. Our acute broadcast expertise and strong producer relationships allow us to create perfectly tailored media packages, and being present on the ground ensures we hit the mark, every time. This unique, mutually beneficial approach, combined with our team’s dedication, means we can consistently deliver outstanding coverage. Think your coverage goals are out of reach? Try us… #EarnedMedia #SundayBrunch #Channel4 #Coverage #PR #MediaRelations #Broadcast

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